Russ Ruffino
Clients on Demand
Clients on Demand with Russ Ruffino teaches coaches, service providers, and thought-leaders how to attract the right clients, at the right price, anytime they want. We're here to answer one question: "How can you build a sustainable business that changes the world AND gets results for clients…without sacrificing your freedom?" If you want to know the answer, subscribe to our podcast and we'll see you there.
Be sure to visit the podcast's website and support the creator: www.clientsondemand.com
Author
Russ Ruffino
Category
Podcast website
Latest episode
Aug 19, 2026
Where to listen?
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Episodes
S1E092: The Cocky, The Cowards, & The Confident 24.08.2018 35:32
In business, as in life, you'll find three types of people… Those who are cocky, those who are cowards, and those who are confident. Only one of these groups will succeed long term. But probably NOT for the reason you think. What's worse, we all have a little cocky and a little coward in us when it comes to our business. And that is a recipe for disaster. In this episode, superstar mindset...
S1E091: How To Attract The World's Greatest Clients 20.08.2018 34:41
Ever taken a client you KNEW wasn't right for you or your program? But you took them anyway because, you really needed the money, right? Right away, you sensed something was off. You felt, and then ignored, that nagging feeling. You blew by every red flag the client threw up… and took their money anyway. If that's you, you're not alone. We've all done it at least once. After all, it's tough wh...
S1E090: It's Not Too Late to Salvage Your 2018 Goals – IF you do these three things... 17.08.2018 33:45
Hell on earth is watching someone else live the dream life you want... but that YOU never got around to living. Ouch. That sucks. Fortunately, it doesn't have to be that way. You don't have to suffer through another year of NOT hitting your goals. There's no need to settle for writing down the same goals next January as you wrote down last January... or the January before. Instead, you can c...
S1E089: Your $1 Million Per Month Game Plan 10.08.2018 28:04
Just 4 years ago, I was struggling to crack the code on making 6-figures per YEAR. I'd tried blogging, e-books, low-ticket courses, SEO, affiliate marketing. Even did some crazy infotainment style videos thinking that might do the trick. But here's the thing… Once we figured out we really only needed to do three things, consistently, to have a winning game plan… EVERYTHING changed. I no longer had...
S1E088: The Four Biggest Costs In Your Coaching Business 27.07.2018 45:40
Far too many coaches and consultants get caught up in worrying about all of the wrong things, especially when it comes to what's costing them in their business. They worry about the different tools, software platforms, and everything else we're told we need to invest in so that we can finally run a successful coaching business. But the truth of what's really costing the most, is very different......
S1E087: 5 Shifts To Help You Sell More NOW… even if you've never been successful at selling 23.07.2018 36:27
If you're not enrolling your ideal clients at $3,000-$10,000 each, anytime you want, then the fact is you could be living a completely different life... A life that allows you... ... more INCOME to fuel your dream life, ... more FREEDOM to do what you love, when you love to do it, with the people you love to do it with, ...and more IMPACT than you can even comprehend right now. How's this possibl...
S1E086: Our $20 Million Secret to Success: Go Deeper, Not Wider 20.07.2018 27:39
Without a doubt, the #1 temptation an entrepreneur must deal with is… DOING MORE! Trying to cast the marketing net a little wider. It's easy to believe just… … going a little wider with social media will get you the exposure you need … going a little wider with product creation will allow you to serve more people at more price points … going a little wider with blogs, interviews, and challeng...
S1E085: The UGLY Truth About Phone Sales 16.07.2018 29:20
I NEVER imagined I'd have a coaching or consulting business built around phone sales. I tried everything else I could think of before picking up the phone. I tried e-books, blogs, courses, and more just to avoid having to get on the phone. After all, I'd been SOLD too many times on the phone. I'd been treated badly on the phone. And I sure wasn't going to put my clients through that nightmare. ...
S1E084: How To Silence Your Inner Critic And Finally Get on With Your Life's Work 13.07.2018 27:10
In this episode we talk about how to silence your inner critic so that you can finally get on with your life's work. So, if you've EVER found yourself paralyzed by fear and self-doubt, then this episode is for you. Maybe you have some legitimate reasons for doubting yourself. Or maybe you can't stop the voice from repeating all the stuff the naysayers have told you your whole life. Then again, may...
S1E083: Content Marketing: The Good, The Bad & The Ugly 09.07.2018 24:18
We know generating leads is a huge challenge for most online marketers. Especially a consistent flow of quality leads. That's why in this show we take a hard look at one of the most common strategies for getting clients: content marketing. Whether or not people agree you should be using blogs, videos, guest articles, podcasts, social media or something else, most believe content marketing is THE...
S1E082: The Real Reason Your Clients Won't Pay High-Ticket 06.07.2018 25:57
What's the real reason your audience, won't pay high-ticket prices? What really stops people from investing $3,000 to $10,000 with you? Why do so many people fail to command high-ticket prices when a few do it day in and day out? There are so many negative beliefs around this. Either you believe that your offer isn't worth a premium price, or if you do think your offer is worth a premium price, yo...
S1E081: $1 Million. 6 Months. Client Case Study 02.07.2018 53:07
This is a special client interview edition of the Clients on Demand podcast you're going to want to hear… The interview is insanely awesome and proves anything is possible. Everything is covered. The doubt. The struggle. The perseverance. The triumph. I could not have written a better story even if I tried. You're going to be absolutely mesmerized as you listen to this interview. If you've ever wo...
