Upshot.ai

Customer Engagement 101 by Upshot.ai

Upshot.ai is an omnichannel, customer engagement and gamification platform. With our passion for transforming business with customer engagement and gamification, we take ownership and obsess over every minute detail. This podcast is dedicated to helping business owners, marketers and product managers to understand the art of creating great customer experiences.

Author

Upshot.ai

Category

Technology

Podcast website

www.upshot.ai

Latest episode

Aug 6, 2024

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Episodes

How to design a marketing campaign centered around user activity? 06.08.2024

Join Krishna Chaitanya, a CX expert at Upshot.ai, as he shares his journey of crafting a successful marketing campaign for a brand. Discover how focusing on user activity and leveraging personalization boosted user engagement and created a sense of pride in user achievements.

How can you take your app's customer engagement to the next level? 25.07.2024

In this episode, Krishna Chaitanya, CX expert at Upshot.ai, joins Kaustuv Dwivedi to discuss strategies for taking your app's customer engagement to the next level. They explore how top-performing apps can further enhance their engagement efforts and delve into the powerful connection between customer engagement and overall revenue boost. Tune in to discover actionable insights and tips for bo...

How did these apps achieve outstanding user engagement? 18.07.2024

Join Krishna Chaitanya and Kaustuv Dwivedi as they highlight apps that have excelled in customer engagement using cutting-edge user engagement tools. Krishna shares insights from his experience as a Customer Success Expert at Upshot.ai, discussing how these apps boosted their organic engagement to new heights.

Are you being PUSHED or PULLED by the apps on your phone? 11.07.2024

In this episode, Krishna Chaitanya, CX Expert at Upshot.ai, lists down the popular apps on your phones that follow the PUSH or PULL philosophy. In his discussion with Kaustuv Dwivedi, he also outlines identifiers of mobile apps in each category.

PUSH vs. PULL! What to expect from a user engagement tool? 04.07.2024

Learn more about the PUSH vs. PULL philosophy in app development from Krishna Chaitanya, CX Expert at Upshot.ai, and Kaustuv Dwivedi, as they talk about what different apps and marketers can expect when using a user engagement platform.

What is the need for a user engagement tool? 27.06.2024

Join Krishna Chaitanya, CX Expert at Upshot.ai, and Kaustuv Dwivedi as they dive deep into why and when apps really require a user engagement tool. They also cover different groups of apps and their varying needs when it comes to user engagement tools.

Smart vs. Risky Uses of a User Engagement Tool 20.06.2024

Join Krishna Chaitanya, CX Expert at Upshot.ai, and Kaustuv Dwivedi, as they explore the effective and ineffective uses of user engagement tools. Learn about different professionals' expectations, success stories, and common pitfalls. Whether you're a developer, marketer, or product manager, gain valuable insights to help you maximize your app's potential with the right engagement stra...

How to Design a Fintech App That Users Love? 23.05.2024

Discover key strategies to enhance user experience and boost engagement in your fintech app. Join CX Experts Krishna Chaitanya and Vaishali Dialani, as they delve into essential design principles that ensure your fintech app not only meets but exceeds user expectations.

How to Use Human Psychology to Improve the App Experience? 17.05.2024

CX Experts Krishna Chaitanya and Vaishali Dialani dive deep into how brands and app owners can scrutinize human psychology to identify elements that could improve the overall app experience. Watch the full video to learn more!

How does educational content help retain customers? 09.05.2024

Listen to Vaishali Dialani, Senior Customer Experience (CX) Strategist at Konabos, and Krishna Chaitanya, CX Expert at Upshot.ai, as they outline the benefits of introducing educational content and elements in your occasional-use apps, that help in engaging and retaining customers.

What role does community play in customer retention? 02.05.2024

Discover how community building can transform customer retention with experts Vaishali Dialani from Konabos and Krishna Chaitanya from Upshot.ai.

What are the top 3 reasons behind Netflix's success? 25.04.2024

Join our host, Likitha, and Marketing Expert Kaustuv as they discuss Netflix's sensational marketing strategy and the data-driven, hyper-personalized, and innovative approaches that keeps it ahead in the streaming wars.

