Deconstructing Data

This week's Deconstructing Data, featuring  Ana Mourao , a seasoned expert in Digital Marketing and CRM at  Stanley Black & Decker, Inc. With extensive experience in driving digital transformation across Fortune 500 companies, Ana thrives at the crossroads of marketing, data, and technology. This episode will dive into the power of zero and first-party data for B2B2C companies, especially...

This week we are lucky to welcome Harry Maugans, Founder and CEO of Privacy Bee. Privacy Bee is a company that believes privacy is a human right. Harry has a robust background in data, marketing and analysis, previously serving as the CEO of Clickagy and Vice President of Product at ZoomInfo. These experiences and the current market led him to start Privacy Bee. Harry will discuss: How marketing d...

This week we are lucky to welcome Kamal Shaik, Chief Data Officer at REAL Kamal has impacted the business landscape by crafting data-centric products spanning domains like Social Networking, Advertising, and Marketing. With a profound expertise in AI/ML, Big Data, and Business Intelligence, he's been at the forefront of blending analytics and data engineering into transformative products and p...

This week we are lucky to welcome Cory Munchbach, CEO, BlueConic BlueConic is the world's leading Customer Data Platform, beloved by customers the world over from VF Corp to Colgate to Mattel to UEFA and back again. One of Vista Equity Partner's Endeavor Fund portfolio companies, BlueConic is on a mission to liberate your data in the privacy-first era by putting unified, privacy-compliant...

This week we are lucky to welcome Ariel Geifman, Chief Revenue Officer at Dealtale Ariel Geifman is an expert B2B marketer. He has over 15 years of experience scaling tech companies. His skills span outbound marketing, social selling, content development, and online advertising.  Connect with Ariel: LinkedIn: https://www.linkedin.com/in/arielgeifman/ Connect With Dealtale LinkedIn: https://www.lin...

This week we are lucky to welcome Fariba Zamaniyan, VP of Data and Advertising at TiVo Fariba has been on the podcast multiple times before. She was an original guest on our early Fireside chats that originally inspired Deconstructing Data. Fariba is a recognized leader and media industry expert with a proven career history of success in the development and scale of products that monetize data and...

This week we are lucky to welcome another esteemed guest.  He is the Partner at Guidehouse who was also on episode 40 with DW. Please welcome Bob Audet back to the show.  Bob is a highly acclaimed Partner and Data Management leader at Guidehouse, with a wealth of experience in advising top executives and driving transformational change across industries. He is a strategic thinker and expert in del...

How do the leading retail brands balance customization and identity? Dive deep with us as we unravel the secrets behind some of the industry's biggest game-changers. 📌 Discussion Topics: Decoding FindMine's Success : Uncover the magic behind FindMine's innovative approach to inventory management. We'll explored how they've harnessed data to not only streamline their operations...

BDEX is proud to welcome Matt Prohaska with Prohaska Consulting on Deconstructing Data. We'll be covering identity, attribution & measurement, ai, tech stack and more.

This week on Deconstructing Data, we have the pleasure of welcoming Michael Trapani. During the show, Jessie Lizak, CMO at BDEX, and David Finkelstein, BDEX's Co-Founder and CEO, will delve into a range of topics with Michael, including the positive and negative trends in brands moving away from third-party data, the shift from marketing to dedicated data teams, and how the financial services...

Today, we are welcoming Ivan Ostojic, Chief Business Officer of Infobip. Ivan is in charge of setting company strategy and direction, developing and delivering new business growth and overseeing functions in charge of exponentially scaling Infobip’s growth. We will be discussing: 1. Data and Analytics and the Intersection of AI 2. Chatbots and CX 3. How generative AI is transforming the customer j...

This week on the Deconstructing Data Podcast, we are honored to host Dennison DeGregor, VP & Global Chief Data Officer for Ogilvy/Verticurl. Dennison is a pioneer in his field, carving a path for Fortune 500 brands globally on enterprise CX transformation, analytics, and leveraging technology for a competitive business edge. Dennis has a track record of leadership and innovation, crafting an a...

