Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching

Are you looking to hit the next level with your offers? Well you’re in luck, because today I’m going to be diving into one of my favourite topics: 6-figure offers. I see a lot of people becoming really stuck, under-earning and just working way too hard.   In this episode, I’m sharing with you the secret to 6-figure offers, including what to do and what not to do when it comes to creating them.   ...

How do you get your offers seen in today’s crazy online world? Standing out from the crowd can be tough, and seems to be getting even harder in this ever changing marketing landscape we find ourselves in.    But don’t worry - there are ways to get ahead of this, and I’m rerunning this episode to share them with you today. These tips are tried and true strategies that I’ve personally used, seen con...

When it comes to email marketing, finding the right frequency to connect with your audience can be a tricky task. So how do you know how often to email your email list? What about the amount of emails to send during a promotion?    I get so many questions like this about email marketing, that today I’m answering those I come across regularly:  How Often Should I Email My Email List?  How Often Sho...

Are you looking to skyrocket your email list without breaking the bank on advertising? Well, you're in luck! Today, I'm bringing back this episode to reshare my favourite hack that’s not only super quick to implement, but completely free.   This actionable little strategy added a whopping 10,000 subscribers to our email list last year. And while a lot of people may have heard the term “exit pop”,...

You’re stuck at 6 figures. You’ve tried everything to get to that next level of 7 figures - you’ve rewritten your course, changed up your sales pitch… but you just can’t get that needle moving forward!    Trust me - as someone who has been in the online business game for many years, I've been there. I call my current business, Hello Funnels, ‘Business 3.2’, having been creating different online bu...

Do you want to scale your online course, or get more people on your list? Maybe you’re tired of having to make endless social media posts or appearances on podcasts. Well, look no further, because I’ve got just the thing for you: micro offers. Today I’m doing a rerun of this episode to help you hit the ground running and start 2024 right with this #1 marketing strategy.  If you've been around this...

Today, I want to continue on with our theme of helping you plan for this year to ensure it’s your best one yet. Now, I admit this topic is not a glamorous one - but it is important. And while it’s crucial to your business success, it’s often overlooked. We’re talking about creating a budget. I know it may sound boring, but trust me - I have a really simple process for creating a budget that will o...

Today, I want to get stuck into the topic of reverse engineering your goals and share with you the step-by-step process we use with our clients. This process will not only help you set effective goals but also create a plan to achieve them.  Planning out your year can be an overwhelming task, especially when you're not sure where to begin. You may have heard people talk about starting at the end a...

As we step into a brand new year, the focus for myself and our clients turns to goal-setting. I can't help but feel the excitement that comes with a fresh outlook after a solid break.  And I know many of you are just as excited as I am about goal setting and reverse engineering these goals to create a clear path to success. Today, I want to share with you a powerful goal-setting strategy that can...

We’re approaching the end of the year, and I have a specific end-of-year ritual that I’m sharing with you today. You’re more than welcome to steal this very simple ritual, which will not only help you finish the year with a positive mindset, but will help you in the planning phase for the following year.   To really make the most of this process, I recommend finding a comfortable and inspiring spa...

It’s time to get a little reflective. 2023 is almost over, and we could probably all use a reality check to see how our year went. In particular, to think about which marketing mistakes we made this year. I’ve seen many people - hell, even myself! - fall into some harmful traps when it comes to messaging, creating content and showing up online.    I’m taking you through the biggest marketing mista...

How do you make sure your online course business is built to last? In this episode, we’ll explore the essential elements of building an online empire that stands the test of time. I've had my fair share of ventures, but it was my third attempt that truly made me realise the importance of intentional business building. These experiences taught me the value of creating a business that resonates with...

In today’s episode, we're diving into the 3 characteristics for success that I see in clients who have smashed it out of the park and received insane results in their businesses.    So listen up, because I’ve got some strategies to help you think about how you’re showing up, learning and growing in your business. I would put money on the fact that if you learn to foster these values, you're going...

