Evergreen Marketing Era for Women Entrepreneurs - Podcast Launch & Podcast Monetization for Entrepreneurs

If you ever thought, "Can a business succeed without social media marketing," then today's episode is for you. So many business owners find themselves burnt out on social media but continue the social media grind because they're not sure if their business will continue to grow without it. Listen to today's episode to discover 3 mindset blocks to stop business owners from fully leaning into a low o...

You've heard about the importance of SEO for your podcast, but what does that actually mean or look like? That's what I'm breaking down today. Specifically, I'm taking you behind the scenes of how I do podcast keyword research. Podcast SEO and keyword research don't have to be complicated or confusing. Listen to today's episode to learn my simple process for finding the best keywords for my podcas...

Hey, Mama! In this episode, I'm breaking down the #1 roadblock to building a long lasting business. You didn't start this business as a hobby. You want to make an impact and create a legacy. The key to doing that is building your business for the future. Listen to today's episode for a real and honest talk about the importance for building your business for longevity. In this episode, you will lea...

Hey, Mama! Your podcast can be a strategic part of your marketing and sales strategy. However, to do this, you need to create a podcast sales funnel. In this episode, I breakdown how to create a podcast funnel, including the type of content you need to create and the calls to action you need to use for each stage of your funnel. If you're a mom in business who is ready to attract, nurture, and con...

Hey, Mama! Since you listen to this podcast, I know you are focused on building a sustainable business that supports you in each season of life. In today's episode, I chat with Rebekah Meredith about how to build a sustainable brand as a mom in business. Rebekah shares so many great nuggets and insights into building a brand that lasts and doesn't lead to burnout. In this episode, you will learn:...

Hey, Mama! If you've tuned into any one of my episodes, then you know my podcast is part of my sales funnel. I leverage it for lead generation, and nurturing and converting my dream clients into my offers. In this episode, I'm sharing how to leverage a podcast for your business. Specifically, I'm answering the question of when you should start selling in your podcast content and what types of offe...

Hey, Mama! You've probably been told that the riches are in the niches and have heard of the many benefits of niching down, but the real question is, "How to niche down?" When you have so many passions and skills, what direction do you actually go with your business? In today's episode, I chat with business strategist, Lisa Avila, about how to niche down in your business when you feel overwhelmed...

Hey, Mama! One thing we are all seeing in the online space is the customer buying cycle is much longer. Potential clients and customers are being more intentional in who and what they invest in, and are taking time to truly consider if a purchase is right for them. If you don't know how to navigate a longer buyer's cycle, then you can find yourself frustrated because your monthly income is impacte...

Hey, Mama! If you've been listening to this podcast for any amount of time, then you know I'm all about building a business that isn't reliant on social media, and I love connecting with other business owners who feel the same way. In this episode, I chat with my friend Katie Kastner all about developing a low social media marketing strategy. Katie shares great insights from her journey as a mom i...

Hey, Mama! I don't know about you, but I love when my favorite business owners give their audience a behind the scenes look at what they are doing in their business. I learn so much from seeing how others are doing certain things in their business. In today's episode, I'm taking you behind the scenes of my 2025 business planning. I'm sharing all the tea on my visibility and marketing plans, busine...

Hey, Mama! Are you an introverted business owner? Running a business as an introvert can be overwhelming when it comes to putting yourself out there and getting more eyes on your business. This is especially true when you think about partnering with other business owners to get more visible. In today's episode, I share some tips and strategies for getting comfortable with increasing your visibilit...

Hey, Mama! When you aren't consistently signing new clients in your business, your initial thought may be that the problem is your messaging or your offers. The reality is that you can't know what the problem if the people you want to serve haven't told you what it is. If you want to make consistent sales in your business and create irresistible offers, you need to prioritize your visibility. Visi...

