Content Creation Made Easy

One of the major struggles in marketing & content is that it’s a HUGE time suck. We work so hard on it - it’s often a heavy lift - and when it falls flat or gets no engagement, it’s easy to blame ourselves. Here’s the thing: sometimes, it’s not your fault. Sometimes, what we’re saying to our audience…they just can’t HEAR it. For many reasons. And as a marketer & content creator, you’ve got...

Dreaming of hiring out your marketing? Your copywriting? Your content creation? Jen did that - and tells you the story today of why her $2750 sales page was a flop, and who was to blame for it… Instead of dreaming of hiring everything out & spinning around, you’ll learn the #1 thing to do that improves your chances of connecting with & converting your audience to clients! From her failure,...

You learn 2 things the minute you step into entrepreneurship: 1. How much you DO NOT KNOW. 2. How much damn work it is. BUT ALSO? You realize you have the FREEDOM you’ve been craving for sooo long! Until the SHOULDS settle in. Today, Jen discusses how our freedoms can get taken away from us inside our businesses - and how to • re-think habits keeping us white knuckling through • stop doing things...

You know when someone asks you “Whaddya want for dinner?” and you have NO IDEA - because all the options are simply too overwhelming to consider? That’s what we do to ourselves & our audience when we try to give them everything we know. Today we talk about how to shift our “over-doing” & “over-giving” habits - because it’s not only EXHAUSTING for us, it’s depleting our audience too… Learn...

When we’re successful in MOST areas of our lives - but there’s ONE area that drives us BONKERS…because we can’t seem to master it, no matter what we try -   What’s left to do?   Well. Are you ready to take a chance? Today Jen introduces you to Patti Lustig - Psych-K® practitioner & life development coach.  She’s a healer who helps dissolve the subconscious beliefs holding us back - thoughts we...

The gurus tell us about the “RIGHT way” to do something. Promise us that we can earn 6 figures in 6 weeks.  That if we just follow this exact formula and do it perfectly…  We’ll get everything we want.    In January 2021, Jen realized she’s been doing EVERYTHING perfectly.   But being perfect SUCKED. Being perfect is HARD work..  And being PERFECT didn’t get Jen where she wanted to be.  Today Jen...

Ever been embarrassed when something great happens, but you felt like it was “too easy”?  Or something you accomplished was practically effortless for you - so it doesn’t count?  This phenomenon we have of judging ease & making things harder is very REAL.   But why does it happen? And…what do we DO about it?  Meet Marisa Corcoran, an entrepreneur whose grapefruit-sized tumor on her ovary was t...

You down with OPP? Yeah - you know - Other People’s PODCASTS! Learn how to use the power of getting in front of other thought leaders’ audiences as a great way to create content! You’ll benefit a whole new audience AND increase your own confidence. Anna Sabino, author, speaker and coach, teaches us how to increase our influence & build our brands by being a guest on podcasts! Find Anna’s free...

For 10 years, Jen was plagued with issues that affected her physical & mental health. Her doctor shrugged & she suffered UNTIL she got ONE nugget of information that changed her life. She found a SOLUTION. In today’s episode, Jen poses the question - “What if YOU are the solution to someone’s problem” - but you have no idea how to be SEEN by that person? Learn how to overcome the issues ke...

You might be speaking to the WRONG people in your audience. Today Jen breaks down the spectrum of an audience journey - and makes it clear that the people you’re developing your content for might be the WRONG people. And so it feels like you’re doing a LOT of heavy lifting in your content creation! Hop on this quick podcast & learn this little secret almost no one talks about - and learn how t...

17 years ago, 2 high school girls taught Jen a lesson about being careless with her words - And she never forgot it. We NEVER know the exact moment…or the exact word, phrase, or piece of content that’ll connect our audience to us. We have no idea when they’ll finally hear us…and convert into customers. Today’s podcast will get you thinking about the messaging you’re using, and why creating consist...

If you’re these making two mistakes in your business, you’ll never connect with the RIGHT people. Today Jen spells out ways that brilliant women keep themselves from converting an audience to paying customers - and she provides an EASY fix for each one Growing a business requires clear messaging and excellent content, but it doesn’t have to be as hard as you’re making it. Jen breaks down today wit...

