Joy Michelle, Coach for Photographers

Called to Both - Balancing Motherhood and Business for Photographers

Business EN ↓ 228 episodes

Called To Both® is the podcast for ambitious photographers and creative small business owners wanting better clients & diversified revenue, while also building a life you love! Finally, a fresh perspective on business and marketing from a mom who works less than 20 hours per week!  On this podcast Joy Michelle talks about what it takes to pursue both Motherhood and entrepreneurship, balance these two worlds, and provide you with tools and lessons to help you thrive in both areas of life. While learning about business is so valuable—where is the business advice for women doing BOTH? At Called t...

Author

Joy Michelle, Coach for Photographers

Category

Business

Podcast website

sites.libsyn.com

Latest episode

Jul 6, 2026

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Episodes

95: How to Become a Podcast Guest that is Remembered and Asked to Come Back Again 05.02.2024

If you're thinking about being a guest on more podcasts this year, you're in the right place! In today's episode, I'm sharing how you can become a favorite podcast guest that is remembered and asked back! From creating a wonderful experience for the host, providing unique and valuable education to their listeners, and going above and beyond to stand out, it's time to get v...

94: Instagram Called Me. Here’s What I Learned 29.01.2024

Have you ever wanted to jump on a call with the team from Meta & Instagram? I recently got that call and had the chance to ask all of the burning questions we're dying to have answered! From the importance of the blue check mark to understanding what features are meant for growth and which for engagement, they answered it all. Listen in to get all the details from a content strategist at...

[Best of Business Tools] The Software, Tools, and Apps I Use to Run My Business 22.01.2024

Have you streamlined your business with the right tools, softwares, and apps? As a business owner, there are so many things to consider, so when it comes to optimizing the behind the scenes of your business! In today’s episode, I'm sharing the tools I use in my business, what I use them for, why I use them, and the cost for each. I always enjoy episodes like these when other creatives do them...

[Best of Business Coaching] How Perfectionism is Holding You Back from Success and What To Do About It 15.01.2024

Is perfectionism holding you back? Maybe you haven't even realized that you're a perfectionist. In today's episode, I'm sharing a few tell-tale signs of a perfectionist, how to distinguish standards vs. perfectionism, and four affirmations to help you overcome perfectionism. Today's episode is brought to you by Honeybook , my favorite client management software, where I se...

93: Diversify Your Revenue Streams: 3 Steps You Can Take This Month 08.01.2024

Being a business owner requires you to be flexible and sometimes that means changing your methods in order to continue to grow and stay relevant. Having more than one way to generate revenue can be a game changer in your business. In today's episode, I'm sharing how diversifying my revenue allowed me to build an entirely new business and opened doors I used to only dream about. If you’re...

92: Stay Consistent at Content Creation With These Simplification Tips 01.01.2024

Content marketing is one of the top mediums that small businesses can utilize in order to grow their brand. In today's episode, I'm chatting with my dear friend Jordan Jones about simplifying your content creation process and making it a consistent piece of your marketing strategy this year. If you've needed help and guidance around your content creation process, this episode is for...

[Best of Sustainable Business] My Husband Interviews Me On My 10 Year Business Journey 25.12.2023

It's been a full year of podcasting here on Called to Both! To celebrate, my husband Felipe, is joining me for a conversation about our journey, my business, and what it looks like to be called to both. Listen in as he asks me some of your questions (and his own), but then answers some of my own questions about being married to an entrepreneur! (This episode is a re-run. Original airdate was...

91: Highs & Lows of 2023 and The Lessons I’m Taking Into 2024 18.12.2023

So much can happen in just one year—this year felt like so much changed. In today's episode, I'm sharing the highs and lows of 2023, along with the lessons I'll be taking into 2024. From mindset shifts to challenges faced, I'm sharing it all. If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come j...

[Best of Work Life Balance] How to Get More Done as a Working Mom 11.12.2023

One of the biggest shifts that has happened in my business since becoming a mom has been the fact that I cut my work hours in half (probably more than half. In this episode (that originally aired on the Business Babes Collective Podcast), I'm walking you through my journey of entrepreneurship, the transition into education, becoming a mom, and how I'm productive as a mom who is Called to...

90: Someone Tried to Steal My Brand 04.12.2023

Earlier this year, I got a message that someone was using my trademarked brand name as their own. I was devastated. I've worked so hard to establish Photoboss® as a brand and community and to see someone else using it really hurt. In today's episode, I'm sharing how I navigated it from a legal standpoint and the lessons I learned from it that I also took into my other brands. If you...

89: I’M MOVING!! A Personal Life Update 27.11.2023

I'm thrilled to announce something that's been on my heart for years and is finally coming to fruition—I'm moving! My family and I are packing up at the end of the year to move south to Florida and in today's episode, I'm sharing all of the details! If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sur...

88: An Inside Look at My Year-End Planning & Goal Setting Process As a Business Coach & Creative Business Owner 20.11.2023

How do you end a year with intention? There is so much value in reflecting on what the last year brought you through a year end review. To help guide you through this process, in today's conversation with my friend Laylee, I'm walking you through my exact year-end planning and goal setting process in what I like to call a CEO weekend. This conversation originally took place on my friend...

