Business Not As Usual with Megan Yelaney

[EXPERT VOICES, UNFILTERED] If you've ever thought "I just need a new strategy," this one's for you. Rachel Joy (NLP trainer, hypnotherapist, and creator of Neuro Recode™) breaks down why your identity and subconscious beliefs set your income ceiling—not your content calendar. We dig into the science (in plain English), how to spot when it's an identity issue vs. a strategy tweak, and practical wa...

[STRATEGY SHIFT] In this behind-the-scenes solo episode of Business Not As Usual, I'm sharing the exact strategies that helped me sign more than half the spots for The Distinctive Edge before the cart even opened. Here's what you'll hear inside: The truth about strategic private invites (and why most people do them wrong). How to use self-identifier content to spark conversations and sign clients...

Tune into Day 3 of the 3-Day Content fix series we're hosting from September 16th-18th. No more dusty testimonials, learn the type of evidence that closes belief gaps and creates demand. What We Covered: ✅ How to share testimonials so they're not just "screenshots" with no context: that doesn't activate people to BUY ✅ Clarity on the types of proof that works to sell through content ✅ Why linki...

[TDE Client Case Study] Starting over in business after success in a previous niche can feel frustrating, humbling, and even impossible at times. That's exactly where Danielle Robin found herself after years as a relationship coach. After navigating her own major life transition, Danielle knew she wanted to pivot into helping women in their 30s and 40s recover from long-term breakups—but she was s...

[CONTENT FIX] DAY 2: How to turn your framework into content that sells for you   Tune into Day 2 of the 3-Day Content fix series we're hosting from September 16th-18th. In today's workshop we're showing you how to share your process IN your content so people finally "get" what you do and see you as the only choice. What We Covered: ✅ A simple way to explain why your clients get such great result...

[TDE Client Case Study] What happens when two powerhouse service providers join forces, refine their messaging, and finally package their expertise into a scalable program? Ellie Johnson and Megan Harrington, the creative-tech duo behind brand and web strategy services, share their journey inside The Distinctive Edge (TDE) — and the results are BIG: ✅ Signed new Done-For-You contracts straight fr...

[TDE Client Case Study] What if the only thing standing between you and consistent clients wasn't your strategy or certifications…but your story? That's exactly what happened for my client, Kristin Wyatt, a nutrition coach, mom of two, and graduate of The Distinctive Edge. In this episode, Kristen shares how clarifying her story and leaning into her unique edge helped her sign 5 dream 1-1 clients...

Tune into Day 1 of the 3-Day Content fix series we're hosting from September 16th-18th. In today's workshop we're showing you the exact fix to get your posts connecting (and converting) instantly. What We Covered: ✅ An understanding on why your content isn't converting at the rate you want it to (and how to fix it). ✅ Why having a Distinctive Edge is the missing link to having your next six figu...

[STRATEGY SHIFT] We all know the online space has changed. WE GET IT. A few years ago, showing up consistently and "adding value" was enough to attract clients. But now? Value is everywhere. Your audience can get endless free tips, binge YouTube videos, or even ask ChatGPT for step-by-step coaching. So how do you stand out in an AI-saturated market? In this episode of Business Not As Usual, I'm br...

[EXPERT VOICES, UNFILTERED] If you've ever felt like the more you use AI, the more your creativity is slipping away…you're not alone. In this week's episode, I'm joined by the incredible Heather Sager: speaking and sales coach extraordinaire, to talk all things authenticity, creativity, and how AI might secretly be killing your originality. Heather gets real about her journey from corporate powerh...

[STRATEGY SHIFT] You ever sit down to "make content" and end up staring at your screen like…cool, now what? 🙃 Been there. In this Strategy Shift episode, I'm pulling back the curtain on how I actually create a ton of content in a short amount of time, without spending hours scrolling other people's stuff or second-guessing every word. Here's what we're diving into: The one belief I build all my c...

[MOM MODE, CEO ENERGY] [BEHIND THE BUSINESS] This week was…a whirlwind. Sick toddlers, client work piling up, Mike's birthday, podcast interviews, and keeping a business that fully supports our family running. 🙃 People ask me all the time, "How are you doing it all?" and honestly? Some days I don't. Last week I  had one of those days where nothing went according to plan. Naps were off, deadlines...

