Kate McKibbin
Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching
The Doing It Online podcast is your weekly dose of sales funnel strategies, evergreen automation, and scaling tips for coaches who want to grow without burning out. Hosted by Kate McKibbin—7-figure funnel strategist and founder of Hello Funnels—this show helps you make more sales with less selling. We're talking: profitable sales funnels, email automation that actually converts, creating high-ticket group programs, ditching exhausting launches, and building a coaching business that runs on autopilot. If you want consistent revenue without the burnout, you're in the right place.
Where to listen?
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Episodes
#173 - This 5-minute email marketing tactic got me 10K subscribers (for free!) 05.09.2023 8:42
Hey there! It's Kate McKibbin, back with episode #173 of the Doing It Online Podcast. Are you ready to unlock a list-growing strategy that's quicker to implement than your morning coffee? Let's dive in! "This 5-minute email marketing tactic got me 10K subscribers (for free!)" What's the Secret? Hint: It's something you see every day but might be ignoring. The magic words: Exit pops. Yup, it's that...
#172 - 3 best ways to get your offers seen right now! 29.08.2023 12:10
Hey there, it's Kate McKibbin, and guess what? This week on the Doing It Online podcast, I've got something super special lined up for you! 🎉 I’m sharing the 3 best ways to get your offers seen that will keep working for you, year after year. No more crying over old strategies that just don’t work in 2023 or being distracted by flashy marketing fads. It's time to put that behind us. What's Inside...
#171 - All your email marketing Qs answered! 22.08.2023 18:56
Today I'm answering some of the most asked questions I get, as well as some you never knew you needed answers to. Trust me, you're going to want to click play and gather around for this one because we're diving deep into the world of email marketing. What's Inside: How often should you email your list? Spoiler: More than you think! What's a good open rate? Get ready to crunch some numbers. The bes...
#170 - How to choose your next coach or mastermind! 15.08.2023 15:57
Ever felt like something's missing in your biz? If you've hit that frustrating plateau and you're thinking of joining an online course, hiring a mentor, or diving into a mastermind group, this episode is a MUST-LISTEN. Here's a sneak peek of what's inside: 🧐 Why external input can be the secret sauce to kickstart that growth spurt in your business. 🤑 The golden number to set aside for personal g...
#169 - What do I do with my funnels when I am launching? 09.08.2023 14:34
Hey, hey, everybody! Kate from Hello Funnels here, back with another juicy episode of the Doing It Online podcast. And let me tell you, this one's a real game-changer! We're talking about that little ol' problem that every online entrepreneur faces when running live promotions - what do you do with the folks already in your funnel? Well I’ve got a secret… I've got the Sorting Hat Automation up my...
#168 - 5 reasons you need a funnel in 2023 01.08.2023 14:53
Hey there, it's Kate from Hello Funnels, and welcome to the Doing It Online podcast! Today, I'm super excited to talk about my favorite topic—funnels! Specifically, I want to discuss the five reasons why you absolutely need a funnel for your online course business in 2023 (and why your sales, business and life are suffering right now if you don’t have one!). So buckle up, folks, because we're divi...
#167 - Q: Do you need a video on your sales page? 25.07.2023 9:26
Hey there, it's Kate from Hello Funnels, and I'm back with another episode of the Doing It Online podcast! Today, we're tackling a question that sparked a bit of debate in our eCourse Empire community. The question is: "Do you need to have a video on your sales page?" Curious? Well, I've got some insights to share with you! In this episode, we're diving into the pros and cons of using videos on yo...
#166 - My biggest lesson from Todd Brown’s mastermind 18.07.2023 7:38
Hey there, it's Kate from Hello Funnels, and I'm super excited to share some game-changing insights with you on the latest episode of the Doing It Online podcast! In this episode, I spill all the juicy details from my recent experience at a mind-blowing marketing mastermind event. Trust me, it was a room full of incredibly talented individuals, and I couldn't wait to soak up all the wisdom from th...
#165 - Will a $9 offer work for you? 11.07.2023 17:58
Hey there, it's Kate from Hello Funnels and the Doing It Online podcast! In this week's episode, we're diving into the fascinating world of micro-offers and exploring whether a $9 offer could work wonders for your business. Trust me, you don't want to miss this one! Here's a sneak peek of what's in store for you: What exactly is a micro-offer? We show you exactly how to use micro-offers to scale...
#164 - 3 free (+ one crazy cheap) way to triple your email list 04.07.2023 15:41
Hey there, it's Kate from Hello Funnels, and in the latest ep of the Doing It Online podcast we're diving into the ever-evolving topic of growing your list. Whether you're just starting out or have been in the online business game for years, we've got three simple and cost-effective ways for you to grow your email list. In fact most of them are totally free. Trust me, you don't want to miss this!...
#163 - Should you stop selling your course? 27.06.2023 13:07
Hey there, it's Kate from Hello Funnels, and I'm thrilled to bring you this week's episode of The Doing It Online Podcast! We're diving into a burning question that's been on our minds and our clients' minds in the eCourse Empire program: What should you do with your sales page when there's no launch scheduled or your offer is on evergreen? Here's a sneak peek at what we'll cover: Should you keep...
#162 - Choosing a killer name for your course (or business) 20.06.2023 17:41
Hey there, it's Kate from the Doing It Online podcast! Get ready for an episode that will revolutionise your launch game. We all know funnels are fantastic, but pairing them with the right promos can take your results to a whole new level. Today, I'm spilling the beans on a game-changing strategy: secret launches. Tune in to this episode to discover why secret launches are about to become your bus...
