Boost Your Boutique with Emily Benson

I posted this on Sunday on my Instagram & Facebook page: "Credit cards don’t make you wealthy. In fact, I see them bring boutique owners more shame than anything else. The shame ends up fostering negative feelings about debt, sales and a general LOW VIBE about making money. There’s an epidemic in Boutiqueland of the “Use credit card to purchase inventory, pay off credit card with that month’s sale...

Everyone's asking about Influencers and how to grow their reach for their boutique, so today Alex Norton is giving you the scoop on how to make it easy and fun! Want to sign up for my MAGIC MEETUP in Las Vegas on Feb 6, 2019? Here's the link to be added to the guest list: https://emily-benson.mykajabi.com/emily-magic-meetup For more info about my Rich Retailer Retreat and to register, click here:...

I finish up the Mo'Money series with an in depth look at the reports you need to be running in your boutique business. We'll talk about P&Ls, Quickbooks, adding departments and how you've got to start running these reports to understand the health of your business! To apply to the High Vibe Boutique Mastermind, click here: bit.ly/mmapp19 Mentioned in this episode: Work on Your Shop Event- Septembe...

After listening to last week's episode, let's go deeper into metrics for your boutique. This week we'll expand on understanding 3 calculations you should be tracking and knowing in your boutique business. Average retail, percent to total company or department and your average margin are 3 metrics you can calculate with the numbers we recorded from last week's episode. I'm going to tell you why you...

What I learned during the launch about my tribe’s money mindset is the following: 1. Many boutique owners don’t save money. Zero wiggle room for mistakes or capital investments. 2. Lots of boutique owners are overbuying inventory. By a lot. 3. Boutique owners who have hit $15-20k revenue months go two ways… they are either living on the edge or ready to go for $1M years. 4. 55% (or 2.5-2.75x) marg...

Amazon & Apple just did a deal that is going to put alot of small resellers out of business. Why does that matter to boutiques? It shows that platforms like Amazon can turn on a dime to show loyalty to big brands over smaller sellers. This is important as we grow our boutiques because we have to stop the trend of the "Instagram" or "Facebook" boutique and own as much of our platforms and data as p...

Before we go into 2019, let's look back at 2018. I want to share a raw and real episode about the big lessons I've learned in 2018. How will I take that and run into 2019 with positive momentum? "The Ultimate Boutique Handbook" on Amazon here: www.boutiquehandbook.com The Ultimate Boutique Handbook Business Plan Workbook Available here: www.ultimateboutiquebundle.com ONLINE LIVE SIX FIGURE BOUTIQU...

Stop hiding in your boutique business! Over and over I see missed opportunities for boutique owners to step more into the spotlight and be their own best influencer. In this episode I talk about what being an influencer means, how to do it when you're an introvert, and the ins and outs of sharing more of yourself to attract more amazing customers! ONLINE LIVE SIX FIGURE BOUTIQUE BLUEPRINT COURSE:...

I've met another woman who was a boutique CEO, and I got her on to talk about what it REALLY takes to build and grow a boutique business. Ciara Stockeland, now owner of The Boutique Box, had a brick and mortar boutique-turned-franchise in the Midwest of the United States. She ran a 3000 square foot distribution center, managed massive wholesale order pick and pack shipping and in store everything....

You started your boutique... now you want to change it ALL. I know, it's tough. Let me guide you through how to cope with the shift, get rid of the inventory and understand how to deal with what needs to happen to kick off on the right foot. Grow your own successful retail store! Brick and Mortar | Mobile | Ecommerce: "The Ultimate Boutique Handbook" on Amazon here: http://amzn.to/2mRel6K The Ulti...

Hello hello hello! I'm back for SEASON THREE of the Boost Your Boutique podcast! This season we're going to talk alot about mindset, more about marketing and even more about how to take retail industry trends and use them to grow your boutique business! Get psyched! Grow your own successful retail store! Brick and Mortar | Mobile | Ecommerce: RESOURCES I OFFER: "The Ultimate Boutique Handbook" on...

MINDSET. It's something I talk about alot, but maybe you are under the impression that it's just about being more positive. It's not...really. Honestly this whole conversation is really nuanced, much like business. It's why my second book will be a deep dive into the work. Until then, I'll continue to encourage you to GO DEEPER and understand why you might not be getting the results you want in yo...

224: Hiring Employees For Your Boutique by Boutique Advice, Life Coaching, Business Tips Mentioned in this episode: Work on Your Shop Event- September 21, 2025 Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity. You’ll leave with: ✅ A complete Fall/Winter (or Spring/Summer) buying and ma...

