Boost Your Boutique with Emily Benson
Boost Your Boutique with Emily Benson
Looking to start or grow your boutique business? Tune in to Emily Benson's podcast! With 18 years of retail experience and a no-nonsense teaching style, Emily shares strategies and interviews experts to help you succeed. Whether you have a brick-and-mortar, online, pop-up, or mobile boutique, this podcast provides valuable insights to boost your business. From owning a mobile boutique called The Fashion Truck to being Associate Merchant for Girls' Accessories at Abercrombie & Fitch, Emily has turned her success into your success. Don't miss out on the secrets, tips, and best practices to grow...
Author
Boost Your Boutique with Emily Benson
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Podcast website
Latest episode
Jun 5, 2026
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Episodes
211: 3 Biggest Mistakes I Made In My Boutique 25.04.2018 29:21
ONLINE LIVE SIX FIGURE BLUEPRINT COURSE: http:/bit.ly/SFBA17 Grow your own successful retail store: Brick and Mortar | Mobile | Ecommerce: RESOURCES I OFFER: BOOST YOUR BOUTIQUE PODCAST: Available on iTunes and Stitcher bit.ly/boostyourboutique "The Ultimate Boutique Handbook" on Amazon here: amzn.to/2mRel6K BOUTIQUE ELITE MEMBERSHIP PROGRAM: Check it out here: www.boutiqueelitemembership.com ONLI...
210: Ending the "QUICK FIX" Syndrome 18.04.2018 27:10
Do you think there's a quick fix for your boutique business? So many women do!!! In this episode I'm going to explain why thinking there's a quick fix can be a tough pill to swallow and how to have a quantum leap in your mindset around it. 1. Think taking a course, reading a book or even listening to this podcast is enough to change your business? It's not! You have to implement the steps and advi...
209: Your FAQs About Boutique Operations 04.04.2018 28:57
We see the same questions pop up all the time in The Fashion Truck Tribe. I figured I'd answer them here on the Podcast today! And of course, I do more than just answer the questions... I go deeper into the theory and full explanation with resources you can use as well! Here's what I covered: 1. How much inventory should I buy when you first start out? Do I need a budget? 2. What’s a realistic sal...
208: Balancing Faith And Family In Your Business With Valerie Langley 21.03.2018 38:18
I absolutely love this woman! Being someone who doesn’t have kids, I’m ALWAYS in admiration of women who manage to run a business and have a healthy family life. Valerie Langley is that woman. First off, she’s super calm (at least when I see her!) AND she has 4 kids under 10! I met Valerie at a retreat last year and I’ve seen as a Spiritual Teacher and Coach how wonderfully she combines faith, fam...
207: Pay Yo'self Series: How To Pay Yourself 14.03.2018 23:53
I’m wrapping up this powerful 3 part series on PAYING YOURSELF!!! If you haven’t heard it yet, I’m over boutique owners saying they can’t pay themselves because they need to prioritize paying for other things. Most likely, you aren’t managing your margins or expenses appropriately— that’s the first place to check in with yourself. If you go longer than 6 months without paying yourself, most likely...
206: Pay Yo'self Series Part 2: Why You MUST Pay Yourself! 07.03.2018 27:10
I'm going DEEPER with this whole 'YOU'VE GOT TO PAY YOURSELF" idea this week. Because really guys, you HAVE to start taking a salary from your boutique business... and this week I'm going to tell you WHY you MUST pay yourself! I feel like I'm trying to convince boutique-land to adjust from a very old martyrdom mindset, to a "money flows in and out of my business with ease and grace" mindset! Here'...
205: Pay Yo'self Series Part 1: Why You Aren't... 01.03.2018 25:50
I'm not ok with it. I'm not ok with Boutique owners not paying themselves. It's just unacceptable. You started this business because you love it- now it's time to decide why you haven't paid yourself (more) yet! The first in a 3 part series, I'm diving into WHY you aren't paying yourself (or not paying yourself more!). 1. You don't believe you deserve to get paid for your work in your store. 2. Yo...