S1E080: Discovering Joy In the Journey: I'll Be Happy When... 29.06.2018 32:36
Whatever you want, you probably want it because you believe it'll make you happier in some way. You believe that WHEN you get X, then you'll be happy. So you set goals to go after those things. Things like… A certain income per month, A new house, A dream trip with the family, A number on the scale, or size on a clothing tag. However, whatever it is you think will make you happy "when" is ba...
S1E079: Do Webinars Still Work? 25.06.2018 29:29
Pop into nearly any marketing group on Facebook and you'll see someone asking if webinars still work. You'll also see the comments roll in. Comments like… "Webinars are dead!" "Nobody watches webinars anymore." "I would never sit through a webinar." The truth is, these people simply haven't been able to make webinars work for themselves. In this episode, we reveal some shocking numbers that...
S1E078: Why 99% Will FAIL in Online Sales 22.06.2018 43:01
Selling can be brutal. Especially if you're using old, outdated strategies based on what barely worked in the 70's and 80's--much less today. There's a belief that sales are all about going harder, making more calls, being more dominant. The big names are teaching that you've got to learn the techniques to box people in and push them to make a decision. Close them at all costs. Trouble is, the...
S1E077: The Hierarchy of Success 15.06.2018 38:37
If you've been online very long, then you've probably invested in courses or programs you thought would move you forward. And maybe they did. A little. Still, you can't help but wonder... --Why is it that most programs don't actually deliver what they promise? --How is it so many programs fall short of delivering true transformation? --What's the difference that makes the difference between in...
S1E076: The Ultimate Sales Funnel 11.06.2018 35:48
Anyone trying to sell anything online is all over this idea of having a sales funnel. Or several... A sales funnel for a book. A quiz funnel. A "free plus shipping" funnel. Then there's the funnel after your funnel. Why? Because the first funnel doesn't actually put any money in your pocket. So, you need ANOTHER funnel on top of, behind, or inside the first funnel. It's enough to drive anyone insa...
S1E075: How To Get It All Done: Busting Top Productivity Myths and What Really Works Instead 08.06.2018 32:52
Is there a secret to being more productive? Do the world's most successful people know something you don't? Are they gifted at getting stuff done? I assure you, I am NOT special. I'm not wired with some special ability to "get it all done." Instead, I've discovered how to get more done by doing less. This isn't just because I have an amazing team either. I ask them to do less too. And our reve...
S1E074: Hottest Niches For High-Ticket Coaches 04.06.2018 29:06
Have you ever wondered if your niche as a coach or consultant will command a high-ticket price? Do you look around, see "hot" niches, and wonder if you should jump on the latest trend? After all, you could always come back to your niche once you pocket a few bucks, right? Not so fast. Choosing a niche matters. Your niche, when chosen properly can propel you forward. Choose for the wrong reas...
S1E073: What it REALLY Takes to Build a 6-7 Figure Business Online 01.06.2018 29:57
When we first meet our clients, they all seem to have the same question floating around in their mind: What does it REALLY take to build a 6-7 figure business online? They know what they've been told… Blogging, e-books, memberships, courses, events, launches, affiliate marketing, Amazon products, the right software, and on and on it goes. Trouble is, many of our best clients, clients who w...
S1E072: The Lonely Entrepreneur 28.05.2018 35:05
An online business is hard enough. Add in isolation and it gets even more taxing mentally, physically, and emotionally. But there's a deeper, darker type of loneliness. It's one most entrepreneurs don't fully understand. It's why you feel alone even in a room full of friends and family. Getting a handle on this type of loneliness is critical. You must understand what's going on so that it does...
S1E071: The Art of Quitting 25.05.2018 43:30
Quitters never win and winners never quit, right? Not exactly. What's more accurate is: Winners know what to quit… when to quit… how to quit… and why to quit. They know what stops them. And they quit doing those things. In other words, winners have figured out the art of how to eliminate 80-90% of the crap keeping others stuck. And they've created strategies for focussing on the 10-20% that creat...
S1E070: Should You Give Away Your Best Stuff? 21.05.2018 30:38
Another day, another blog post… podcast… InstaGraphic… Livestream… clever twitter quote… ebook… opt-in freebie… and on and on it goes. Let's be real… the "Give Away Your Best Stuff for FREE" ride never ends. It's a hungry beast that DEMANDS to be fed--daily. It can consume your entire working day. But does the strategy work? Is it worth the effort? How do you know? Is there a way to pull it off wi...
S1E069: Tech Nightmares: Getting Left Behind In a World of Ever Changing Technology 18.05.2018 36:18
Too many business owners are terrified of making the wrong choice when it comes to technology. They're afraid whatever they pick won't allow them to compete… or won't allow the customer a good experience… or won't allow them to find a customer in the first place. Since when did the technology become such a burden? Isn't technology supposed to make life easier... MORE productive…less stressful? If...
S1E068: How Much Does Strategy Really Matter? 14.05.2018 32:53
Max is world class spiritual teacher and transformational mentor who, for more than 30 years, has been helping others find peace in a world of chaos. Still, Max was struggling to find peace within his own marketing strategy. His inability to consistently find his ideal clients was driving him to work too much and underserve his ideal client. As he puts it, he was getting a "minuscule rate of retu...
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