Chasing Simple Marketing for Entrepreneurs

Showing Up on Social when Life is Happening If we’re being honest with ourselves, sometimes it’s just HARD to show up for the front facing part of our business. Whether you’re going through something difficult, or you’re just not feeling it – that’s okay. You don’t always need to show up and be “on”. But what we do want to do is make sure that we aren’t eroding the trust that our audience ha...

Six Things To Do Before Starting A New Content Marketing Platform Have you thought about adding a new content platform to your marketing strategy, but aren’t sure where to begin? Well, I can tell you what typically happens. Normally, we decide we want to be on a new platform, and we immediately jump into learning all about best practices from the experts. Then we jump into creating that content, w...

Using AI Tools For Content Marketing AI Content Tools are very “in” right now. ChatGPT, Canva MagicDocs, Jasper … and so many more that I’m not even aware of. And these tools are able to help aid you in your content creation process. You know that I am all for tools and systems that can help you simplify your content marketing. And there are some really cool ways that we can use these tools to aid...

Conversations Over Coffee – May 2023 We’re back for another quarterly conversations over coffee episode, and I am so excited you’re here. I’m pulling the curtain way back this week to share what’s been happening behind the scenes in both of my business, as well as personally. AND I’m sharing about a brand new big goal that I’ve been working on that you are NOT going to miss hearing about. Li...

Marketing Strategies To Help You Get Consistent Clients You’re bringing in clients, doing what you love, and frankly, feeling a bit frazzled at the end of each week after seeing how much of your to do list didn’t get worked on. Including? You marketing. You’re so busy serving your clients and students well that each day your marketing tasks get pushed to the next day, and the next, and then the ne...

Keep Your Marketing Messaging On Brand (Without Getting Bored) Are you feeling uninspired when you sit down to create content? Do you feel completely out of ideas for what to say, or talk about? Have you said it all, more than once? If you’re feeling this way, this episode is for you. I’m going to share three ways for you to spice up your messaging so that you can continue to show up for your peop...

The Importance of Business Owner Mindset Can I be honest? When I first started my business, I would see other business owners talk about how important mindset is to running a successful business, and I would wave it away and dismiss it. In my mind, I needed knowledge, and with knowledge, I could craft the business of my dreams. Well, my friend … I’m here to admit that I was wrong. 5 years in to ru...

How To Plan Content For Each Specific Platform It’s not enough to decide you’re going to create content for a certain platform, and then expect it to grow your business. Showing up on any given platform is nuanced, and each platform has it’s own purpose. Which is why you find creators showing up on every platform and encouraging you to do the same. But I don’t want you to do that. Instead, I want...

How To Minimize Procrastination By Using a Command Center How can get more done? How can I be more efficient? How do I stop wasting time? How do I decide what to work on at any given time? I get some variation of these questions on every single annual survey that I put out. So today I’m sharing exactly what I use (Hint: A Command Center!!) to keep my businesses organized, keep them running smoothl...

How To Make How To Make A Hobby Into a Business with Joy Michelle I’m really glad you’re here because today’s conversation is such an important one. We’ve all heard the statistics about how the majority of businesses fail by year 5, and I don’t want that for any of us in this business sphere. So I invited Joy Aleman onto the podcast to discuss exactly how we can build strong roots for our business...

How To Sell Your Course There are so many ideas out there for how you can sell and market your course. And you’ve got one expert saying that evergreen is the best and only way, and you’ve got another saying that live launching is the best and only way. And frankly, it’s just confusing messaging, and nothing in life or business is ever that simple. In episode 123, I shared all about live launching...

Small Business Finances with Sarah Becker Let’s face it, making money is fun, but managing it? Not always so much. Even for those of us self-professed money nerds that love personal finance – business finances are an entirely other beast. And I’ve found that the longer I’m in business and the more my revenue increases, the MORE complicated my business finances become. So, this week on the po...