204: The Upsell 15.02.2018 29:44
Grow your own successful retail store: Brick and Mortar | Mobile | Ecommerce: RESOURCES I OFFER: BOOST YOUR BOUTIQUE PODCAST: Available on iTunes and Stitcher bit.ly/boostyourboutique "The Ultimate Boutique Handbook" on Amazon here: http://amzn.to/2mRel6K START A BOUTIQUE BUSINESS PLAN BUNDLE: "The Ultimate Boutique Handbook" ebook + The Ultimate Boutique Handbook Business Plan Workbook Available...
203: How To Shift Your Energy With Suzanne Adams 07.02.2018 38:37
You know those days when you wake up on the “wrong” side of the bed and the rest of the day is tough? GUESS WHAT? YOU CAN CHANGE THAT!!! I invited this week’s guest, Suzanne Adams, on the show specifically because not only is she a total blast, but she’s a MASTER at helping people learn to shift and manage energy. In the episode, she teaches simple and specific ways to go from low to high vibe, qu...
202: MYTH // "I Need A Facebook Group" 31.01.2018 23:35
RESOURCES I OFFER: BOOST YOUR BOUTIQUE PODCAST: Available on iTunes and Stitcher bit.ly/boostyourboutique "The Ultimate Boutique Handbook" on Amazon here: http://amzn.to/2mRel6K START A BOUTIQUE BUSINESS PLAN BUNDLE: "The Ultimate Boutique Handbook" ebook + The Ultimate Boutique Handbook Business Plan Workbook Available here: bit.ly/boutiquebundle BOUTIQUE ELITE MEMBERSHIP PROGRAM: Check it out he...
201: Visual Merchandising Magic 24.01.2018 30:01
RESOURCES I OFFER: BOOST YOUR BOUTIQUE PODCAST: Available on iTunes and Stitcher bit.ly/boostyourboutique "The Ultimate Boutique Handbook" on Amazon here: http://amzn.to/2mRel6K START A BOUTIQUE BUSINESS PLAN BUNDLE: "The Ultimate Boutique Handbook" ebook + The Ultimate Boutique Handbook Business Plan Workbook Available here: bit.ly/boutiquebundle BOUTIQUE ELITE MEMBERSHIP PROGRAM: Check it out he...
027: Why Your Customers Aren't Seeing Your Facebook Posts 18.10.2017 29:56
It's not Facebook's fault. How about we all stop blaming the 'Facebook algorithm' your Facebook page for not taking off? The issue is that you just aren't using Facebook correctly. With consistent posting, authentic branding and a dose of what's truly needed to make Facebook work for you, this episode is going to walk you through a plan. 1. Start creating original content. - No sharing from Instag...
026: The Low Down On Apparel Shows 11.10.2017 21:41
Apparel shows, markets, showrooms... what?! I've noticed that so many new boutique owners are simply going online and purchasing inventory through aggregate sites like FashionGo and LA Showroom. I'd never say that this is a bad thing, buttttt if you want to run a quality boutique, it's a great investment to go to a Market Center or Fashion Apparel Trade Show each season. Why? 1. Create a plan for...
025: Why Your Website Isn't Working 28.09.2017 30:30
The #1 Question we are seeing over in The Fashion Truck Tribe (bit.ly/trucktribe) this month is: "Why aren't people buying from my website?" LET'S DISCUSS. I've seen alot of great websites, and I've seen alot of websites that need some love. In this episode, I'm going to break down the 3 most common issues I see with almost all boutique websites I visit. Here's to making lots of friends and making...
024: Coming Back From A (Summer) Slow Down 06.09.2017 30:13
I'm BACKKKKK! Wow guys. I needed that break! I just took the month of August off from this Podcast and a few other 'business' activities to spend that time on resting and relaxing. And boy do I feel amazing!! I'm going to share my personal story of why I needed a break, and let you in on how I've 'come back' from my slow down without killing myself in the process. 1. Reassess or re-create goals fo...
