Russ Ruffino
Clients on Demand
Clients on Demand with Russ Ruffino teaches coaches, service providers, and thought-leaders how to attract the right clients, at the right price, anytime they want. We're here to answer one question: "How can you build a sustainable business that changes the world AND gets results for clients…without sacrificing your freedom?" If you want to know the answer, subscribe to our podcast and we'll see you there.
Author
Russ Ruffino
Category
Podcast website
Latest episode
Jul 8, 2026
Where to listen?
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Episodes
S1E105: How To Create Predictable Cashflow 02.11.2018 45:10
Making money online is tough. But doing it consistently is even tougher. Every day, I see people bragging in their Facebook ads about a $10k day. Or a $30k week. Or a $1 million launch. And those are all things worth celebrating, don't get me wrong. But the REAL question is whether you can do that anytime you want. Can you do it consistently? Can you make that money flow into your business like cl...
S1E104: 3 Things You're NOT Doing With Facebook Ads, But Should Be... 22.10.2018 36:04
I've said it before. And I'll say it again… Conventional wisdom is a recipe for conventional results. And my guess is, you're not listening to this podcast for conventional results. You want more. You want to win the game of marketing your services as a badass high-ticket coach. A coach who transforms lives. And gets paid really well for it. That's awesome. You SHOULD want that. And more. But, I'm...
S1E103: From $200K In Debt To $200K+ PER MONTH 19.10.2018 37:54
Matt is a dream client. And he's one you can probably relate to in one way or another. When he found us, it was by accident. He'd literally given up. He was just scrolling Social Media to pass the time and soothe the pain of finally deciding to throw in the towel. And who could blame him... He'd invested tens of thousands of dollars and hundreds of hours in "surefire" marketing strategies th...
S1E102: The Top 5 Facebook Myths & Lies 13.10.2018 30:36
Right now, there are some persistent (and destructive) MYTHS about what does, and does not work, when using Facebook for advertising. These MYTHS, and in some cases outright LIES, are… Stopping good coaches from finding great clients... Keeping your future clients stuck in their pain because they can't find you or the solution YOU offer... Holding you back from experiencing the financial freedom...
S1E101: How To Take Action Even When You Don't Feel Like It 12.10.2018 48:55
If you've ever been stuck, this episode is for you. If you've ever known what to do but still weren't doing it, this episode is definitely for you. And if you're still wasting time, not sharing your message with the world, then this episode could be exactly what you need to get moving… and stay moving! Because being stuck is terrible. And that's not what we want for you. Ever. So, I asked Jayne to...
S1E100: If We Had To Start Over From Scratch 05.10.2018 1:10:51
What, specifically would we do if you took it all away and we had to start over from scratch? By start over I mean... No list. No brand. No cash. No Social Media following. No product. No clients. Nothing but our current skills and knowledge. That's it. So what would we do? That's the big question our entire team is answering in this special 100th episode. Adrienne, Jayne, Marc, and I lay ou...
S1E099: From New Idea to $100k MONTHS... In ONE YEAR! 01.10.2018 39:49
Most people believe a niche like yoga or holistic health practitioners won't pay high-ticket. Maybe a few might tap into a trustfund or something. But certainly not enough to sustain MULTIPLE six-figure months, right? Wrong. Because, that's EXACTLY what our clients, Kulin & Dipika, achieved... They went from "brand new idea" to $100k months in a niche most people consider to be full of people...
S1E098: How To Create Empowering Beliefs 28.09.2018 53:15
There's a lot of talk about mindset these days. Talk about how to get in the right mindset to sell high-ticket coaching... Talk about the right mindset to serve your clients... Talk about the right mindset around money... Or work, or boundaries, or whatever. Trouble is, most of it is just that… talk. The question is: is your mindset helping you move forward and actually achieve what you say you wa...
S1E097: You Attract The Client You Are 24.09.2018 35:54
Does it excite you or terrify you that you might attract the type of client you are? Do you really attract the type of client you are? Or, do you attract what you want and focus on? In this episode, Marc, Jayne, and Adrienne have a powerful roundtable style discussion about the relationship between your beliefs and the clients you attract. They each share stories and insights from their own life a...
S1E096: 4 Habits of Highly Successful Business Owners 21.09.2018 41:00
It takes a very special set of skills to be effective as a coach or consultant. But building a business? That requires an entirely new level of habits and skills. In this episode, I've teamed up with two key members of our team for a roundtable discussion you're going to love. We talk about the most vital habits you need to develop if you want a business that is highly effective for the long term....
S1E095: 4 Traits Of Highly Successful Salespeople 14.09.2018 47:14
Do you know what REALLY sets apart the best salespeople from the ones who don't make it? Is it a finely tuned set of objection stoppers? A perfect script? Charisma? Nope. None of those things matter. What matters are 4 traits that are often overlooked by those stuck in the old way of selling. And by the way, the old way no longer works with today's buyers. That's why a new breed of salesperson is...
S1E094: What's Your Legacy? 03.09.2018 25:07
In this episode, I'm going to share a basic, fundamental truth. The truth is based on this idea… If you want to get what you want in your life… and you want to get what you want in your business… then you should shift your focus AWAY from what YOU want. Wait, what? Sounds a little paradoxical, right? That's because it is. I believe you'll get what you want if you just focus on answering these...