In this episode, we have the privilege of hosting Jim Williams, CEO of Uptempo. Jim is a seasoned professional specializing in early-stage tech companies. His expertise in revenue scaling and tactical demand programs is invaluable. 🔎 Dive into intriguing topics: -Data governance for marketers -Impact of "bad data" on marketing and sales -The power of marrying marketing and finance data...

Today, we are excited to welcome Lilit Davtyan, the CEO of Phonexa. As Phonexa’s CEO, Lilit shapes the all-in-one performance marketing automation suite for calls, leads, clicks, email, SMS, accounting, and more, by leading the company’s business development, strategic growth, client relationships, operational transformation, and financial health. Lilit formerly served as the company’s CFO, overse...

Join us for an exciting conversation about the future of AI and data in advertising, training AI to recognize bias and not generate biased results, and fighting racism with data. We'll be discussing topics such as identity resolution, data enrichment, and advertising data. To fight racism in advertising, there's a new bridge we should cross: Data. X_Stereotype's proprietary AI provides...

Join this discussion on the intersection of technology and real estate with our special guest Rich Swier, Founder of Offrs.com. We will be discussing how AI and data are revolutionizing the real estate industry and how machine learning is reshaping business strategies. We will also dive into the next generation of lead generation and how AI is transforming sales and marketing for real estate profe...

We are so excited to have Aaron Edwards, CEO of The Charles NYC join us on today's Deconstructing Data. We will be discussing, Pairing data and cultural insights, leveraging paid and organic data, data governance for small business, and the cookieless work that's not really cookieless. Connect With Aaron Edwards LinkedIn: https://www.linkedin.com/in/aaroncedwards/ Connect With The Charles...

Join us for an exciting episode of Deconstructing Data, where we'll be diving into the world of data-driven insights and innovative marketing strategies. Our special guest, Przemysław Depka Prondzinski from GetResponse, will be sharing his expertise on three fascinating data-related topics: 1. Data-driven email marketing 2. How to hyper-personalize your customer journey using advanced segmenta...

In this episode, we have Adam Dornbusch, CEO and Founder of EnTribe, who will share his insights and knowledge on reaching millennials with user-generated content, identity resolution, and the importance of first-party data in advertising today. Adam has more than 20 years of experience building domestic and international multiplatform businesses. Before founding EnTribe, Adam spent four years bui...

We can't believe it's already been a YEAR since we started Deconstructing Data!!! On today's show we're jumping into a time-machine and heading back to the first episode where we introduced you all to Co-Founder & CEO of BDEX, David Finkelstein, our Fractional CMO Jessie Lizak, and our marketer friend Joshua Morgan. You'll hear us figure out what to name the show, the impor...

We have the pleasure of speaking with Prashant Mehta, Founder and CEO of Ficus Analytics, on Deconstructing Data. We will delve into three data-related topics: 1. How to make consumption of analytics frictionless 2. Understanding the entire customer journey is key to marketing and confounding factors in advertising data 3. ChatGPT and other large language models in analytics We will also explore t...

In this episode, David and Jessie will sit down with special guest Bob Walczak, CEO of MadTech, to discuss the latest privacy safe audience targeting tech strategy. 🎧 Tune in as they cover a variety of topics, including data transfer and interoperability, 1st party vs 3rd party data, and identity without cookies. Don't miss out on this exciting conversation! Connect With Bob Walczak LinkedIn:...

Join Deconstructing Data on March 9th as Conor McKenna, Director at LUMA, discusses the evolving data ecosystem and its implications, including the growing importance of 1st party data, new 1st party data networks like Retail Media Networks, and more.    The conversation will also cover topics such as CTV, Commerce Media, and Ad Tech consolidation.    Conor brings over a decade...

Get ready for an exciting and informative episode of Deconstructing Data! We are thrilled to announce that our special guest for this episode is Joe Laratro, President and Founder of Tandem Digital Marketing.    Join us as Joe shares his expertise on a wide range of topics, from GA4 and GA Audiences to PPC and SEO.   With years of experience as a CEO, published author, and Keynote S...

Get ready for an exciting and inspiring conversation with Mona Akmal, the CEO of Falkon, an emerging leader in the sales intelligence platform space. With over two decades of experience as a product and engineering veteran, Mona has an impressive track record of building elegant solutions to technically hard problems.   Starting out at Microsoft, Mona has gone on to help scale OneDrive and Of...