#161 - Do you know what a secret launch is? 13.06.2023 10:37
Hey there! It's Kate here from Hello Funnels, and I'm thrilled to bring you the latest episode of The Doing It Online Podcast. Today, we're getting back to basics and delving into the art of choosing a killer name for your business or program. Trust me, it's not as daunting as it sounds. In this episode, I'll be sharing some best practices and tips to help you come up with an awesome name that tru...
#160 - 3 hacks to get you off your phone! 06.06.2023 9:53
Hey there! It's Kate from the Doing It Online podcast, and in today's episode, we're tackling a topic that hits close to home for many of us—phone addiction. If you've ever found yourself mindlessly scrolling, losing track of time, and feeling like you're missing out on life, then this one's for you! I’ll be sharing 3 INSANELY easy hacks that have helped me break free from the grip of my phone and...
#159 - ”Front End or Back End? What’s Your Offer Game Plan?” 30.05.2023 14:18
Hey there everybody, it's Kate here from HelloFunnels, and welcome to the Doing It Online podcast. If you already have an online program that's selling but not as well as you want, and you're ready to scale and increase your profits, then this episode is for you. I'm going to dive into the concept of front-end offers and back-end offers, and why you need both if you want to grow a successful onlin...
#158 - Top BS beliefs stopping you from hitting 6-figures 23.05.2023 19:23
Hey there! It's Kate McKibbin, and on this episode of the Doing It Online podcast, I discuss the top BS beliefs that stop people from hitting 6 figures in their business. I cover the power of recognizing the stories we tell ourselves, the importance of testing, tweaking, and refining, and how to automate your business to make sales without being physically present. Here are some key takeaways fro...
#157 - 3 of the nerdiest hacks 16.05.2023 15:27
Hey there, it's Kate McKibbin, and in this episode of Doing It Online, we're getting nerdy with three online hacks that will save you time and make your life a little easier. Here's what we'll be covering: Hack #1: The Plus Email Address Hack - Learn how to test opt-ins, automations, funnels, or purchases, using this hack that allows you to test infinite times with just one email address. Hack #2:...
#156 - How to bring a dead email list back to life 09.05.2023 14:18
In episode #156 of the Doing It Online podcast we share our *chefs kiss* strategy for bringing a dead email list back to life. If you're struggling with low email open rates or if you've been neglecting your list, then this is the episode for you. Kate shares a really simple and actionable process that you can complete in just a couple of hours to re-engage your list, increase your open rates, and...
#155 - 7 questions to make your offers sell out every time! 02.05.2023 23:09
Hey there, it's Kate from the Doing It Online Podcast, and today's episode is all about making sure your offers sell out every time! If you're tired of launching or promoting your online courses and programs and getting crickets instead of sales, then this episode is for you. I'm going to share seven questions you need to ask yourself to ensure your offers are irresistible to your audience. He...
#154 - You’ve built your funnel... now what? 25.04.2023 14:42
Hey, hey, hey! Welcome back to another episode of the Doing It Online podcast. I'm so excited to dive into today's topic because let's be real, what good is a funnel without a solid plan for success? As entrepreneurs, we know how crucial it is to have a game plan in place, and that's what we'll be talking about today. It's time to put on those big-girl-nerd pants and get ready to learn all about...
#153 - Can Chat GPT really write your funnel for you? 18.04.2023 18:07
Are you tired of feeling stuck in the writing process? Do you wish there was a way to make your funnels work for you, instead of the other way around? Well, get ready to breathe a sigh of relief, my friend, because we've got a solution! Our latest podcast episode, #153 - Can Chat GPT write your funnel for you?, is about leveraging AI-powered writing tools to create funnels that convert like crazy!...
#152 - Do you upsell? (Encore Episode) 11.04.2023 11:47
As someone who has been helping people to create, automate and scale their online courses for many, many years, you better believe I’ve racked up a few special party tricks over that time . OK, so it’s not so much “tricks” but more like tried, true + specific strategies (not as catchy) that I just love to whip out and wow my clients with. And so, I wanted to share one of my faves with you today…...
#151 - 3 simple tweaks to sell well in a c**p economy… (Encore Episode) 04.04.2023 20:07
Things You’ll Learn in this Episode of Doing it Online: The most common mistakes people make when the economy freezes (+ how to avoid them!) How a small adjustment to your pricing can have a big impact on your sales! The difference between a refund policy and a guarantee and which one is going to help your business AND your potential buyers… Is it possible to sell well in a weak economy? We s...
#150 - The biggest lesson I learned (again) this year 28.03.2023 9:16
3 things birthdays are good for: Eating ALL the cake. Drinking something with bubbles. Reflecting on the previous 12 months (With bubbles in hand, obvs.) Here’s what I learned during this year’s birthday self-reflection: there’s ONE business lesson that I keep circling back to because: It’s so damn vital to running a successful business AND… I seem to keep forgetting it! Want to know what it is? H...
#149 - 3 things you need to track if you are trying to scale 21.03.2023 16:36
Tracking metrics. We know it’s up there with doing your taxes and dealing with that one client that drives you crazy (yes, Sheila, I AM talking about you...) on the Things You’d Rather Avoid list. But here’s the thing about metrics: Tracking the right data — and acting on that information once you have it — is the best way to swiftly and efficiently move to the next level of business growth. So if...
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