87: How I Use Notion to Organize My Business, Content Creation Process, & Team 13.11.2023

Over the last few years, I've created some really powerful systems to stay organized in my business inside of Notion. Notion is the project management tool and database that houses every single detail, plan, and task for my brand and team! In today's episode, I've giving you a peak inside what I use it for, how it's organized, and why I chose it over other tools! If you’re enjo...

86: 5 Ways You Are Losing Authority Online Right Now (Are You Making These Mistakes?) 06.11.2023

If you are ready to start attracting dream clients who see your trustworthiness and credibility, it might be time to look at how you're presenting yourself online. Say goodbye to haggling over your pricing, long lead times for bookings, and bad clients. In today's episode, I'm sharing 5 ways you are losing authority online and how to fix it. If you’re enjoying the content we’re crea...

85: Are you Building Momentum or are you Hustling? 30.10.2023

How do you know if you're building true momentum in your business? Are you simply stuck in a cycle of hustle? In today's episode, Laura Esmond joins us to share her own journey and experience in realizing that hustling without focused intention is not productive. Listen in as she shares how she built a business that works on her behalf—giving her the freedom that she needs as a mother. I...

[Best of Business Coaching] 4 Ways to Align Your Time & Energy with Your Ambitions 23.10.2023

One of the biggest complaints I hear from busy entrepreneurs is that they don't have energy or creativity when they sit down to work or that it comes in the most inconvenient times. I like to refer to this as the energy/ambition mismatch, when your ambitions don't match the time and energy you have. In today's episode, I'm sharing four ways I combat the energy/ambition mismatch...

[Best of Balancing Motherhood and Business] 3 Essential Mindset Shifts for Those Who are Called to Both 16.10.2023

If you're juggling the pressures and the tugging that come with trying to run a business and raise a family, I know exactly how you feel. When I had children, I quickly realized that my business wouldn't run the same as before, but I also had to implement a few mindset shifts to better thrive. In today's episode, I'm sharing three essential mindset shifts for those who are call...

84: Reframe your Mindset, Finish 2023 Strong 09.10.2023

As we round out the end of the year, many of us are finishing up projects, exploring ways to meet our goals, and planning for the new year. This is the perfect time to check your mindset, reframe it, and finish 2023 strong!  If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the  Called to Both Facebook...

83: Get Visible Fast By Borrowing Audiences: A Step By Step Guide 02.10.2023

If you're looking to add more visibility to your business, one of the fastest ways to do this is by borrowing audiences. When you get yourself in front of other people's audiences, you're able strategically share your knowledge, your offerings, and meet them where they're at. In today's episode, I'm walking you through four steps to borrowing audiences! If you’re enjo...

82: 3 Ways to Scale Your Business Without Increasing Your Work Hours 25.09.2023

When reviewing the successful businesses that I look up to, I've notice three primary themes they have in common that have helped guide their success. In today's episode, I'm helping you unlock the business growth you've been looking for to find that same success! If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both...

81: Scaling Your Business as a Busy Mom With Limited Work Hours 18.09.2023

You can't take on any more work in your business, but you're ready to scale—what should you work on? In this guided self-coaching style episode, I'm breaking down the three questions you should ask yourself to determine exactly what you should be working on in order to scale your business. If you’re enjoying the content we’re creating on the podcast and want to connect with others w...

80: Pivoting: How to Know When It’s Time + Strategies for Success 11.09.2023

Is it time for a pivot in your business? Whether you're contemplating a pivot or ready to make it, this episode is for you! Listen in as I highlight the signs that indicate you might be ready to pivot, along with 5 ways to make your pivot ahead more successful! If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you co...

79: Navigating Sponsorships and Brand Deals: Are They Worth It? A Guide to More Successful Brand Collaborations [Revenue Streams Series - Part 6] 04.09.2023

To wrap up our series on diversified revenue streams, we’re diving into the topic of getting sponsors and brand deals. In this episode, I’m sharing some insider tips, insights, and cautions for you so that you can make more brand deals, maximize each opportunity, and understand the steps to securing these kinds of collaborations. If you’re enjoying the content we’re creating on the podcast and wan...

78: Stepping into the Digital Product World: Getting Started [Revenue Streams Series - Part 5] 28.08.2023

Selling digital products is another powerful way to diversify your revenue streams as we expand on this series! In today's episode, I'm walking you through the initial steps you should take when stepping into the digital world! Listen in as I share some of the things I wish I'd known early on and what I recommend you do starting today! If you’re enjoying the content we’re creating o...

77: How a YouTube Channel Can Help Diversify Your Business Revenue [Revenue Streams Series - Part 4] 21.08.2023

Have a Youtube channel been on your list of things to do in your business for a long time? If you're interested in diversifying your business revenue, Youtube offers a variety of options for you! In today's episode, I'm helping you explore how Youtube can be a valuable tool to get you moving towards diversifying your revenue streams in your business and why it's a great tool fo...

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