Want to learn how to create a 7-figure funnel? In this episode, we dive into the world of sales funnels with our first ever guest on the podcast, Vesna Hrsto. Vesna is a successful naturopath and the first person I ever helped set up a funnel. We chat about the power of sales funnels and their undeniable impact on business growth.    While many people believe funnels are outdated, we've got real p...

Have you hit all of your business goals this year? If there are some things you’re still hoping to achieve before the year’s end, I’ve got some high-converting ideas you can implement to see a bump in sales and end the year with a bang.     In this episode, I share four simple strategies that are fast to implement, yet super effective:   Refresh and relaunch one of your online programs. You can re...

Today we're diving into the secrets you won’t want to miss if you’re looking to grow your online course fast. It can be difficult to know where to start, and watching those experts on social media with seven or eight figure businesses can make us feel we’re doing it wrong. However, seeing that rapid growth in your business doesn’t need to be hard.    In this episode, I run you through the five non...

In today's episode, I'm diving deep into a question that's been top of mind for me lately: How can we tell if we've got the wrong offer or the wrong audience?    If you’ve launched an offer that hasn’t received great results, there’s no need to panic. It happens to many people, and quite a few of my clients have been asking for my guidance on what to do next. Before you consider throwing it all ou...

Chat marketing is a wonderful tool to engage with your audience and encourage them to opt in. But did you know your chat marketing can be automated?    Today I’m talking about ManyChat, an automated chat marketing tool that has been around for a while, but is currently making a serious comeback. I’m all about saving time and making it easier for people to engage - and I've got five game-changing s...

I've got an exciting strategy to spill in this episode – how to batch-create three months' worth of content in just seven hours. Let's be honest, creating marketing content can be a bit of a drag and I’ve often struggled to find a way to make it more fun after creating so much content over the years.    I knew batching my content creation was something I needed to do, but I used to grapple with th...

Email marketing is a powerful tool, but coming up with engaging content can be a challenge.    For the sake of my sanity, I've devised a simple structure that you can use to plan your emails each month. It's a lifeline, especially on those days when creativity seems to have abandoned you.   The template covers four types of emails: Value, Inspiration, Connection, and Aha.   Value Emails: provide p...

Hey, it's Kate McKibbin here, and I’m ready to give you all a sneak peek into the whirlwind of fun, flexibility, and, of course, productivity that is a week at Hello Funnels.  What’s Inside?  Our Virtual HQ: Find out how Slack became our vibrant virtual co-working space. A Glimpse of My Week: Sharing a look into my not-so-average 9-5. It’s all about balance! Day-to-Day Magic: Discover how a typica...

It's Kate here, and in this episode, I'm diving deep into the low vs high ticket debate. If you're wondering which offer suits YOUR business right now, especially in this wild 2023 economy, buckle up! 🚀 🎙️ What we're chatting about: Low ticket offers? They're not just about gathering an audience. They're your chance to give potential clients a little taste, a teaser of the magnificent stuff you'v...

Picture this: You, a tropical beach, a piña colada in hand, and your course selling like hotcakes in the background... Sounds perfect, doesn't it? Well, hold your horses because the evergreen vs live launch debate isn't as black and white as it seems! In this episode, we're cracking open the evergreen vs live launch debate wide open, and let's just say - you might not agree with everything I have...

Hey there! It's Kate McKibbin, back with episode #175 of the Doing It Online Podcast. This week is all about setting the stage before you dive headfirst into creating your own online course.  In this episode, we're chatting about: The groundwork magic: Building a tried and tested strategy that's truly YOU  How to research what your audience REALLY wants Cultivating an audience that is begging to b...

Have you ever freaked out a tiny bit at the idea of AI for your online course? Today we’re diving deep into the non-scary ways to sprinkle a bit of that AI magic without fearing a Skynet scenario. 🚀 In this episode, we're diving into: The rise of ChatGPT and its friends - what's the buzz? Why the AI convo has shifted from "should I?" to "HOW should I?" Gems in the AI Toolbox: Not every AI tool is...