Evergreen Marketing (formerly CarrotCast)

Real estate SEO can bring your hottest motivated seller leads without more ad spend. In this episode, I sit down with Greg Berney, a Joe Homebuyer franchisee who built nearly a $2M real estate business while still protecting his family time and building a strong team culture. Greg breaks down how SEO, Google Business Profile updates, geo-tagged photos, and a disciplined review process helped him c...

Use AI and direct mail to find better motivated seller leads without wasting your list. In this episode, I’m sitting down with Steven Howell from DealMachine to break down what’s working right now for real estate investors who want more consistent leads without spraying marketing everywhere. We get tactical on building tighter lists, using AI to “virtually drive” properties, stacking motivation fi...

Email blasts are dying- here’s what’s replacing them in real estate deals. In this episode, I sat down with Bobby Suarez to break down how the off-market real estate game is changing- and what’s actually working right now. We got into why outbound tactics like email blasts and cold outreach are becoming less effective, and how inbound marketing, brand, and buyer experience are taking over. Bobby i...

Creative finance lets you close more deals, even when the market shifts. In this video, I sit down with Chris Prefontaine to break down exactly how creative finance works in today’s market- and why it’s one of the most powerful ways to build a real estate business that actually scales. We walk through seller financing, subject-to deals, and lease purchases with real examples, plus how to structure...

➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF  ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot  ➨Instagram: https://www.instagram.com/getcarrot/  ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. Se...

Most investors miss these deals—here’s how Rich turns “trash leads” into big profits. Most wholesalers toss leads that don’t fit the typical model. But Rich Wonders figured out how to close over 20 deals a month from the same “dead leads” most people ignore. In this episode, I dive deep into Rich’s unique novation strategy, how he qualifies sellers, why small towns are goldmines, and what he does...

Most investors are spending time & money on inbound leads without realizing how much money they’re leaving on the table by not making the most of each one. James Hartquist, investor and one of the brains behind Property Leads, has seen what works — and what doesn’t — across thousands of real estate investors' businesses nationwide. In this conversation with Carrot’s Brady Winder, James breaks down...

➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF  ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot  ➨Instagram: https://www.instagram.com/getcarrot/  ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. Se...

You’ve heard the myth that there are no deals left on the MLS — or that you need a giant budget to compete. But what if the real opportunity is playing both sides of the deal? Today, we hear how Ryan Zolan turned on‑market listings into dual‑paying transactions, leveraging his real estate license to represent himself and collect both agent commission and a wholesale margin. You’ll walk away with t...

Most people want to go FT in RE in 6 months, but real, sustainable wholesaling success takes time, consistent effort, and mastering a few skills. After spending years cold‑calling, testing outbound channels, and messing with ads, Lisa built a wholesaling business in Houston, averaging 80 high‑quality inbound leads per month, mostly from SEO, while keeping marketing spend low. She shares how she di...

Carrot Summit 2025 REPLAY: If you missed Carrot Summit, here’s your chance to catch what might’ve been the best session—for free! Steve Trang, one of the top sales coaches in real estate investing, joined us live to break down two real seller calls from rookie investors. No scripts. No theory. Just real conversations and highly practical coaching moments. If you’re struggling to convert leads, stu...

After building a rental portfolio of 300 houses and selling 500 turnkey rentals, Xander made a bold move: he downsized his business—on purpose. Most investors are focused on scaling, but Xander saw the writing on the wall—tightening margins, rising rates, and burnout—and chose to pivot. We talked about what signals told him it was time to shift, how he sold off his property management company, and...

Most wholesalers focus on finding deals — but overlook what it really takes to sell them. Will and Veronica Pritchett retired at 43 on rental income, and now buy most of their properties from wholesalers. They’re giving you a rare look inside a buyer’s mind—what makes them jump on a deal instantly, what makes them walk away, and why trust, timing, and relationships often matter more than flashy ma...

