BRX Pro Tips

BRX Pro Tip: Pricing Strategy – Add More Value Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, under the heading of pricing strategy, what are some things we should consider beyond just adding more value? Lee Kantor: [00:00:17] I think it's important [...]

BRX Pro Tip: Sales Tip – Show More Than Tell Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, under the heading of sales tips, show more than tell. Lee Kantor: [00:00:10] Yeah. The more that you can demonstrate how your service can work [...]

BRX Pro Tip: Successful Client Onboarding Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, let's chat a little bit about some disciplines for successful client onboarding. Lee Kantor: [00:00:13] Yeah. Onboarding is an important part of the process of the selling. And [...]

BRX Pro Tip: Valuing and Allocating Your Time Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton. Lee, today's topic is valuing and allocating your time. Lee Kantor: [00:00:10] Yeah. This is something that as an entrepreneur, the sooner you realize how valuable your time is, the [...]

BRX Pro Tip: Consistently Delivering Value Stone Payton: [00:00:00] Welcome back to BRX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, it's so important that we strive to consistently deliver value. But even more so when our product service suite is subscription-driven kind of a recurring revenue model, isn't it? Lee Kantor: [...]

BRX Pro Tip: Focus on Fewer Things Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, it really is important if you're going to get maximum results, we have to exercise the discipline to focus on fewer things. Lee Kantor: [00:00:15] Yeah. It is [...]

BRX Pro Tip: Are Your Metrics a Crutch Stone Payton: [00:00:00] And, we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton. Lee, today's question may be a little bit counterintuitive, meant to challenge, but I think it's an important question. Are your metrics a crutch? Lee Kantor: [00:00:15] Yeah. In today's [...]

BRX Pro Tip: Empathy as a Super Power Stone Payton: [00:00:00] Welcome back to BRX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, we talk a lot about this thing called empathy, but empathy, I mean, it really is. Let's talk about empathy as what it is, a superpower. Lee Kantor: [00:00:18] [...]

BRX Pro Tip: How to Move From Idea to Action Stone Payton: [00:00:00] And, we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, let's visit, if we can, this process of going from simply having an idea to taking action. Lee Kantor: [00:00:16] Yeah. If people are [...]

BRX Pro Tip: How People Make Decisions Stone Payton: [00:00:00] Welcome back to BRX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, today's topic, how people make decisions. Lee Kantor: [00:00:09] Yeah. This is a little secret that top sales people do, and I thought we should share it with other people. [...]

BRX Pro Tip: How to Ask for Money Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, let's dive into for a moment how, and maybe when, but how to ask for money. Lee Kantor: [00:00:13] I think the best way to ask for [...]

BRX Pro Tip: How to Build Your Audience Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, let's talk a little bit about strategies and tactics, how to build your audience. Lee Kantor: [00:00:12] Right. We produce a lot of shows, and a [...]

BRX Pro Tip: Networking is an Act of Service Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, under the topic of networking, I know you feel this way. I certainly try to live into this mental model of networking. But for you, and I [...]

BRX Pro Tip: Sales and Marketing Tip: It's About the Client Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, in our sales and marketing pro tips, I think it's so important to remember, it's really not about us. It's about your client. [...]

BRX Pro Tip: Surprise and Delight Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, let's talk a little bit about this whole idea of surprise and delight. Lee Kantor: [00:00:10] Yeah. I think that at the heart of good customer service and customer care [...]

BRX Pro Tip: Better Onboarding Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, let's talk about some key tips, some strategies, tactics, tips for better onboarding. Lee Kantor: [00:00:12] Yeah. I know when in selling, I always feel like the selling is the most [...]

BRX Pro Tip: Don't Let Planning Be a Crutch Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Stone Payton and Lee Kantor here with you this morning. Good plans are great. Great plans are good. But if you're not careful, Lee, planning really can become a crutch, can it? Lee Kantor: [00:00:16] [...]

BRX Pro Tip: Entrepreneurs Make Mistakes Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Stone Payton and Lee Kantor here with you this afternoon. Lee, entrepreneurs make things. Entrepreneurs create services. Entrepreneurs disrupt the market. Entrepreneurs often enjoy tremendous rewards. And they certainly take a great deal of risk. And let's face [...]

BRX Pro Tip: Invest in a Good CRM System Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, it's really good mojo and well-advised, I think, this day and age to invest in a good workable CRM system that you're going to use. [...]

BRX Pro Tip: Sales Tip – Restate Objections Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, we're all going to get concerns, questions, objections when we're in the sales process. And you're suggesting that one good strategy, discipline, best practice when you get an [...]

BRX Pro Tip: Serve for Impact Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, we talk a lot in our organization about this whole concept of serving. And we often will share with prospective clients and our expanded network. We'll try to help [...]

BRX Pro Tip: Your Network is Your Most Valuable Resource Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, we've got a lot of resources that we put into play as we build and grow our businesses. I've often heard it said that, you know, [...]

BRX Pro Tip: From Vendor to Partner Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, most of us, we want this in almost every relationship that we have with our clients. But let's talk a little bit about navigating the terrain. Making the transition [...]

BRX Pro Tip: Better Show Hosting – Active Listening Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, under the heading of Better Hosting: Hosting Mechanics, give us your perspective, your insight on the role of active listening. Lee Kantor: [00:00:16] Yeah. I think this [...]

BRX Pro Tip: How to Use Surveys Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Lee Kantor and Stone Payton here with you. Lots of interesting tools to gather information, share information, begin a relationship, get the word out about stuff. One of the tools that we've enjoyed some success with is [...]