Lots of people adding items to your online shopping cart... but none of them converting to buyers? Listen in and I'll tell you some of the very first things you want to make sure you've got covered in your e-commerce business to convert lurkers to buyers! Mentioned in this episode: Work on Your Shop Event- September 21, 2025 Work|on your|shop is a one-day, in-person experience designed to reset yo...

Ok. Do you love the "Best of the Best" tab as much as I do? Either you know *exactly* what I'm talking about... or not! FashionGo.net is the home of the tab in the right hand corner called "Best of the Best", where hourly, hot selling fashion boutique items are shown in order of current sales volume on the site. It's a sneak peek ifanto what other buyers are loving that day! If you are new to shop...

To get into the Retail Money Mindset for a limited time only click here: www.retailmoneymindset.com Grow your own successful retail store: Brick and Mortar | Mobile | Ecommerce: RESOURCES I OFFER: BOOST YOUR BOUTIQUE PODCAST: Available on iTunes and Stitcher bit.ly/boostyourboutique "The Ultimate Boutique Handbook" on Amazon here: http://amzn.to/2mRel6K START A BOUTIQUE BUSINESS PLAN BUNDLE: "The...

We get so many questions about dropshipping, pre-orders & subscriptions boxes inside The Fashion Truck Tribe, I thought I HAD to do an episode about them. You might think that I'm discouraging you from trying these methods out--- I'm NOT. I really want you to think long and hard, and create a business plan around when you think these models will be profitable for you. Each CAN work, but assessing...

You either LOVE it… or are SCARED of it. Fear not, BoutiqueLand! I’ve brought in THE woman behind of the infamous Las Vegas fashion trade show, WWDMAGIC, on the show to debunk all myths and rumors you may have heard about it on the Internet. Kelly Helfman, Vice President and Brand Director of WWDMAGIC, tells me that the twice annual show is NOT overwhelming, NOT hard to shop and actually sounds SU...

Grow your own successful retail store: Brick and Mortar | Mobile | Ecommerce: RESOURCES I OFFER: BOOST YOUR BOUTIQUE PODCAST: Available on iTunes and Stitcher bit.ly/boostyourboutique "The Ultimate Boutique Handbook" on Amazon here: http://amzn.to/2mRel6K START A BOUTIQUE BUSINESS PLAN BUNDLE: "The Ultimate Boutique Handbook" ebook + The Ultimate Boutique Handbook Business Plan Workbook Available...

Grow your own successful retail store: Brick and Mortar | Mobile | Ecommerce: RESOURCES I OFFER: BOOST YOUR BOUTIQUE PODCAST: Available on iTunes and Stitcher bit.ly/boostyourboutique "The Ultimate Boutique Handbook" on Amazon here: http://amzn.to/2mRel6K START A BOUTIQUE BUSINESS PLAN BUNDLE: "The Ultimate Boutique Handbook" ebook + The Ultimate Boutique Handbook Business Plan Workbook Available...

216: How Your Boutique's Growth Will Challenge You by Boutique Advice, Life Coaching, Business Tips Mentioned in this episode: How To Start A Clothing Boutique Business - Free On-Demand Webinar Here is the link to register for the free, on-demand training: How To Start A Clothing Boutique Business Work on Your Shop Event- September 21, 2025 Work|on your|shop is a one-day, in-person experience desi...

You can be, do and have whatever you want. But doubt is an epidemic amongst boutique owners. They are caught up in thinking negatively, worried about money and trying do to it all themselves. In this episode I’m going to teach you the ways in which I have banished my self doubt and become unstoppable. 1. Boost your confidence 2. Relax 3. Begin to Love Yourself. Deeply, truly look in the mirror and...

This is something that KEEPS coming up as I work with more and more of you. It's not about FINDING customers, it's about ATTRACTING customers. One of the biggest ways to do that is by sharing you and your story. In this episode I guide you through what that structure looks like and how to do it so it doesn't stress you out! Grow your own successful retail store: Brick and Mortar | Mobile | Ecommer...

Grow your own successful retail store: Brick and Mortar | Mobile | Ecommerce: RESOURCES I OFFER: BOOST YOUR BOUTIQUE PODCAST: Available on iTunes and Stitcher bit.ly/boostyourboutique "The Ultimate Boutique Handbook" on Amazon here: http://amzn.to/2mRel6K START A BOUTIQUE BUSINESS PLAN BUNDLE: "The Ultimate Boutique Handbook" ebook + The Ultimate Boutique Handbook Business Plan Workbook Available...

How appropriate on "Work Day"/Labor Day around the world, my friend Christine McAlister's book is published all about how to get OUT of your JOB!!! Do you dread getting up every day to just go through the motions again? Do you get a knot in your stomach every time you approach your office or work building? Do you hate it when your boss breathes down your neck? Yeah, I did too. I remember when I wo...