Something’s wrong, but you have NO idea exactly WHAT. And you’ve got ZERO capacity to figure it out & deal with it- It feels like your problems are slapping you in the face all day & it’s annoying, painful, & eventually makes you want to give up. If you’re running in place & getting nowhere - you need a STRATEGY to shift into a new gear. Meet Raechelle Johnson, The Solution Archite...

Should you be “more organized? Do you look at organized people & think there’s something wrong with you? Jen’s got good news! Meet Barbara Trapp, certified professional organizer & coach, helping people make SPACE - in easy, realistic ways that work FOR YOU. If being organized has ever eluded you, listen in to this conversation! Barbara shares 5 myths of organizing, and you’ll walk away wi...

Does money feel…elusive? Or does it flow in - and then right back out? Is it gross to want MORE money? And if you do want that, HOW can you make it easier to flow into your life? Today Jen’s sharing 2 practical strategies she uses that changed her life AND her bank account balance - they’re realistic, foundational, and SIMPLE to put in place. If you’re looking for MORE money in 2021, you’ve gotta...

Does planning for next year feel futile & useless? Today Jen talks about her mini-crisis of doubt & despair which showed up last week. Overwhelmed with the wondering why we bother to think about 2021, she found herself worried that everything would crash down again. Today Jen, a BIG believer in planning, is sharing some tools to help YOU move out of your own MEH-ness, sadness, overwhelm, o...

Have you wondered why that thing you really WANT has been on your ‘dream list’ for years now? There’s a logical explanation - and it has to do with a fear of success. If you’ve wanted to reach a goal for a long time now, and you’re judging yourself, confused about why you haven’t, and frustrated, listen to today’s podcast and learn how to STOP the pattern that’s stopping you from having what you w...

How can we maximize the medium of being ONLINE all the time? Today’s podcast will give you TOOLS to help us feel confident about being VISIBLE, so it doesn’t exhaust us! If you’ve ever struggled to feel confident online - whether you’re marketing or in a meeting - the strategies we share today WILL help! Meet Leah Bonvissuto, a communication expert who shares how to deal with everything from vocal...

Feel invisible in your market space? A subconscious reason we sometimes stay hidden is to avoid ever having to talk about PRICING - or “sell ourselves”. If no one sees us out there, we never have to tell them how much we CHARGE! Are you struggling with visibility? It might NOT be a marketing problem - it’s likely a money & worthiness issue! Meet Jerica Glasper, Certified Belief Clearing Practi...

Jen wasted years life spending time & energy hating how she looks, especially her weight & body. It kept her from being SEEN in her business - afraid of visibility & judgment. She’s not the only one. MANY women suffer with this belief that “when they lose 20 pounds, then they can grow their business." Today, Food & Body Love Coach Teddey Hicks talks about how to overcome this f...

Being visible in our business is a non-negotiable, but it’s the thing many women entrepreneurs hide from. This hiding exhausts us - being invisible holds us back from making money & having more FREEDOM. Want the antidote? Today Jen talks about WHY we do this and HOW to stop staying stuck. Visiblity is a game changer - and if you’re ready for more money, time, freedom, & energy, there are 3...

Do you have flashes of brilliance, but struggle to maintain consistency? Are you frustrated that people less talented than you FLY BY you? Your mind works SO fast - you know you have something important to offer, but somehow you just never get where you want to go. WHY? Today life & business coach Diann Wingert shares with us why this happens and HOW to get focused and TAKE ACTION that works f...

In today’s ‘cancel culture’, the stakes of making a mistake are very high, especially when it comes to topics of diversity, inclusion, & equity.   We can no longer avoid talking about, even if we feel uncomfortable or inept in this conversation.   Diversity is good for our businesses & lives because diversity creates INNOVATION.   So Jen invited DEI trainer Susan McCuistion to the podcast ...

If you grew up being valued & accepted because you worked hard…and you see that leaking into your everyday life now. It’s not your fault. You’ve probably figured out that DOING more does NOT get you more, but it’s hard to stop, right? Meet Jen’s secret weapon in learning how to HAVE MORE by doing LESS - her coach, Patty Lennon. Learn more about your ad choices. Visit megaphone.fm/adchoices

Ever had someone say, “You’re not good at THIS. And that means THIS is what we need to work on!”? OMG. You don’t want to spend a whole lotta time & energy on that crap, do you? HELL NO! Today Jen’s talking with Executive Coach Laura Prisc about what GOOD leaders know - and the coolest part is that you don’t have to be good at everything to be a GREAT leader, Tune in today & learn some easy...