BRX Pro Tips

Scaling in Public Tip: Ideal Client Profile Stone Payton : Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, we have learned a ton already in this Scaling in Public series that we're doing. Stone Payton : For those of you who don't know, Lee and I made the […]

Scaling in Public Tip: Replacement Cost Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, here again, the Scaling in Public series has just yielded so much for us so quickly. And I'm remembering when we had Coach Maggie Ishak talk with us, and the whole session […]

Scaling in Public Tip: The Sales Conversation Stone Payton: And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, in our Scaling in Public series, when we had Coach Mike Brunnick on, and he was really helping us think through a lot of things, what do you think you […]

Scaling in Public Tip: Virtual Relationships Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, in our Scaling in Public series, we had Sanjay Parekh and Adam Walker guiding us through – a lot of it was centered around leveraging video. A great deal of the conversation […]

BRX Pro Tip: Amara's Law Stone Payton : Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, tell us about Amara's Law. Lee Kantor: Yeah, this is something I read about recently, and it really has come into play with the kind of the advent of AI where we're […]

BRX Pro Tip: Be Special Stone Payton: And we're back with Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, I do think it's important in the marketplace to be regarded as special, but how do you go about being special? Lee Kantor: Yeah, that's one of the keys to being in […]

BRX Pro Tip: Easy Ways to Warm Up Cold Leads Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, I've got at least one answer to this, but let's dive into it a little bit. Some easy ways to warm up cold leads. Lee Kantor: Yeah. If […]

BRX Pro Tip: Focus on Helping People Get What They Want Stone Payton : And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Really identifying what the customer, the prospective customer, wants and honing in on that, I feel like I've come to learn that is so important to […]

BRX Pro Tip: If You Don't Toot Your Own Horn, Who Will? Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, I've heard it, I've said it. I don't know, maybe it's a little cocky, but I mean, I think it's true, man. If you don't toot […]

BRX Pro Tip: The Membership Model Stone Payton : And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, I've had some success here locally with the Community Partner Program. We've had some success more globally with the network, but let's talk about it a little bit, the idea […]

BRX Pro Tip: The Role of Framing in Sales Stone Payton : Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, talk a little bit about your perspective on the role of framing in the sales process. Lee Kantor: Yeah, I think framing is critical when it comes to […]

BRX Pro Tip: What Are You an Expert In? Stone Payton : Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, I got to confess, from time to time, when someone refers to me as an expert, you know, sometimes I cringe a little bit, or I feel like […]

BRX Pro Tip: A Buyer Needs a Comparison Stone Payton: Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. You know, you would think after 30 plus years in the sales arena, I would have learned this lesson, not forgotten it, but I have to be reminded. But it […]

BRX Pro Tip: Are You Living a Resume Life or a Eulogy Life? Stone Payton: Welcome back to Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, I thought this was an interesting question and probably one we should all be asking ourselves. Are you living a resume life or a […]

BRX Pro Tip: Consistency is Better Than Perfection Stone Payton: And we're back with Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, anyone who taps into our work or certainly listens to me, they know I am no fan of perfection. To me, consistency is so much more important. What's […]

BRX Pro Tip: How to be a Better Teacher Stone Payton: Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, I know in our work we find ourselves attempting to teach quite a bit, our studio partners, our clients, our community partners. What are some strategies and tactics […]

BRX Pro Tip: Productive Mornings Stone Payton: Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, what do you do to try to ensure that you're going to have a productive morning? Lee Kantor: I think the secret to productive mornings begin the night before. If you want […]

BRX Pro Tip: Ship Every Week Stone Payton: And we're back with Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, I've come to regard it as a Lee Mantra, but it wouldn't surprise me if you picked it up from one of the folks that you really try to follow […]

BRX Pro Tip: Networking Has Become Not Working Stone Payton: Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, we have some luxuries and kind of a unique approach to this whole idea of networking, but I could see us and our people in the Business RadioX system […]

BRX Pro Tip: The Danger of Optimizing for Super Users Stone Payton: And we're back with Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, it sounds a little counterintuitive, I think, but there really is some risk and maybe some danger in optimizing your products, your services, your whole approach […]

BRX Pro Tip: The Influencers Influencer Stone Payton: And we're back with Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, talk a little bit about the role, the application of influencers, at least in your world. Lee Kantor: Yeah. As somebody who has a few people that I lean on […]

BRX Pro Tip: Training is More Than Shadowing Stone Payton: And we're back with Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. You know, Lee, I spent quite a few years in the training and consulting arena, and I observed that we had a little different definition of what training really […]

BRX Pro Tip: Agreement on the Next Action Step Really is Progress Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, let's talk a little bit about this idea of monitoring and measuring progress. What kind of systems we ought to have in place, what kind […]

BRX Pro Tip: Be Careful Who You Spend Time With Stone Payton: And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, what's your take, perspective on this idea that you're the average of the five people you hang out with? Lee Kantor: Yeah, I think that's something Jim […]

BRX Pro Tip: Big vs Trusted Network Stone Payton: And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, some approaches, some thinking around building that big network. Lee Kantor: Yeah, I think a lot of people think it's just a matter of I got to get the biggest […]