Brandfetti

I'll admit it. I am a goal-post mover. You know the feeling, right? You're THIS CLOSE to achieving the goal you've been working towards and BAM, you decide to change it. In this episode, we dive into how we can go from always looking ahead to the next best thing, to realising that here, where you are, right now, is enough. Follow Anita over at @anitasiek and @wordfetti.

This episode is proudly sponsored by my freebie, 5 bite-sized copy lessons to help you uplevel your copy game, get it here: anitasiek.com/freebie

New Years is known as being that wonderful time of year when we all stop for a moment and reflect on what a year we'd had, and what exciting things are to come. But do we really need to wait for an overrated holiday to celebrate where we are, and how far we've come? In today's episode, we're talking about just how important it is to pause, reflect and celebrate where you're at on a monthly basis....

Fam? I'm BACK! Say hello to Seasons 3 of the Brandfetti Podcast! You guys know I'm a lover of my books, so I am coming back in hot with an episode sharing learnings from the 3 books I've read and have loved so far in 2021. The books shared in this episode include: Greenlights by Matthew McConaughey, The Company of One by Paul Jarvis and The Mountain is You by Brianna Wiest. Follow Anita over at @a...

Here we are! The final episode of 2020. This year has been a massive year of reflection and self-learning for me, so as the final episode of 2020, I'm celebrating the year that's been by throwing down the 5 biggest lessons, flearnings and breakthroughs I've had this year. For more BTS, follow me on www.instagram.com/anitasiek and www.instagram.com/wordfetti

In this episode, I bring in the legends from my previous episode to share with you their biggest learnings of 2020. From wisdom bombs, flearnings, to how they want to choose to remember the year that is 2020.

This is one special episode because I am bringing together 30 extraordinary humans in my life, to be the ones to interview ME. For more BTS, follow me on www.instagram.com/anitasiek and www.instagram.com/wordfetti

As some of y'all know, I announced I'd pause taking on new client work back in August so that I was able to better dial into growing my digital education arm, which is rapidly growing. In this episode, I was interviewed by Rachelle and Gina from the Girl Interrupted Podcast about the idea of saying "no" to make more room for "heck yes". How hard it was to turn down opportunities, but will ultimate...

Your offboarding experience matters just as much as how you onboard. Just because a customer has converted, a client's project is completed doesn't mean? The conversation, connection, and relationship is done. In this episode, I deep dive into sharing why you need to spend just as much if not more time on your offboarding experience, than your onboarding. Follow Anita on www.instagram.com/anitasie...

Awesome sauce website? Check. Great graphics? Check. But for some reason - the KACHINGS ain't happening. In this episode, I throw down 5 potential reasons why your copy might not be converting, and what you should be focusing on instead. Follow Anita on www.instagram.com/anitasiek and the team at www.instagram.com/wordfetti

Not only is our voice a powerful medium to spread messages, ideas and stories, but it is also a key tool we all have for influence. In this episode, I bring in Voice Coach and Tiktok superstar Sally Prosser to chat to us about how voice brings life to the words and messages we have to share. From instant shifts we can make, voice exercises to a simple trick to use when you want to convey authority...

So many flearnings from my first ever live launch that I decided to do an entire podcast episode dedicated to it. In this episode, I throw down the 5 biggest FLEARNINGS (failures + learnings) I had, the things that went wrong, and what I'm going to be doing differently next time.

I'm BACK and I'm BACK with a juicy episode about my FIRST official launch! For my signature online program - Wordfetti Your Words - a trifecta program blending my framework, live events and live mentoring, and community. In this episode, I give you the behind-the-scenes look at what I did for this $200K launch, the revenue, the profit, how I made it happen, the changes I made from BETA, why it's i...

I was recently prompted by my mentor to document my entire day and week to see exactly where my time goes. In this episode? I share with you the 3 big WOW moments for me when I did this activity, and why I'm not exactly proud of how I've structured my day, and the changes I'm going to make.

In a special episode of Brandfetti, I'm sharing an amazing chat I had with the one and only Emily Osmond. We left no stone unturned as we deep-dived into my origin story, how I became a founder, and how I grew Wordfetti from a humble side-hustle to the big, beautiful brand it is today. If you're an entrepreneur (or are about to take the plunge) you'll find all the goodies and a whole lot more in t...

There's nothing more important during these crazy times than finding a way to stay grounded. And while 2020 has certainly thrown (more than) a few curveballs our way, we're here to share a little secret with you. That secret? How starting your day with a little wordy magic can keep you feeling zen, focussed, and full of gratitude for the day ahead. Follow Anita on www.instagram.com/anitasiek and t...

2020...aka the year of the podcast, am I right?! With so many people out there looking to dip their toes into the world of podcasting, I couldn't think of a better guru to turn to than Sophie Walker - founder of Australian Birth Stories. After the traumatic birth of her first child, Sophie decided it was time to start having a conversation about the real story behind the Insta-perfect, half-truths...

In today's podcast, I'm talking through the 3 things that have truly moved the needle of growth in both my business and my personal brand. From consumer psychology to the power of empathy, we'll discover the insights that have driven my brands forward and can help any business transform itself for the better. You'll find the sign-up link for the FREE MASTERCLASS right here: www.anitasiek.com/free-...

On last week's episode, we dove into the science behind how kindness and empathy infused marketing impacts your business. In today's podcast, we're putting our tips into action by throwing down 12 ways to include Kindness Marketing into your brand's day-to-day communications (and overall) strategy - both online and offline. Follow Anita on www.instagram.com/anitasiek and the team at www.instagram....

Last week, I did something terrifying. I posted on the Wordfetti Instagram that we would not be taking on any new clients until 2021. Yep. We're taking a pause from one on one client work. And you know what? While it made me feel sick to do it at the time, but I also knew it was right. So how did I come to this decision, and why am I sure that it's exactly the right thing to do? To answer that, we...

Kindness Marketing, is a new term I've coined to convey the power of empathy and kindness when it comes to "marketing". From the science of giving to smiling when you're talking to the phone, in this episode I share 3 science-backed ways that kindness marketing can work to grow your brand.   Follow Anita on www.instagram.com/anitasiek and the team at www.instagram.com/wordfetti

Emily Osmond is a marketing coach that helps women entrepreneurs show up imperfectly and make more money through social media and marketing. In this episode, we dive into how Emily has turned her service-based biz into an online learning empire and how she now helps other women achieve the same. From Facebook ads, Instagram stories, messaging to the intersection of business ownership and her menta...

Scaling as a biz right now? This episode is a juicy one for you. Pru Chapman is an ex-psychologist turned Founder of Owners Collective, a dedicated digital community and global online resource hub for early-stage entrepreneurs. In this episode, we chat about the biggest mistake she sees business owners make as a mentor, the secret ingredient that thriving business owners have, the importance of de...

From building a personal brand to creating a new brand to now owning her personal brand again, Dani Venn takes us BTS of what it's like to appear on Masterchef #BackToWin series, her journey as a content creator, the challenges, how COVID has impacted her as a content creator (and why there is a massive silver lining), her secret upcoming project and surefire tips on Video and Instagram as her cho...

Want to trend on LinkedIn? I've been doing a bit of content experimentation on the platform the last 5-6 months and have uncovered the 5 types of content posts that seem to always trend on the content platform. Spoiler alert? It's more about you, as a human. Less about "business". Follow Anita on www.instagram.com/anitasiek and the team at www.instagram.com/wordfetti