How to Recover From Business Burnout At the end of October last year, I began to hit a wall. That familiar feeling of burnout was creeping in, and I ended up going down hard. It was the most severe episode of burnout that I’ve ever experienced, and it took me multiple weeks of really stepping away from my business to recover from it. As this was happening, I shared about the burnout and the recove...

Elements Of A Content Plan How many times have you been frustrated because you’re putting out content, you’re showing up consistently, and yet you aren’t seeing growth in your numbers or business? If you’re marketing your business consistently, aren’t you supposed to see growth? And the truth is, yes – and no. Content marketing is only one half of a marketing plan. If that’s all you’re doing...

How To Calculate Projected Revenue If you’ve taken my A Year in Preview Workshop, or done any kind of content planning with me, you know that I’m very passionate about ensuring that our business supports our lives, and not the other way around. And the first step I always have people take when mapping out their year is putting their personal calendar into their plans first. Holidays, v...

Creating A Client Inquiry Workflow It’s no secret that I’m a systems person. Batching my content, my weekly and monthly schedules, how I plan my content for the year, and so much … there’s episode after episode in this podcast of my various systems. And since you continue to tune in, I know that you love systems too. Which is why today, I’m so excited to be joined by Dolly DeLong, who is a fellow...

How to Start Content Creation I can honestly say that I am SO excited that you’re here listening to this episode today, because this is without a doubt the episode I’m most excited to be putting out into the world yet. You see, when I was brainstorming episode ideas for this month, I had the thought that I don’t think I’ve ever really shared the story of how exactly I got started batching my conte...

Business Mindset Shifts with Hayley Luckadoo If you’ve been listening to this month’s episodes, you know that I am feeling very strongly about avoiding burnout this year. (Both for myself and for you!) Last week I shared a bit about my own experience and how that’s affecting the goals I’ve set for this year, and two weeks ago, we had Bree Pair on the show to discuss sustainable goals. This week, I...

Links and Resources Mentioned in This Episode: Start your year off on the right foot, download my Content Planner today! Save 10% on any item in the Chasing Simple Shop by using the code LISTENER at checkout! Just head to amandawarfield.com/shop/ and again, that code for 10% off is LISTENER! This week’s action step: Send me a message on Instagram and tell me what your number 1 goal is for 20...

Smart Goal Setting with Bree Pair It’s that time of year again – goal planners are filled up, our excitement for our businesses is at an all-time high, we’re rested from a nice break, and we can’t wait to jump into achieving all the things. But, be honest with me, you know how this cycle ends right? With burnout and a lack of motivation and an urge to burn that beautiful little goal planner...

Client Introductions, Part 3 We’re at the end of a three part series where you’ll get to meet six of the incredible women I worked with this year, and you’ll hear about what their biggest business win was for the year, what their biggest lesson of the year was, and also about what it is that they do and how they serve their people well. Last week we heard from Laken – a goals coach, and Erin...

Client Introductions, Part 2 We’re in the middle of a three part series where you’ll get to meet six of the incredible women I worked with this year, and you’ll hear about what their biggest business win was for the year, what their biggest lesson of the year was, and also about what it is that they do and how they serve their people well. Last week we heard from Emma – a boudoir photographe...

Client Introduction, Part 1 If you’ve been around long enough, you know that at the end of every year, I love to celebrate some of the amazing women that I’ve had the honor of working with that year. And we’re back again with a fun three part series where we’ll be doing just that! Over the next three weeks, you’ll get to meet six of the incredible women I worked with this year, and you’ll hear abo...

New Year Small Business Checklist Last week, in episode 137, I walked you through exactly how I spend December closing out the year and preparing for a new year ahead. If you haven’t listened to that episode, pause this one, because 137 is a precursor to what we’re talking about today. So go listen to that one and then come back here. Alright, if you’re still listening, I’m assuming you’ve listene...

End of Year Business Checklist In 2022, I took 12 weeks off, went to 4 conferences, took 8 vacations, etc. And still am on track to hit my revenue goal … which is double what it was last year. And while there are so many different reasons as to why anyone does or doesn’t hit their revenue goal, the reason I was able to do so while ALSO taking so much time off was absolutely because of really inten...