Digital Trailblazer Podcast

Episode 126: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit   In this episode, nutrition coach Alisia Essig tells us how a mistake in one of her YouTube videos triggered the algorithm to make the video go viral and blew up her channel with hundreds of thousands of views, sparking massive YouTube growth. About Ali Essig:...

Episode 125: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit   There’s a lot of information out there about how to generate leads and sales in a business, but there isn’t exactly a lot of information about specifically how to start and launch a business from scratch. In this episode, Katya Dmitrieva lays out the most impo...

Episode 124: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit In this episode, Matthew Ashton explains the keyword strategy that is working in 2025 to uncover keywords that are high-volume and easy to rank for so you can rank in Google, increase organic traffic to your website, and build your online business bigger and fas...

Episode 123: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Referrals and networking are a great way to get your first customers and clients when you start your online business, and they can be a great way to land clients down the road as well. However, relationship-based marketing is difficult to scale because you can o...

Episode 122: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Technology is a necessary part of building a successful online business., and if you’re not up to date on the latest software and tools, you’re falling behind. For tech-challenged entrepreneurs, this can put you at a serious disadvantage. In this episode, Phylli...

Episode 121: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Everybody wants to attract “buyers” and “high-value” clients, yet many online business owners find themselves chasing after customers and clients by offering to do more, for less money, and still struggle to make sales. In this episode, Kierra Jones discusses wi...

Episode 120: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit It’s often said that the riches are in the niches. One of the things we often tell our coaching clients is that people who buy are searching for a very specific solution to a very specific problem. They aren’t going to be willing to spend money on a generic solu...

Episode 119: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit AI has changed the game for SEO and ranking your website in Google search. Many business owners who were getting their traffic and exposure through organic search have now found that their search traffic has declined significantly over the past 6-12 months. This...

Episode 118: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Every entrepreneur hits obstacles and plateaus in their online business. They happen early and never stop coming. For many people starting an online business, the stress, frustration, and overwhelm is simply too much and they eventually give up on their business...

Episode 117: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit It’s a well-known saying in marketing that people only buy from those that they know, like, and trust. It doesn’t matter how good your product or service is, or what results you get for people… if a prospect doesn’t feel like they know, like, and trust you, they...

Episode 116: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit One piece of advice that a lot of marketing guru’s will give to their clients is to just “provide value” with your content and eventually, people will buy. While “providing value” is good to do and should be part of your strategic content strategy, if that’s all...

Episode 115: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Life coaching can be a very difficult type of business to get off the ground. Many life coaches struggle with branding, standing out, niching down, pricing, finding clients, marketing, and more. In this episode, Renaye Thornborrow tells us all about how she’s bu...

Episode 114: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit For many coaches, agencies, and consultants, getting a qualitied sales call booked on your calendar is a lot of work and can be very costly if you’re relying on paid ads. Which is why there’s nothing more discouraging than seeing a calendar full of appointments,...

Episode 113: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit They used to say that content is king. And for the longest time, creating content was something that always put you above your competitors. Now, content is a requirement. It’s the baseline activity that your business needs to do just to survive, which means that...

Episode 112: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Google ads work for a lot of businesses, but do they actually work for selling online courses, coaching programs, or agency services? At first, it seems like you should be able to find very high-intent buyers if you target the right keywords… if someone is searc...

Episode 111: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Selling your high-ticket offer with one-to-one sales calls is effective, but it can be a challenge to scale past a certain point. One of the ways to overcome this is to start selling your program one-to-many through live events, which is a strategy many of the m...

Episode 110: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Artificial Intelligence is here and it’s growing fast. Every day, there seems to be more and more things you can train an AI assistant to do that can help you get more done in less time. That being said, you can also waste a bunch of time trying to figure out ho...

Episode 109: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit   When it comes to paid ads, there are more and more options being made available to us… different platforms, different placements, different ways to engage leads, etc. But with all of the new stuff out there, sometimes, the most effective strategies are simply...

Episode 108: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit   It’s easy for online business owners to over-complicate things, and when things get over-complicated, you move slower, you’re less profitable, and you have less time freedom. Sometimes things get overcomplicated because you’re new and don’t know what you’re do...

Episode 107: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Most people have seen the ads for “free plus shipping” books that you get targeted with on Facebook. It’s an incredibly effective way of generating high-quality leads for your online business. The idea isn’t to make money with the book sales… it’s to turn your b...

Episode 106: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Selling high-ticket is the best way to get started with an online business for a lot of reasons… you can make more money with fewer clients, and do so with less-sophisticated marketing. But one part of selling high ticket that a lot of people struggle with is sa...

Episode 105: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit A lot of people in the online business space are familiar with the idea of a “self-liquidating offer”… a low-cost offer that you can run paid ads to directly in order to find people who are likely to invest money into more expensive purchases. The idea is that t...

Episode 104: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Online business owners and content creators can spend years establishing an online presence… hustling and grinding for hours every week to create content, get subscribers & followers, building an audience, trying to build their business organically, and end...

Episode 103: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit Kelly Roach is one of the most successful business coaches around today. One of the unique things about her business model is that she’s used the SAME strategy from the beginning to build multiple different businesses… her “Live Launch” method. In this episode,...

Episode 102: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit The key to a profitable launch is having a large, warm audience to sell to. Unfortunately, most coaches and course creators don’t really have a good plan to “launch” their business. They put a bunch of time, effort, and money into creating their program, but whe...