023: How To Flip Experiences To See The Bigger Picture 02.08.2017 38:04
023: How To Flip Experiences To See The Bigger Picture by Boutique Advice, Life Coaching, Business Tips Mentioned in this episode: How To Start A Clothing Boutique Business - Free On-Demand Webinar Here is the link to register for the free, on-demand training: How To Start A Clothing Boutique Business Work on Your Shop Event- September 21, 2025 Work|on your|shop is a one-day, in-person experience...
022: Sneaky Ways Your Mindset Is Affecting Your Boutique 26.07.2017 29:08
Mindset... a topic I keep getting asked to teach more about. So, let's discuss. Because I see it in your FB comments and posts... there are so many ways money mindset is sneaking into your thoughts and ideas. And it's going to start affecting your business. I'm going to show you the ways that mindset is hurting your boutique on this week's episode of the podcast. We're opening the doors to my top...
021: What To Do When No One Supports Your Boutique Dream 20.07.2017 32:19
We asked in my Facebook Group, The Fashion Truck Tribe, what you wanted to hear about on the podcast, and this topic resonated with many women (and probably some who didn't even speak up!). What to do when no one supports your boutique dreams. This is a big one guys... And my number one thing is to GET SUPPORT. We're opening the doors to my top rated Six Figure Blueprint course very soon... and if...
020: Why Your Social Media Isn't Converting Into Sales 12.07.2017 37:33
Are you struggling to get sales from social media? Do you have traffic to your online boutique, but it’s not converting into dollars? This episode is made for YOU! I’m going to show you the top 3 ways that are going to transform your social media into sales for your boutique business. Here are the 3 ways you might not be converting social media into sales: 1. Your mindset is busted! Switch it up!...
019: Let's Talk About Debt Baby 28.06.2017 35:54
I’m so sick of hearing about boutique owners being freaked out about debt. Let’s get down to figuring out how to stop giving away your money power around debt in this episode of the podcast. 1. Take the shame out of it! 1. Why are mortgages ok, but investments of inventory on a credit card aren’t? 2. Let’s call this debt, a business investment. 3. Stop giving debt power because what you focus on e...
018: Why You Should Buy What You Love 21.06.2017 17:09
This is an edited replay of a Facebook Live. Here's to making lots of friends and making lots of money! - Emily Benson Find more at: www.boostyourboutique.com www.stylishandsuccessful.com www.fashiontruck.com bit.ly/trucktribe Mentioned in this episode: Work on Your Shop Event- September 21, 2025 Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you...
017: My Dallas Trip Takeaways 15.06.2017 30:16
This week I've been living in Dallas!! On Monday, I spoke about mobile retail at The Boutique Summit and on Tuesday I hosted the Boost Your Boutique Workshop. If you'd like to get a digital ticket to the 3 Hour jam-packed Boost Your Boutique Workshop, you can order those here: bit.ly/BYBDallasReplay Here are my 3 takeaways for your boutique business: 1. It doesn't take a lot of money to start a bo...
016: Smart Social Media Strategies With Deb Laflamme 07.06.2017 43:10
Social media is an overwhelming task for a boutique owner- I know. What platform to post on, how often to post… what to post?! That’s why I’ve invited my friend and social media expert Deb Laflamme onto the Boost Your Boutique Podcast today. Deb, Owner & Chief Ideaprenuer of For the Love of Your Biz supports a varied list of clients and businesses, from retail to real estate including small local...
015: How To Outsmart Negativity 31.05.2017 33:04
Do you feel like it's easy to find yourself in a negative headspace? Maybe you spend many days down in the dumps? Lady- we've GOT to change that right now! In this episode I'm going to teach you three highly effective ways to outsmart negativity! 1. Focus on Feeling Good - Pay attention to your feelings throughout the day - Be aware and identify the name for the feeling on the Emotional Guidance S...
014: Integrating Fitness And Music Into Your Business With Andrew Igbo Perez 24.05.2017 32:40
Feeling like you're in a funk in your business? Chances are it's because you aren't prioritizing fitness or music in your life outside of your store! This week I talk to Andrew Igbo Perez, personal trainer and DJ at Las Vibras De La Casbah in Antigua, Guatemala. Andrew was the key factor in me 'getting my mojo' back this winter, pushing my fitness levels three times a week. Here he's going to give...
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