Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching

You knew scaling to 7 figures wouldn’t be exactly easy. But c’mon, you know how to hit 6, 7 can’t be that far away, right? (Insert 800 sobbing emojis.) So what gives? Cards on the table: you’re probably making one of these suuuuper common mistakes… Hit play on this week’s pod episode to find out the 5 pitfalls that might be holding you back from 7-figure success. Want more? Want to know exactly wh...

You’ve been stuck at 6-figures for a long time now. And you’ve iterated. You’ve rewritten your sales page at least 32 times in the last month alone. You’ve tried just about everything you can think of. Still…you’re stuck. Been there! And we know it’s frustrating enough to make you want to pack it all in, move to an off-grid cabin in the wilderness and spend your time foraging for mushrooms and cat...

Picture it: Every DM, every email inquiry, every sales call…just so happens to be from EXACTLY the type of client you love to work with. Exactly the type of client you KNOW will get the best results from working with you. So what gives? Is it those new headshots of you sipping cappuccino out of a gigantic mug in a bougie coffeehouse? Those networking events you did a gazillion years ago finally be...

The good thing about having been in business for a while? You start to feel like you know what you’re doing. The downside? With every year that goes by, your business gets more complicated. You know what it’s like. Everyone’s offering X as a lead magnet, so you figure you’ll do something similar. Shiny object syndrome kicks in every so often and your inner magpie has created a bunch of different o...

How to Make Your Launches Profitable Before They Start It’s a total rush: opening your inbox and finding a flurry of sales for your new launch. Then reality hits. It’s going to take at least another few days of consistent sales before you break even on what you’ve already spent on marketing your launch. Profit is still a long way away, baby! But it doesn’t have to be that way. With the right strat...

Quick question for you: When was the last time you did a customer survey? If your answer is “Well, it’s been a while…”, “Um, I meant to do one last year”, or (and I’m clutching my pearls now) “Never” — you’re going to want to see what I’ve got for you on this week’s pod episode. Because customer surveys are like a health check for your program or course. They can alert you to current problems or g...

If you love making sales calls — let me save you some time. This one probably isn’t for you. But if you’re like the other 99% of the business-owning population, and would legit rather spend an hour doing your taxes or having a pap smear than making a sales call, you’re in the right place. In this latest episode, we’re sharing 3 alternatives that will allow you to ditch those sales calls, save you...

A lot of people are super burnt out on courses — and for good reason!    The truth is, most of the teaching out there about how to create, market, fill, and run a course just isn’t very… umm… good.    So it’s no surprise that we see people doing some kind of shady (or straight up silly) things with courses.   Join us this week to learn about the 5 biggest mistakes people make when launching their...

Real talk: launching sucks.   (It’s not just you!)   The way most people are taught to launch is a death spiral of doom, and we’re not exaggerating — it’s built on this model that requires you to basically always be in debt to your next launch, and means you’re riding this constant wheel of stress and exhaustion.   There’s a better way though. And that’s what we’re talking about in this episode. ...

Quick question: did you get into online service work to spend 800,000 hours a week doing boring (unpaid) Canva revisions … or did you get into it to have the freedom to work how and when you choose, and earn a good living doing so?   Obvs, the second one.   But if you’re finding yourself stuck doing scutwork and looking to level up, this pod is for you.   In it, we walk through the *exact* steps +...

Get ready, excited and confident for your most epic year yet… Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2022 goals and most importantly, turn them into actionable and achievable plans. This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too. You even...

Get ready, excited and confident for your most epic year yet… Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2023 goals and most importantly, turn them into actionable and achievable plans. This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too. You even...

Get ready, excited and confident for your most epic year yet… Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2023 goals and most importantly, turn them into actionable and achievable plans. This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too. You even...

Get ready, excited and confident for your most epic year yet… Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2023 goals and most importantly, turn them into actionable and achievable plans. This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too. You even...

Get ready, excited and confident for your most epic year yet… Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2023 goals and most importantly, turn them into actionable and achievable plans. This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too. You even...

Things You’ll Learn in this Episode of Doing it Online: Your very next steps to grow your list + get momentum, (+ in which order!) Our recommended content plan to build upon for your business… Our fave types of FREE list-building options   When you’re trying to grow your business and get some momentum happening in order to grow your business, you need the right steps, and in the right order. AKA:...

Things You’ll Learn in this Episode of Doing it Online: The answer to the big Q: do I really need social media in 2022 Questions to help you navigate content creation in a way that works for you and your audience What we’re going to be doing with social media moving forward…   Do you really need social media in 2022?   That’s the question a LOT of people are asking themselves. Are you? Maybe you’r...

Things You’ll Learn in this Episode of Doing it Online: What a Mini-But-Mighty offer is and how it works to help you sell more courses. Three different strategies that you can apply to a $27 offer in your own business. You’ll also have the chance to join our Funnel Fuel waitlist and unlock bonuses, plus the chance to win the course for free + a cash prize!    In this episode, we’re looking at 3 wa...

Want to know how to sell without being sleazy, pushy or annoying? And how can you use the amazing world of funnels and automation and not be gross? This episode will give you some points to ponder. Toxic marketing. Let’s go there.    In this Episode of Doing it Online: We’re sharing a few guidelines for non-toxic marketing automation…(AKA: how to feel good about how you’re selling.) Plus, we'll lo...

Things You’ll Learn in this Episode of Doing it Online: Why a cheaper, smaller course is NOT easier or more profitable… 3 steps to creating a high-value, profitable, online course…   So you want to create an online course? And you want it to SELL. So, “I’ll just make a cheap one.” You think. That’ll sell better, right?    Erm… Let’s chat about that in episode #110…    Deciding to create an online...

This week on the podcast I'm sharing a crazy-powerful end of year exercise to help you pinpoint exactly what you need to be focusing on in 2023...   And the best part? It only takes 5 minutes.    Because let’s be honest, at the end of the year, who’s got the energy for more than that?   We don’t want complicated or time-consuming right now, but we do want to be able to reflect on the past year, so...

I’m dusting off my crystal ball to make some predictions for the online world in 2023!   Including online programs and of course, (our fave thing to chat about here) online marketing.   And sure, there’s a strong chance I’ll regret these predictions in 12 months time, because if the last few years have taught us anything it’s that the world is freaking unpredictable..   …But! There are definitely...

This week we’re talking about the craziness that is all things Black Friday.    Because we love a bargain (especially on tech!) as much as the next person… But, as a coach or course creator is it worth it to i nclude your biz in the Black Friday deals?    And if so, what’s the best way to do it? (Hint: It’s not as simple as slapping a big red dot on your offers.)    How can your small business tak...

If ‘setting up funnel’ was on your list the whole year…   …and it didn't happen.    Don’t stress, we’ve got you covered.    Yep! Even though it’s already November, there IS still time to whip up a good funnel! (It doesn’t have to take as long as you think.)    And we’re walking through the 7 steps to do exactly that in this episode…    So you can be making sales (on autopilot) over the holidays an...

Things You’ll Learn in this Episode of Doing it Online: Why choosing the right lead magnet for your biz is SO important.. The 3 most common mistakes people make when choosing (+ assessing lead magnets.)  The most common types of lead magnets + the pros/cons of each…   There are so many different types of lead magnets to choose from to help you grow your list, but they’re not all created equal.   C...