Hey, Mama! One question I'm often asked as a visibility strategist is: How to find other business owners to collaborate with? As an online business owner, you know that collaborations are a great way to grow your network and get in front of established audiences. The challenge is finding the right business owners to collaborate with. In this episode, I'm sharing four places you can find collaborat...

Hey, Mama! Bundles and other collaborations can be an effective way to grow your audience with ready to invest clients. The key to attracting those dream clients through collabs is being strategic in the types of collaborations you're participating in and what you are bringing to the table for those collabs. In today's episode, I'm sharing the exact strategy I teach the members of The Social Media...

Hey, Mama! We are almost to the end of 2024, which means you are most likely mapping out your 2025 business goals. One of those goals should be increasing your visibility and lead generation. The reality is that if you aren't growing an audience of your dream clients, you will run out of people to sell to. In this episode, I'm breaking down how The Social Media Detox Club will help you generate mo...

Hey, Mama! Building community as a mom and business owner is so important. Community provides the support and encouragement you need in all seasons of life. One of my favorite ways for building community has been through this podcast. In today's episode, I chat with Jessica Lamb, host of the Mama Making Podcast, about building a podcast community for moms. Jessica and I chat about getting started...

Hey, Mama! Every podcast host wants to get more podcast listeners and reach the people who can truly benefit from their podcast content. There are so many options for marketing your podcast. In today's episode, I'm sharing how I leverage Threads and Facebook groups to grow my podcast audience with my dream clients. In this episode, you will learn: Why you shouldn't look at downloads as a measure o...

Hey, Mama! In this episode, I'm answering a question I received from a social media manager. I talk a lot about building a business without relying on social media, but does that mean you don't need social media as a business owner? In today's episode, I'm answering the question is social media required for online business owners. In this episode, you will learn: Is social media required for onlin...

Hey, Mama! We wear many hats as moms. Everything from caregiver to homemaker, and not to mention business owner, we do a lot. At times, managing each of these roles can be overwhelming and can result in certain tasks not getting done. As a mom of young children, keeping the home clean can feel like a losing battle. If that's you, then today's episode is what you need. In this episode, I interview...

Hey, Mama! One question I'm often asked is how long it takes to start seeing results when you start building your business without social media. Many business owners believe that it takes a long time to start converting clients from non-social media marketing platforms, but that couldn't be further from the truth. In today's episode, I'm breaking down how long it takes to see conversions when you...

Hey, Mama! Visibility is a critical part of success as a business owner. The real question is how to get more eyes on your business as a mom in business without running yourself into the ground. In this episode, I break down how to create a visibility plan that you can realistically commit to and things to consider when increasing your visibility as a mom in business. In this episode, you will lea...

Hey, Mama! Is it time for you to rebrand your podcast or do you just need to change your podcast name? In today's episode, I'm breaking down when to do a full podcast rebrand or just change your podcast name, as well as the signs that your podcast is in desperate need of a change. In this episode, you will learn: When to change your podcast name or do a full podcast rebrand What goes into rebrandi...

Hey, Mama! I have officially rebranded the podcast to Marketing Without Socials for Moms! I'm so excited about this pivot and I wanted to take you behind the scenes of the podcast rebrand. In this episode, I'm giving you all the tea on why I decided to rebrand the podcast, what steps I took to move forward with the podcast rebrand, and so much more. In this episode, you will learn: Behind the scen...

Hey, Mama! One mistake I made when I started my business was not planning for my maternity leave. I don't want you to make this same mistake, so today, on the podcast, I chat with Zhara Henry about maternity leave for business owners. In this episode, Zhara shares tips for planning a peaceful maternity leave as a mom in business. In this episode, you will learn: Planning maternity leave for busine...

Hey, Mama! There has been lots of talk about online bundle collaborations being dead or only attracting freebie seekers. You may be wondering if participating in bundle collaborations in 2025 is worth it or just a waste of time. In today's episode, I share my thoughts on online bundle collaborations and provide some tips and strategies for finding the right bundles that will attract your dream cli...