Lori Richardson
Conversations with Women in Sales
Conversations with Women in Sales is a top podcast hosted by Lori Richardson. Every episode features a woman in sales who is doing incredible work, or an interview with a male ally, or conversation on a related topic. For the past 100+ episodes, guests share practical advice for advancing one's sales career. The podcast is dedicated to the memory of Barbara Giamanco, who founded CWWIS in 2018.Each episode features topics like: leadership, career management, dealing with imposter syndrome, overcoming adversity, sales and marketing alignment, B2B sales, strategic partnerships, building confidenc...
Author
Lori Richardson
Category
Podcast website
Latest episode
Jul 3, 2026
Where to listen?
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Episodes
166: Interview of Lori Richardson and She Sells book, with Caroline Jones, Rep Matters 24.01.2024 35:07
I hadn't planned an episode about "She Sells" but jumped at the chance when a wonderful interviewer, Caroline Jones, offered to ask me about it. This session is dedicated to those who helped me with their stories and stats which are included in the book. It is exciting, too, that it just won "FIRST PLACE" in Top Sales Magazine's Sales Book of the Year. Wow. 00:00 Introduction and Guest Welcome 00...
165: How the Universe Conspires in Sales and Business, Kristie Jones, Sales Acceleration Group 04.01.2024 26:09
Kristie's parents were both in real estate sales and Kristie grew up hearing her parents talk at the dinner table about commissions, sales, and more. After getting a degree in Journalism from University of Kansas, she ended up as a waitress and then worked for the legendary Kansas City department store called The Jones Co (later became Macy's) Kristie worked as a sales leader for companies like...
Conversations with Women in Sales Year in Review, Lori Richardson, Women Sales Pros 13.12.2023 8:45
We had a big year at Women Sales Pros and now are going through the review of all of our wonderful podcast guests in 2023. I would like to thank all of our guests for their focus and contribution to topics we discussed such as: Getting into sales in the first place as a woman or another "only" Growing in your sales career Becoming a sales leader - what is required? Dealing with a "male majority"...
163: Greatness is Defined by Character, not Gender; Male Ally Riley Blaisdell, Paycor 19.10.2023 17:45
Riley Blaisdell is currently a Major Market Account Executive at Paycor. In his AE role, I'd say Riley has done more for helping shine a light on women in sales than many senior leaders I know. He has done this through his growing visibility on LinkedIn. Right now during "Women in Sales" month, he's talking up different women in sales each day. I noticed that Riley has this list of women he gladl...
162: From Research to Sales, Rana Salman, PhD, Salman Consulting 22.09.2023 21:39
Rana Salman, MBA PhD, is the author of the new book, Sales Essentials: The Tools You need at Every Stage to Close More Deals and Crush your Quota. She is CEO of Salman Consulting, started in research, and stumbled (as she says) into sales and consulting. Rana is also co-founder of WISE (Women in Sales Enablement) We had a great conversation about her childhood and how her dad's sales role made a...
161: For the Love of Sales, Miram Ebrahim, Yelp 31.07.2023 13:58
Miram (Mimi) Ebrahim is Brand Sales Leader for the GTM Team at Yelp. She has been in sales and sales leadership for more than eight years and has a background in television production and has an MBA. We talked about how she got into sales in the first place, what she loves about sales, and has tips for reaching prospects in addition to lots of other great advice. "When I think of No, I think of KN...
160: Lessons from a Senior Biz Dev and Sales Manager, Rhasheeda Hughes, PowerReviews 29.07.2023 29:52
After hearing Rhasheeda Hughes on a panel webinar, I had to invite her to join our podcast so that others could learn about her journey and her strategies for being a successful woman in sales leadership. Rhasheeda has a proven record as a sales expert, trainer, and team leader with a reputation for enhancing organizational capabilities. She led a national team of 10 Account Managers with full re...
