Upshot.ai
Customer Engagement 101 by Upshot.ai
Upshot.ai is an omnichannel, customer engagement and gamification platform. With our passion for transforming business with customer engagement and gamification, we take ownership and obsess over every minute detail. This podcast is dedicated to helping business owners, marketers and product managers to understand the art of creating great customer experiences.
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Episodes
How to gamify users' first purchase using Upshot.ai? 29.12.2022 2:14
In this episode, understand how Upshot.ai gamified the onboarding process and users' first purchase with your brand. Learn how Upshot.ai used Push Notifications and In-app Messages to boost first-time sales by over 36%.
How to achieve personalized Marketing Campaign goals? 22.12.2022 1:54
In this episode, understand how Upshot.ai helped one of India's leading banks, achieve its marketing goals by using Opinion Polls. The Upshot.ai solution led to highly increased CTR and Open rate.
How to increase the DAUs on your app? 15.12.2022 1:51
In this episode, learn how to increase DAUs for your app or website. Understand the role of Gamification in boosting user engagement and making users come back to your platform for more!
Upsell and Cross-sell products in your app 08.12.2022 2:24
In this episode, understand how Upshot.ai helped an eCommerce company personalize its user experience and skyrocket its sales by utilizing features like Push Notifications and Video Tutorials.
Want to create curiosity in your users about new product releases? 01.12.2022 1:42
In this episode, learn how Upshot.ai helped create buzz among users about new product releases on one of India's fastest growing Retail platforms. The Push Notification campaign designed by Upshot.ai increased sales on the app by over three times.
How to make User Onboarding fun and memorable for your mobile app? 24.11.2022 2:12
In this episode, understand how Upshot.ai can help make the app onboarding process fun and engaging for your users and boost your app's MAUs.
How to increase the Monthly Active Users (MAUs) for your mobile app? 17.11.2022 1:46
In this episode, understand how Upshot.ai can help your app increase user engagement and Monthly Active Users (MAUs) by implementing Gamification, User Segmentation, and Micro-Surveys.
How to increase your app's Daily Active Users (DAUs) and retention? 10.11.2022 1:57
In this episode, learn how Upshot.ai can help your app increase user engagement and retention by employing a user segmentation and gamification strategy.
How to boost product adoption to drive sales on your app? 03.11.2022 1:59
In this episode, learn how Upshot.ai helped one of the world's largest multilevel marketing company boost its sales. Upshot.ai used a combination of badges and micro-surveys to achieve increased product adoption for its users.
How to improve your ratings to rank higher on the App Store? 27.10.2022 1:56
In this episode, learn how Upshot.ai helped a growing CPG company in Asia improve its App Store optimization and boost its app ratings and downloads.
How to capture users' preference data within your app? 20.10.2022 1:25
In this episode, learn how Upshot.ai helped India's largest internet provider to capture users' preference data and better understand their user persona.
How to improve feature adoption within your app? 13.10.2022 2:05
In this episode, learn how Upshot.ai improved the feature adoption rate on an healthcare app and how it can help your app do the same.
What is the secret behind designing a gamified app that is everyone's favorite? - with Roman Rackwitz 06.10.2022 11:07
In this episode, Gamification Pioneer and Expert, Roman Rackwitz discusses how simple reward programs differ from Gamification. He also talks about what makes some gamification apps a favorite among the masses and the role intrinsic motivation plays in it.
Is nudging your users a good idea? - with Roman Rackwitz 29.09.2022 5:09
In this episode, Gamification Pioneer and Expert Roman Rackwitz discusses the importance of nudging. He talks about how nudging users repeatedly can be tricky for brands and how to improve its effectiveness by pairing it with Gamification.
When is the best stage in product development to introduce Gamification? - with Roman Rackwitz 23.09.2022 3:42
In this episode, Gamification Pioneer and Expert Roman Rackwitz elaborates on the best time to introduce Gamification in the product development process. He explains how to make the app experience holistic and exciting for the users while also ensuring conversion.
How does Gamification help users perform dull, repetitive tasks - with Roman Rackwitz 16.09.2022 3:02
In this episode, Gamification Pioneer and Expert Roman Rackwitz discusses how painful, repetitive, and monotonous tasks could be made easier for the users through the use of Gamification. Gamifying the activity would build on users' intrinsic motivation through cognitive activity.
The right way to Gamify your App - with Roman Rackwitz 09.09.2022 2:08
In this episode, Roman Rackwitz, Gamification Pioneer and expert, emphasises the reason not to go overboard while adding gamification to your app and elaborates on the importance of adding real value to the users with your product.
Why is Customer Retention More important than Customer Acquisition? With Ashutosh 02.09.2022 2:00
In this episode, Ashutosh, chief product officer, Freo/MoneyTap, discusses how customer activation and eventually customer retention is extremely critical for any business application
Why Customer Onboarding is the Most Crucial Part of Your Growth Strategy - With Ashutosh 26.08.2022 2:36
In this episode, Ashutosh, chief product officer of Freo/MoneyTap, discusses how optimizing the onboarding process can fasten product adoption and plays an important part of your growth strategy
Do power users need an onboarding? With Ashutosh 19.08.2022 3:00
In this episode, Ashutosh, chief product officer, freo/MoneyTap, discusses the importance of user onboarding and customization of the onboarding process for different users.
What is the definition of gamification? - with Roman Rackwitz 12.08.2022 2:54
In this episode, Roman Rackwitz, a gamification expert, defines gamification and discusses how it is more activity-driven than result-driven.
How important is it to set expectations for a new gamification project? - with Roman Rackwitz 05.08.2022 1:37
In this episode, Roman Rackwitz, a gamification expert, discusses the importance of setting clear expectations for gamifying a new project.
How to know when to use explicit vs implicit Gamification? ~ With Roman Rackwitz 29.07.2022 1:36
In this episode, Roman Rackwitz, gamification pioneer and expert, discusses explicit and implicit gamification!
What is the role of intrinsic and extrinsic motivation while connecting with users? - With Roman Rackwitz. 22.07.2022 2:12
In this episode, Roman Rackwitz, a gamification pioneer and expert, will outline intrinsic and extrinsic mechanisms and discuss how these factors help in connecting with users to gamify the app.
What is Behavioral Science? How does it help us in understanding human behaviour? - with Alex Jackson 18.07.2022 2:02
In this episode, Alex Jackson, a behavioral design expert, will explain how game mechanics and behavioral science can be applied together to solve real-time problems, engage users, and further explains different behavioral science theories.
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