Cody McGuffie

Built Online

Business EN ↓ 150 episodes

Built Online is a podcast for e-commerce and online business strategies to help grow your company. Each episode features veteran sellers sharing how they made their first sales, scaled their businesses, and the early mistakes they can help you avoid. You'll learn how to build on Etsy, Shopify, Amazon, and more. The goal is to inspire you to start and grow your own successful business. Sponsored by EverBee: e-commerce software trusted by over 1,000,000 business owners to start, grow, and scale their companies.

Author

Cody McGuffie

Category

Business

Podcast website

www.youtube.com

Latest episode

May 26, 2026

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Episodes

Niche Down to Stand Out: How To Start A Brand That Can Grow Big with Maxwell DesMarais | Ep.102 26.05.2025

Are you a creator looking to stand out? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we talk with Maxwell DesMarais, Director of Strategy at the digital marketing agency Vital Design. He shares his journey from building his own successful website, My Outdoor Base Camp, to leading a thriving marketing agency with over 100 team members. W...

Navigating the Startup Maze: Lessons in Entrepreneurship with Michael Sacca | Ep.101 19.05.2025

Want to know the secret to building a successful team? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we sit down with Michael Sacca, the CEO of Leadpages, to explore his fascinating journey through the tech industry. From his early days as a server in Los Angeles to becoming a key player in the startup world, Michael shares invaluable in...

$1M in Etsy Sales Without Ads with Cassiy Johnson | Ep.100 12.05.2025

Want to know the secrets behind Cassie Johnson's success on Etsy? For that and more, follow us here and subscribe to our YouTube channel ! Welcome to the 100th episode of the Built Online Podcast! 🎉 In this milestone episode, we talk with a special guest, Cassie Johnson, to dive deep into the world of print-on-demand, Etsy success, and the journey of building a thriving online business. Join...

The Power of Taking Action: Insights From the Zero-to-One Entrepreneur with Jay Sapovits | Ep.98 28.04.2025

Ready to take your entrepreneurial journey from zero to one? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we sit down with Jay Sapovits, a seasoned entrepreneur known for his exceptional ability to take ideas from zero to one. Jay shares his journey of building businesses from scratch, including his experiences in the PGA tour event spa...

The Roadmap to $1M: How I Achieved Seven‑Figure Success with Mark Mcnally | Ep.97 21.04.2025

What does it take to pivot from a local service business to a successful online venture? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we talk with Mark McNally, a successful entrepreneur who owns two thriving businesses: FSI Mechanical, a traditional HVAC and refrigeration company, and an innovative online business, FiltersDirectUSA. Ma...

How I Built a $20M+/Year Business While Traveling the World with Sean Kim | Ep.96 14.04.2025

Ever wonder how to turn your passion into a thriving business? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we reconnect with Sean Kim, a digital nomad and entrepreneur, who shares his inspiring journey from South Korea to Canada and now Brazil. He discusses his successful language learning platform, Jump Speak, which combines immersive...

What Consolidated Brands Do Differently To Succeed with John Sampogna | Ep.95 07.04.2025

What do the best brands do differently? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we talk with John Sampogna, co-founder of Wondersauce, a business acceleration agency that helps brands grow through digital innovation, creative strategy, and storytelling. John shares how brands can accelerate growth by treating e-commerce like a &quo...

Navigating Amazon Ads with Elizabeth Greene | Ep.94 31.03.2025

What’s the secret to successful Amazon ads? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we talk with Elizabeth Greene, the founder of Junglr.com, an Amazon advertising agency, to discuss the ins and outs of selling on Amazon. We dive deep into the importance of well-crafted product listings, the power of sponsored product ads, and how...

How Entrepreneurs Can Prioritize Fitness & Boost Business Success with Anthony Ng Monica | Ep.93 24.03.2025

Struggling to balance your health and business? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we dive deep into the world of entrepreneurship, health, and wellness with our special guest, Anthony Ng Monica. He shares his journey as an entrepreneur and the importance of maintaining physical fitness to enhance business performance. Discove...

The Power of Proactive Legal Support with Jeff Holman | Ep.92 17.03.2025

Did you know that having a solid legal foundation can boost your business valuation? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we talk with Jeff Holman, the founder and CEO of Intellectual Strategies, a company that offers specialized legal services tailored to startups and scaling businesses. We dive deep into the often-overlooked r...

Agency vs. DIY: When to Hire Help for Your Online Business with Andy Seeley | Ep.91 03.03.2025

Want to learn how to effectively test your product's market viability? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , Cody sits down with Andy Seeley, the leader of Ashworth Strategy and owner of Creatively Disruptive, to discuss the world of e-commerce and brick-and-mortar businesses. Andy shares his insights on how to elevate your busin...

Mastering Amazon: Proven Strategies for Conversion and Traffic with Daniela Bolzmann | Ep.90 24.02.2025

Are you an entrepreneur looking to expand your business onto Amazon? For that and more, follow us here and subscribe to our YouTube channel ! Welcome to this episode of Built Online with Cody McGuffie! In this episode, we dive deep into the world of Amazon selling with our guest, Daniella Bolzmann, a seasoned expert in e-commerce and Amazon marketing. Daniella shares her journey from tech startup...