159: Perspective From a Sales and Leadership Coach, Tara Ryan, InfiniDEI 19.07.2023 23:50
It was a LinkedIn post that got my attention. Sales managers are acting poorly, according to Tara Ryan's coachees. As an Executive and Leadership Coach, she's heard more complaints from women in sales roles about managers with lack of empathy, perhaps fear-motivated. I couldn't let the conversation go - so we recorded. What is important to you in a sales manager? I wrote about making reps more...
158: Amazing Careers in RevOps, Bayley Fesler and Annie Jones, Xactly 30.06.2023 22:29
When you think about careers for women in sales, we typically talk about revenue responsibility roles plus sales leadership. In the past 5-7 years we started to see sales enablement roles as well as RevOps. .Personally I get a little confused between enablement and ops, so I brought on a team of RevOps leaders at Xactly to help us understand what their roles are and how they both got into them. Me...
157: Dreamed of Being a Supreme Court Justice, Ended Up in Cyber Security Sales, Jaquelin Jenkins, Tangible 15.06.2023 17:38
Jaquelin Jenkins is Executive Director of Client Services at Tangible Security, having worked previously at Citrix and other orgs. She graduated from University of Alabama with degrees in Political Science and Communications - so how'd she end up in sales roles? Listen to this episode and learn how she pivoted once she realized how much she loved working with people and the idea of sales in her he...
156: Traits and Qualities of a Sales Leader, Radhika Shukla 07.06.2023 22:24
Radhika Shukla is a long time sales leader in the tech sales space, working for big brands like Microsoft and IBM. in Radhika's own words, she wants everyone to master the art of Sales: Serve passionately, Connect authentically and Thrive collectively. We have a wonderful conversation about all of the skills and traits that women bring to the table when we are able to be our authentic selves. Joi...
155: On Getting Fair Compensation, Dan Goodman, TruCommish 23.05.2023 32:54
This is an important episode for anyone who has ever been paid less than their peers doing the same role, or who was fired while pregnant (yep, it still happens in 2023) or who got downsized and didn't negotiate severance - my guest, Dan Goodman will cover it all. Dan is Founder and CEO of TruCommish, an app that helps verify true commission - and Dan also has been shining a light on horrible com...
154: Life in the US in a Sales Career, Niyanta Khatri, Logitech 18.05.2023 29:24
Niya Khatri is a long way from her home of Kathmandu, Nepal. She is a Millenial b2b seller who has lived in Pune, India, Colorado Springs, Toronto, and now the Bay Area, SF. She brings a wonderful and different perspective as a woman of color, as a woman "up and coming" in sales, and has openly helped her employers to improve revenues by looking through a different lens. We had a fun conversation....
153: Keep Your Personal Brand Positive, Katherine Andruha, Simpplr 09.05.2023 19:30
Katherine Andruha has been leading sales teams for 14 years at brands like Aruba Networks, Anaplan, Sugar CRM, Cloudflare, and now at Simpplr. Katherine's advice, "Focus on your job, and hit your numbers - you'll be OK" - She also advises to speak up about your career goals and be intentional. Katherine is now focused on strategy in her leadership roles. She encourages women to not just settle f...
152: Lessons from a Global Sales Leader, Lori Harmon, Cloudflare 13.04.2023 18:48
Lori Harmon is a consummate tech sales leader. I've had the pleasure to know her over 8 or 9 years. In her recent role at Cloudflare, Lori is Global Head of Business Development. Reflecting on her 20+ years of building, leading, and transforming inside sales organizations, and as author of "42 Rules for Building a High-Velocity Inside Sales Team: Actionable Guide to Creating Inside Sales Teams Th...
151: One Woman's Success in Enterprise Sales, Karen Keating, Salesforce 21.03.2023 18:40
Karen Keating is a Strategic Account Director at Salesforce. She's created a great life through professional selling - and always working at the Enterprise level of selling. She lives in Utah where her passion for the snow continues. We had a great conversation about how she got into sales in the first place and someone "saw" something in her to encourage her to consider selling. Once she got bit...