S1E093: Why YOU Can Charge More Than Your Competition Right Now 27.08.2018 43:35
If you've ever questioned how you can compete against the big, established names in your niche, then this episode is for you. And if you wonder why people would ever pay you $3,000-$10,000 even though you're unknown, have no book, and the gurus are offering courses at $497… then this episode is definitely for you! Listen, your past, where you came from, what you have, or have not done, doesn't mat...
S1E092: The Cocky, The Cowards, & The Confident 24.08.2018 35:32
In business, as in life, you'll find three types of people… Those who are cocky, those who are cowards, and those who are confident. Only one of these groups will succeed long term. But probably NOT for the reason you think. What's worse, we all have a little cocky and a little coward in us when it comes to our business. And that is a recipe for disaster. In this episode, superstar mindset...
S1E091: How To Attract The World's Greatest Clients 20.08.2018 34:41
Ever taken a client you KNEW wasn't right for you or your program? But you took them anyway because, you really needed the money, right? Right away, you sensed something was off. You felt, and then ignored, that nagging feeling. You blew by every red flag the client threw up… and took their money anyway. If that's you, you're not alone. We've all done it at least once. After all, it's tough wh...
S1E090: It's Not Too Late to Salvage Your 2018 Goals – IF you do these three things... 17.08.2018 33:45
Hell on earth is watching someone else live the dream life you want... but that YOU never got around to living. Ouch. That sucks. Fortunately, it doesn't have to be that way. You don't have to suffer through another year of NOT hitting your goals. There's no need to settle for writing down the same goals next January as you wrote down last January... or the January before. Instead, you can c...
S1E089: Your $1 Million Per Month Game Plan 10.08.2018 28:04
Just 4 years ago, I was struggling to crack the code on making 6-figures per YEAR. I'd tried blogging, e-books, low-ticket courses, SEO, affiliate marketing. Even did some crazy infotainment style videos thinking that might do the trick. But here's the thing… Once we figured out we really only needed to do three things, consistently, to have a winning game plan… EVERYTHING changed. I no longer had...
S1E088: The Four Biggest Costs In Your Coaching Business 27.07.2018 45:40
Far too many coaches and consultants get caught up in worrying about all of the wrong things, especially when it comes to what's costing them in their business. They worry about the different tools, software platforms, and everything else we're told we need to invest in so that we can finally run a successful coaching business. But the truth of what's really costing the most, is very different......
S1E087: 5 Shifts To Help You Sell More NOW… even if you've never been successful at selling 23.07.2018 36:27
If you're not enrolling your ideal clients at $3,000-$10,000 each, anytime you want, then the fact is you could be living a completely different life... A life that allows you... ... more INCOME to fuel your dream life, ... more FREEDOM to do what you love, when you love to do it, with the people you love to do it with, ...and more IMPACT than you can even comprehend right now. How's this possibl...
S1E086: Our $20 Million Secret to Success: Go Deeper, Not Wider 20.07.2018 27:39
Without a doubt, the #1 temptation an entrepreneur must deal with is… DOING MORE! Trying to cast the marketing net a little wider. It's easy to believe just… … going a little wider with social media will get you the exposure you need … going a little wider with product creation will allow you to serve more people at more price points … going a little wider with blogs, interviews, and challeng...
S1E085: The UGLY Truth About Phone Sales 16.07.2018 29:20
I NEVER imagined I'd have a coaching or consulting business built around phone sales. I tried everything else I could think of before picking up the phone. I tried e-books, blogs, courses, and more just to avoid having to get on the phone. After all, I'd been SOLD too many times on the phone. I'd been treated badly on the phone. And I sure wasn't going to put my clients through that nightmare. ...
S1E084: How To Silence Your Inner Critic And Finally Get on With Your Life's Work 13.07.2018 27:10
In this episode we talk about how to silence your inner critic so that you can finally get on with your life's work. So, if you've EVER found yourself paralyzed by fear and self-doubt, then this episode is for you. Maybe you have some legitimate reasons for doubting yourself. Or maybe you can't stop the voice from repeating all the stuff the naysayers have told you your whole life. Then again, may...
S1E083: Content Marketing: The Good, The Bad & The Ugly 09.07.2018 24:18
We know generating leads is a huge challenge for most online marketers. Especially a consistent flow of quality leads. That's why in this show we take a hard look at one of the most common strategies for getting clients: content marketing. Whether or not people agree you should be using blogs, videos, guest articles, podcasts, social media or something else, most believe content marketing is THE...
S1E082: The Real Reason Your Clients Won't Pay High-Ticket 06.07.2018 25:57
What's the real reason your audience, won't pay high-ticket prices? What really stops people from investing $3,000 to $10,000 with you? Why do so many people fail to command high-ticket prices when a few do it day in and day out? There are so many negative beliefs around this. Either you believe that your offer isn't worth a premium price, or if you do think your offer is worth a premium price, yo...
S1E081: $1 Million. 6 Months. Client Case Study 02.07.2018 53:07
This is a special client interview edition of the Clients on Demand podcast you're going to want to hear… The interview is insanely awesome and proves anything is possible. Everything is covered. The doubt. The struggle. The perseverance. The triumph. I could not have written a better story even if I tried. You're going to be absolutely mesmerized as you listen to this interview. If you've ever wo...
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