Embodied CEO

"If I'm running paid ads, do I really need an organic content strategy?" I understand why I get this question all the time. Creating an organic content strategy can take a TON of time and resources, especially if it's just you doing #allthethings. It's time to view organic content in a whole new light. Inside this episode, I share what matters and what doesn't when creating a sustainable and (most...

Stop everything and listen to this podcast episode first if you're even THINKING about adding a new offer. I'll break down exactly when adding a new offer makes sense, bust some common beliefs (and misinformation) about multiple offers, and share what I believe is the fastest path towards hitting a million in revenue or more. Plus, I'll spill the tea on client stories, personal stories, and real d...

Get the latest on all things Facebook! Today we're getting down, dirty, and a little nerdy on all the biggest Facebook shakeups that could significantly affect your ad costs, performance, and priorities. The good news? Not all the updates are bad! Many can be used to your advantage IF you know how to capitalize. Tune in, and I'll share the 3 biggest changes, how they could affect your results, and...

Rant alert! There is a mindset spreading across the online entrepreneur space (and society as a whole) that is 100% holding people back from their goals and success. If you listen to this episode, look in the mirror, and go 'oh no...' -- that's okay. This is something you can shift pretty quickly.    And the even better news? I'll share the mindset I see in EVERY successful entrepreneur and show h...

Today you're in for a treat. Last week I hosted a free training and broke down my formula that's guaranteed to 2X your business, starting wherever you are.  … And in today's episode, I want to share a piece of that training with you, because it's soo valuable when it comes to deciding what actions you need to take in your business to get the growth you want.

One of the most massive assets you can have as a business is the ability to make moves, and implement changes at lightning speed… because your growth is a response to your ability to take action!    In episode #360 of The Not for Lazy Marketers Podcast, I'm going to give you the skinny about how we implement like marketing ninjas and help you tap into the freedom you have in your business to adjus...

Market Like A Pro is FINALLY HERE! In the finale episode of The Great Reset, I am excited to share all of the juicy details of this one-of-a-kind program that was born out of the craziness of 2021. It's like getting a complete in-house marketing team and on-demand agency support at a fraction of the cost! Be among the first to take advantage of this game-changing offer and receive our discounted F...

This is the last episode of The Great Reset Bonus Podcast Series, where I share the final, big decision that we made at the end of 2021, and why I was willing to walk away from a million dollars plus in annual revenue in business--     This might sound contradictory to everything I've been talking about-- but it's going to lead to bigger things (and it already has.)

Sure, it's important to have a deep understanding of what makes your offer a no-brainer for your clients… but you also have to be crystal clear about who your offer can help!  In The Great Reset, Episode #5 I break down why it's essential to target and retain the right kind of clients, and wave goodbye to the rest!

In Episode #4 of The Great Reset, I share the crucial exercise that revealed how I can finally solve my client's long-standing problems. And I'll break down how you can use this exercise to create irresistible offers that are consistently ahead of the curve. 

I came face to face with the reality that I need to change my entire business, and that meant more than a few tweaks…. After we did interviews with our audience, my vision for The Great Reset became clearer. I realized BOTH of our offers would need to change…  But things don't change overnight when you're running a multimillion-dollar agency…  First, I had to put my ego aside and face the TWO bigg...

I knew it was a make-or-break moment in my business, and if I was going to pull through I'd have to step up and do something I'd never done before...  In episode #2, I'm diving deep into my thought process that led to The Great Reset of Hirsh Marketing, took us out of the red, and created our most lucrative month ever!

2021 massively rocked the marketing industry…. In this no-holds-barred series I'm peeling back the curtain and giving you an exclusive look at the struggles my multimillion dollar business faced, the mindset shifts I needed to take it to the next level, and how I turned it around to make December a record breaking month (and how you can too!)

Ever wonder why some people crush their goals, and others make excuses? In this episode, I'm going to ask you a hard-hitting question that will clear the path to your goals, and get you thinking outside of the box to make it happen. But I'm not letting myself off the hook… I'll be sharing my answer too.

When you're running your business as a one-person show, or have a relatively small team, creating content is likely one of your highest priorities that you have the LEAST amount of time to do. If you're feeling that overwhelm trying to pump out quality content - this episode is going to be a game-changer. Tune in for an exclusive look into my strategies and process for making new content and creat...

Over the last few weeks I've been reflecting on all that went down in 2021, the lessons I learned, what contributed the most to our clients' success and my own, and more. There were four critical strategies that stood out to me that I believe will completely change the game for you if you bring them into your business in 2022. Tune in to this episode where I'm diving into each of those strategies!

In this episode of the Not For Lazy Marketers Podcast I'll be sharing clips from previous podcasts where I talked about my hardest struggles, lessons, and wins . Enjoy!

In this special edition of the Not For Lazy Marketers Podcast, I'm revisiting our top 4, fan favorite/most impactful episodes of 2021! Tune in for EVERYTHING you need to know on the three components of marketing that will guarantee success, understanding and defining your ideal customer, the future of marketing and direction we're heading, and the hard truth about online business!

In this special episode of The Not For Lazy Marketers Podcast, I'm reflecting on the marketing predictions I had for 2021. What did I miss, what changes, what was spot on? More importantly, how is this setting us up for 2022? Tune in to find out!

If 2021 was a rocky year for your business, I hear you. Digital businesses had a lot of challenges thrown our way, which made marketing online harder than ever. We're now approaching 2022, and I truly believe that next year will be so much better for digital businesses. Tune in to this episode for my biggest 2022 marketing predictions! I'm sharing the direction I think digital marketing is heading...

Images versus Reels, which will yield the best results for your ads? The answer isn't as simple as you might think. Tune in to this episode for expert advice directly from Team Hirsh and the real-time results we're seeing in our clients' accounts when it comes to using images compared to Reels!

As we wind down the year, it's the perfect time to get your brain churning and start planning your 2022 marketing plan. In this episode, I'm challenging you to take three critical marketing actions now that'll make sure you hit the ground running in 2022 and make it your most successful year yet!