Why do users actually download your app? 19.04.2024

Vaishali Dialani, Senior Customer Experience (CX) Strategist at Konabos, and Krishna Chaitanya, CX Expert at Upshot.ai, talk about why do users actually download any app, what is their thinking behind it, and how can brands leverage this insight to boost app user engagement and retention.

How to engage users when they are not using the app? 12.04.2024

Explore ways to engage app users between two consequtive app usages with insights from Vaishali Dialani, Senior Customer Experience (CX) Strategist at Konabos, and Krishna Chaitanya, CX Expert at Upshot.ai. Understand the mindset behind every app install and how to differentiate your app from competitors.

Why do people download apps they barely use? 05.04.2024

Dive into the psychology and motivations behind downloading occasional-use apps with insights from Vaishali Dialani, Senior Customer Experience (CX) Strategist at Konabos, and Krishna Chaitanya, CX Expert at Upshot.ai. Uncover strategies to convert infrequent users into loyal customers and boost your app's retention rates.

How to Retain Users on Occasional Apps? 29.03.2024

Struggling with user retention on your occasional app? Join Vaishali Dialani, Senior CX Strategist at Konabos, and Krishna Chaitanya, CX Expert at Upshot.ai, as they dive into strategies that transform infrequent users into loyal customers. Discover key challenges in retaining users for occasional apps and how to overcome them, followed by expert insights and actionable strategies. Learn from real...

Can Gamification Really Transform Ramadan Marketing? 19.03.2024

Dive into innovative Ramadan marketing strategies with Upshot.ai's podcast, where we explore the transformative power of gamification in creating meaningful connections. Join our host, Likitha, and marketing expert, Kaustuv, as they discuss engaging customers through gamification, personalization, and community building during this sacred month.

How to kickstart your app personalization journey? 15.02.2024

Join Engagement Expert Krishna Chaitanya and Kaustuv Dwivedi as they discuss how to kickstart your personalization journey. They talk about the importance of setting clear objectives, starting small, and how brands must be patient before they start seeing results.

Can Gamification be used to Personalize products? 08.02.2024

Join Engagement Expert Krishna Chaitanya and Kaustuv Dwivedi as they talk about companies that use gamification to gather user data and then deliver highly personalized product experiences for these users.

How did Upshot.ai personalize apps according to the user journey? 01.02.2024

Join us in our latest episode, where Engagement Expert Krishna Chaitanya, along with Kaustuv Dwivedi, discuss how Upshot.ai helped its clients achieve personalization on apps using Custom Actions and Live Rules so that users get an experience that is tailored just for them.

Personalization Hacks: Learn from Spotify & Swiggy! 25.01.2024

Discover the secrets behind Spotify and Swiggy's winning strategy in customer engagement. Join Krishna Chaitanya and Kaustuv Dwivedi for groundbreaking insights and tips on mastering personalization.

How can product and marketing teams master personalization? 18.01.2024

In this episode, Engagement Expert, Krishna Chaitanya delves into the significance of choosing quality over quantity in personalization. He also shares insightful hacks and strategies for product and marketing teams, offering valuable guidance on how to enhance user engagement through effective personalization.

Is personalization risky for your business? 11.01.2024

Join us in our latest episode, where Engagement Expert Krishna Chaitanya, along with Kaustuv Dwivedi, talk about the various risks involved with implementing personalization in your product. They also discuss ways to mitigate these risks in order to make your product personalization successful.

Is personalization really that hard to implement? 04.01.2024

Explore the secrets of easy personalization in our latest video! Krishna Chaitanya and Kaustuv Dwivedi break down the complexities and offer straightforward tips to master the art of personalization.

Ready to Personalize Your Product? Discover How! 28.12.2023

Join us in our latest episode, where Krishna Chaitanya, the Engagement Expert, and Kaustuv Dwivedi guide you through the essentials of product personalization. They'll provide a straightforward plan and key questions to help you customize your product effectively. Tune in for valuable tips and start personalizing with confidence!

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