If your business feels like a hot mess behind the scenes, you're not alone and you're definitely not doomed to stay that way. In this episode, I'm joined by professional organizer and certified life coach Tracy Hoth, who's spent the last 17 years helping coaches and online business owners reclaim their time, boost confidence, and increase profitability through simple, streamlined systems. We dive...

You know those moments where everything looks great on paper, but inside…you're spiraling with self-doubt, and questioning if you're actually cut out for this? You're not alone. This happens to even the most experienced entrepreneurs (hiiii me, postpartum!) In this week's episode of Business Not As Usual, I'm joined by business and mindset coach Candy Motzek, host of the She Coaches Coaches podcas...

[STRATEGY SHIFT] Let's talk about what's actually working to bring in consistent $10K months, without guessing what to post or trying to be everywhere at once. In this Strategy Shift episode, I'm breaking down the exact shift three of my clients made that led to major results: quitting their 9–5s, landing $40K consulting gigs, doubling their reach, and finally creating content that pulls in ideal...

Tap Into the One Thing AI Can't Replace: Your Creative Genius [EXPERT VOICES, UNFILTERED] In a world where content is being cranked out by machines faster than ever… how do you stand out, actually connect with your audience, and attract dream clients who feel your message? Answer: You tap into the one thing AI can't replicate—your creative genius. In this episode, I'm joined by Roni McGuire, coach...

[EXPERT VOICES, UNFILTERED] What if you could grow your email list by 1,200+ people in 90 days, without paid ads, daily posting, or another exhausting launch? In today's episode of Business Not As Usual, I'm sitting down with one of my very first business coaches (and one of the smartest humans I know), Dallas Travers, to talk about a game-changing collaboration strategy: bundles. This episode is...

[EXPERT VOICES, UNFILTERED] Let's be real: if you're drowning in to-dos, secretly cursing your inbox, and wondering how the heck everyone else seems to "do it all," this episode is your warm hug and loving kick in the ass. This week, I'm sitting down with the brilliant and hilarious Emily Reagan—freelance marketing coach, founder of the Unicorn Digital Marketing Assistant School, and mom of four (...

[BEHIND THE BUSINESS] This episode is a full behind-the-scenes debrief of my most recent launch of The Distinctive Edge, and no…it wasn't my biggest launch ever, but it was my most efficient, sustainable, and aligned launch to date. We're talking real numbers, real client data, and real strategy. Inside this episode, I break down: Total sales vs. cash collected (and why that matters) VIP vs. Base...

[STRATEGY SHIFT] Feel like you're always creating content, but still not seeing the client flow you want?  It's time to ditch the content hamster wheel and focus on what ACTUALLY drives demand. In this episode, I'm breaking down how to simplify your content strategy without sacrificing visibility or value. If you've ever thought, "I'm posting all the time but nothing's happening," this one's for y...

[Mom Mode, CEO Energy] Becoming a mom of twins flipped my life and business upside down—in the best (and most chaotic) way possible. But if I could go back and give my pre-mom CEO self some advice? Oof. I'd have a lot to say. In this episode, I'm sharing the exact mindset shifts, boundaries, and business truths I wish I had locked in before motherhood. Even if you're not a parent, this will hit ho...

Welcome to Business Not As Usual: the rebrand and rebirth of what used to be the #PrettyAwkward Entrepreneur Podcast.  In this episode, I'm giving you the real reason behind the shift, what this new name means, and what you can expect from the show going forward. You'll get the inside scoop on: The 5 new episode categories (so you can binge what you need, when you need it) Why I stopped playing it...

This isn't your typical strategy-packed episode: today, you're getting a heart-to-heart. I'm coming to you raw, unscripted, and straight from the feels... because this week is a BIG one over here: ✨My full rebrand is live ✨My new website is up ✨The Distinctive Edge doors are open ✨And this is the final "Pretty Awkward" episode before we come back as Business, Not As Usual 🎉 But more than just...

If you've been feeling stuck on how to communicate what makes YOU different in a saturated market…this episode is a must-listen. I'm joined by my client Brittany Herzberg — SEO strategist, podcast host, and TDE rockstar — who's walking us through the shifts that took her from "What do I even SAY about my offer?" → to sold-out launch. 🙌 Brittany came into The Distinctive Edge already having built...

If you've ever worried that getting more specific with your niche might limit your business… this episode will seriously inspire you. Today I'm talking with my client Sabra Cawby, a functional hormone specialist, functional nutritionist, and certified personal trainer — about how clarifying her expertise led to her becoming the go-to name for gut + hormone health for women over 35… and brought in...