From Kickstarter to a $4M Company in Just 2 Years with Brynn Snyder | Ep.89 17.02.2025

Ever wonder how to build a successful company from scratch? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we meet Bryn Snyder, the CEO of Slate and a mother of five. Bryn shares her unique journey of launching Slate, the company behind the revolutionary three-in-one electric flosser. We dive deep into the challenges she faced, from balan...

How to Make $100K/Year on YouTube with Scott Voelker | Ep.88 10.02.2025

What’s the key to growing a YouTube channel fast? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we reconnect with Scott Voelker to discuss his latest YouTube venture. He shares how he built a $100K/year channel in just nine months, revealing key strategies for audience growth, niche focus, and monetization. Scott also breaks down why eng...

Lessons from a $2 Million Business Journey with Maxwell Nee | Ep.87 03.02.2025

What’s the key to balancing branding and business scalability? For that and more, follow us here and subscribe to our YouTube channel ! This episode of Built Online features Maxwell Nee, a dynamic entrepreneur who scaled a $2M-a-year business in under two years. Cody and Maxwell discuss the transition from agency work to course creation, lessons in entrepreneurship, and how to build sustainable in...

Achieving Financial Freedom with Philip Anders | Ep.86 27.01.2025

What does financial freedom look like? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we talk with Philip Anders, a seasoned entrepreneur, and dive deep into the world of online business, exploring the concepts of location freedom, time freedom, and financial freedom. Phil shares his journey of achieving these freedoms and how he now teac...

How Organic Traffic Can Boost Revenue with Nick Musica | Ep.85 20.01.2025

What are the secrets to building a search-friendly website? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we’re joined by Nick Musica, CEO of Optics, a digital marketing agency specializing in SEO. With more than 20 years of experience, Nick explains how SEO impacts businesses of every size, from online marketplaces to standalone website...

$4 Million in 6 Years with George McConnell | Ep.84 13.01.2025

Ever wonder what it takes to hit $4M in sales? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we chat with George McConnell, an entrepreneur who’s achieved over $4M in online sales since 2019. From quitting his day job to building multiple income streams—including a craft supply business and POD shops—George’s story is packed with insight...

From Emails to Sales: Mastering the Customer Journey with Nikita Vakhrushev | Ep.83 06.01.2025

Want to know how to build trust with your audience? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we talked with Nikita Vakhrushev, specialist on Email and SMS Marketing for e-commerce brands and Founder/CEO of ASPEKT! Join us as we explore the often underrated power of email marketing and how it can significantly boost your online busin...

The Power of Perspective with Ryan Hogue | Ep.82 30.12.2024

Ever wondered how to turn your passions into profits? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we welcomed back Ryan Hogue, a successful entrepreneur and online business expert. We dived deep into the mindset and strategies that have propelled Ryan to achieve remarkable success in the world of creator commerce. ------------ RYAN HOG...

How Small Businesses Can Leverage PR for Success with Gloria Chou | Ep.81 23.12.2024

Want to boost your sales this holiday season? For that and more, follow us here and subscribe to our YouTube channel ! In this episode of Built Online , we talked with PR expert Gloria Chou about the world of public relations and how small businesses can leverage it to gain visibility and credibility, especially during holiday season. Gloria shared her unique journey from being a U.S. diplomat to...

From Student Loans to Success with David Anderson | Ep.80 16.12.2024

Want to know the secret to thriving on Etsy? For that and more, follow us here and ⁠subscribe to our YouTube channel⁠ ! In this episode of Built Online , we talk with David Anderson, a successful entrepreneur with a fascinating journey from overcoming student loan debt to thriving on platforms like Etsy and Amazon FBA. David shares his insights on the challenges and triumphs of running an online b...

Building $2.5M Online Businesses with Jay De Souza | Ep.79 09.12.2024

How far can you go if you truly commit to your business goals? For that and more, subscribe to our channel ! In this episode of Built Online, we talked with Jay De Souza, a former bank employee from Canada who has successfully transitioned into a thriving online entrepreneur. Jay's journey is nothing short of inspiring, as he has built multiple online businesses, generating over $2.5 million i...

From $0 to $30M in Sales with Jeremy Parker | Ep.78 02.12.2024

Have you ever wondered what it takes to build a successful online business? For that and more, follow us here and ⁠subscribe to our YouTube channel⁠ ! In this episode of Built Online , Jeremy Parker, a seasoned entrepreneur with a fascinating journey in the business world, discussed the challenges and triumphs of building Swag.com, including its rapid growth and eventual acquisition by Custom Ink....

4,500 Sales in Just 10 Months with Karla Murphy | Ep.77 26.11.2024

How can understanding product market fit transform your Etsy shop's success? For that and more, follow us here and subscribe to our YouTube channel ! In this episode, I sit down with Karla, a thriving Etsy seller, to explore her journey and the strategies that have driven her success. Karla shares how she achieves product market fit by meticulously planning her product releases for the year, t...

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