150: The Approachable Sales Leader, Ang McManamon, Crunchbase 15.03.2023 21:35
It doesn't seem fair that our society has developed boys and men who can be loud and agressive and everyone thinks that is fine. When a woman is not even agressive but assertive, and speaks up, she is often labeled one of an assortment of names - one is five letters and starts with a B. Women who thrive in sales leadership learn the "dance" between not being "too much" and being "enough". There i...
149: An Amazing Leader in the Aviation Industry, Stephanie Chung, Global Brand Ambassador & Speaker 23.02.2023 23:55
Stephanie Chung is a transformational expert and a commercial strategist with passion for people. Stephanie serves on many boards. She's led businesses through significant change in unprecedented times which has given her great appreciation and resolve to align organizational goals and amazing teams behind a shared vision and purpose to achieve the desired results. As an accomplished, innovative...
148: Rising in Sales Leadership Alongside Motherhood, Tonni Bennett, VP Sales, Daily 08.02.2023 29:41
Tonni has been a sales leader in tech companies for over 14 years. I wondered how she started out in a leadership role so early in her career. We also talked about momhood / parenthood as she now has two kids so juggling family as well as work and a sales team is a lot. We talked about how great leaders who ARE parents can be in hitting goals and being productive. We also talked about how many wom...
147: Women who Rise in Sales Roles: Nirvanna Lildharrie, Column 31.01.2023 29:28
If nothing else, connect with Nirvanna to follow her LinkedIn posts and shares - she is so great at putting things "out there" on topics like leadership, stress, inspiration, and dealing with change. I met Nirvanna in Boston a number of years ago. She's always been focused on her professional development, and committed to being in a leadership role. Learn how she rose from individual contributor t...
146: For Best Prospecting Results, Know Your Value Prop and Pain Points, Nancy Calabrese, One of a Kind Sales 21.01.2023 17:55
Nancy Calabrese is Founder and CEO of One of a Kind Sales - a lead generation and appointment setting firm working primarily with B2B companies, helping them grow revenue. Her team loves cold calling, lead development, and top of the funnel services. Most people don't, so this has given Nancy a robust business for many years. In our conversation she'll share her story, how she grew to love sales s...
145: What's New for Women in Sales in 2023, Quick overview, Lori Richardson, Women Sales Pros 13.01.2023 11:30
This is a quick teaser about what is ahead for 2023 on the podcast, Conversations with Women in Sales, as well as with the "women in sales" community. Lori is solo on this one to share some information and perhaps a little inspiration at the end.
144: Brief Wrap Up of the Year in Review on Conversations with Women in Sales 2022, Lori Richardson, Women Sales Pros 29.12.2022 17:02
We had so many wonderful episodes this past year. Lori Richardson, podcast host, will share the top listened to episodes and some of her favorite topics and guests. Plus she puts out a call at the end for everyone to do a hard look at their past year and review, then set some stretch goals and find an accountability partner or team. Lori mentions free tools to download for helping you evaluate 20...
143: Sales Leader in a Telecom Company, Laura Colón, Vonage 14.12.2022 22:01
Laura Colón focused on public relations in college at the suggestion of a counselor. She learned, however, that PR does not pay well right out of college. She went a different direction and ended up in sales, but is grateful for the learning she got about communication and PR which has helped her first as an individual contributor in sales, then as a sales leader. Laura has worked on both coasts,...
142: From Teaching and Physical Fitness to Sales Career, Porchia Jenkins, TripActions 07.12.2022 29:39
Porchia Jenkins is currently Manager of Mid-Market Sales Development at a company called TripActions. But Porchia didn't start out in college thinking about going into sales... nope, she was focused on kineseology and exercise science. Got her Bachelors degree, and then her Masters in it. She was ready for her career in physical fitness - first working with adults, and then with kids. Somehow she...
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