Spoiler alert — SEO isn't dead, but lazy content is. With AI search like ChatGPT & Google's AI Mode reshaping how motivated sellers get connected to buyers, basic content and keyword stuffing just won’t cut it. Mallory, Customer Education Manager for Carrot.com is here to answer all your questions about what you should be posting, how your content needs to evolve, and most importantly, how to buil...

After 1,000+ rehabs, John Barbara from San Antonio, TX built a lean, high-margin business that closes flips and wholesale deals with just $600 a month in marketing. His edge? A relentless, no-excuses mindset shaped by his experience growing up as an immigrant—where survival meant solving problems fast and never wasting effort. He breaks down his seller conversation framework, why he skips ARVs and...

Struggling to get clicks on your YouTube videos or emails? I'm talking with Jake Thomas, the creator of the Creator Hooks newsletter, about the proven formula behind writing irresistible titles. With over 1,000 YouTube titles generating hundreds of millions of views, Jake shares how tapping into the three emotions—curiosity, fear, and desire—can instantly boost engagement. Learn the difference bet...

I've never heard of a real estate investor getting quality seller leads THIS cheap, until now. Ryan from PA has generated 1,200 leads to his Carrot site and closes an average of 5 deals/month by himself in under 30 hours per week. From hand-built billboards on government land to strategic SEO and backlinks via national press, Ryan shares exactly how he outsmarts bigger investors with smaller budge...

After managing over $50 million in marketing spend, Mike Hambright reveals the strategies that are driving lead generation success in 2025. Discover why consistency in lead gen is crucial, how inbound channels like SEO and direct mail yield higher ROI, and why cutting marketing budgets can lead to long-term setbacks. Mike emphasizes the importance of targeting distressed sellers and shares how too...

Maybe you're trying to make your first 100K or 300K as an investor. Or maybe you're already crushing it but contemplating whether you should keep scaling your business. In this honest conversation with Brett, who has been in real estate for 15 years, we take a look at the business model, the lead generation, the team structure, and the vision and motivations that allow him to run a highly profitab...

Email blasts and Facebook groups are flooded with noise, and buyers have tuned out. Daniel, co-founder of InvestorBase, shares how his team scaled to 10 deals a month across 10 states by flipping the dispo process on its head. Instead of casting a wide net, they reverse-engineered exactly what top hedge fund buyers wanted and pre-sold deals before locking them up. After losing $150K in assignments...

Inbound leads for under $20? Cris Chico, the original “virtual wholesaling” pioneer, returns to reveal how he's leveraging AI to transform lead gen, analyze properties in minutes, and craft persuasive seller emails on the fly. With over a decade of nationwide investing experience, Cris breaks down his exact ChatGPT prompt systems for comps, Facebook ads, dispositions, and more. You'll learn how to...

What drives a real estate mogul to keep. on. building. after hitting every major milestone?! That's what I wanted to find out in my recent interview with Brandon Turner. Here's what else we talked about: • The #1 Key to his success & how he's able to own 12 businesses • How he stays fulfilled, present, & profitable • How balance & risk assessment has changed as a father vs a new entrepreneur • Wha...

Most real estate investors get this wrong—raising private money isn’t about flashy returns or slick pitches. It’s about trust, transparency, and knowing your numbers. Greg Helbeck returns to reveal the exact steps he uses to raise millions in private capital without crossing legal lines. You’ll learn the key differences between private and hard money, what investors really want to hear, and how to...

How do the best real estate investors consistently close deals—even in the toughest markets? It all comes down to sales negotiation psychology and a bulletproof lead qualification system. In this episode, Greg Helbeck—a seasoned investor and sales expert—breaks down his six-step seller qualification process, shares his top negotiation tactics, and reveals how to handle objections like a pro. We di...

If you're doing an automated follow up for seller leads or you have an email list of past leads that you'd like to nurture, this episode is FULL of specific tips on how to close more deals through email! We cover why the Gmail promotions tab isn’t killing your emails (and why 50% of people check it daily), how a one-word reply strategy can increase responses by 15%, and why the real estate industr...