Book Marketing Mentors

Are you ready to transform your business with the power of kindness? Join me for an enlightening conversation with Linda Cohen, also known as the "Kindness Catalyst." Linda, a professional speaker and consultant, shares her insights on the transformative power of kindness in the workplace. With over a decade of experience and two published books, Linda offers invaluable strategies to hel...

Have you ever wondered why clear communication is essential for your book marketing success? This week's guest expert is Ben Guttmann, a renowned marketing and communications guru and author of "Simply Put: Why Clear Messages Win and How to Design Them."   With his deep experience, Ben helps you simplify your messaging so you can better connect with your audience. Learn the core pri...

Ever wondered how to protect your book from plagiarism and copyright infringement? This week, I’m thrilled to host David Faux, a multi-talented attorney, entrepreneur, scholar, and former music journalist, who will demystify copyright law and share essential strategies for safeguarding your literary work. Key Takeaways: Understanding Copyright: David explains the five exclusive rights authors have...

Have you ever wondered how targeted Amazon strategies can make your book a bestseller? This week's guest expert is Lesley Hensell, an expert in Amazon selling and co-founder of Riverbend Consulting. She shares invaluable insights on leveraging Amazon's platform to maximize your book's visibility and sales. From selecting the perfect categories to mastering SEO, discover the key stra...

Are you struggling to sell your book despite having it listed on Amazon? In this episode of Book Marketing Mentors , my colleague Jane Maulucci and I dig deep to debunk common misconceptions. authors have about book marketing.  Discover the importance of proactive marketing, the benefits of directing readers to your own website, and how to leverage the resources within your book to create compelli...

How can authors overcome distractions and master the art of focus to boost their productivity? This week's guest expert is Nir Eyal, a renowned expert in the psychology of technology and business. Nir is the best-selling author of "Hooked" and "Indistractable."   In this episode, Nir shares invaluable insights on creating habit-forming products and managing distractions. D...

Want to know how to unlock the secrets of successful crowdfunding to supercharge your book marketing? Tune in and listen to insights from dynamic TEDx speaker and bestselling author Corey Poirier!  Corey shares his proven strategies for launching and managing a crowdfunding campaign.  Whether you're a seasoned author or just starting out, these tips will help you harness the power of crowdfun...

Want to discover the secrets to building a personal solid brand? Join me as I interview Dr. Brigitte Bojkowszky, renowned personal brand identity strategist and author of the international bestseller "Significant Women, Leaders Reveal What Matters Most." Brigitte is the founder of BridgetBrands, where she helps corporations and entrepreneurs create distinctive brand identities and cultur...

Ever wonder how you can supercharge your book sales by tapping into the corporate world?  Tune in this week for an interview with Brenda Bence, a certified global executive leadership coach. With over 100,000 books sold, Brenda shares her innovative strategies and insights for selling books to the C-suite. Key takeaways include: Bulk Sales and Customization: Sell books in bulk and customize for co...

How can launching a podcast boost your book's success and enhance your business growth? Welcome to another episode of Book Marketing Mentors, where we delve into proven strategies, tools, and tips to help you market and sell your books. This week, I sat down with Megan Dougherty, a digital marketing strategist and co-founder of "One Stone Creative." With her expertise in online busi...

How do you successfully navigate the traditional publishing process and market your books effectively? Join me as I interview Jennifer S. Wilkov, a multi #1 international bestselling author and "Literary Agent Matchmaker."  With her extensive experience, she shares invaluable insights into navigating the book marketing landscape and achieving impactful results. From understanding the aut...

How can selling your book on Amazon both elevate and challenge your author experience? In this week's episode, podcast host Susan Friedmann discusses the pros and cons of publishing and selling books on Amazon. She goes into detail about the many benefits of using Amazon's platform and some of the challenges that can come with it. Key Takeaways: Ease and Speed of Publishing: Discover how...

Have you ever wondered how you can use digital marketing to help your book succeed? In this week episode, I had the pleasure of interviewing Mark Schaefer, a renowned marketing expert and author with over 30 years of experience in global sales, public relations, and marketing. Mark shared his insights on how to use current digital marketing strategies to effectively promote your book. You’ll learn...

Have you ever wondered how LinkedIn can supercharge your book marketing strategy? In this episode, I interview LinkedIn strategist Sophie Lechner. With over 20 years of experience, she helps mission-driven entrepreneurs connect with their audiences to amplify their message using her Magnet Model. This framework is a powerful way to boost your online presence and engagement, making LinkedIn an esse...

Discover strategies for sustaining book sales and building influence in your niche. Listen as bestselling author Corey Poirier shares his valuable strategies for boosting your author influence to sell more books. Key takeaways include... Network effectively to build credibility by connecting with thought leaders and offering value first. Promote continuously to sustain and enhance book sales throu...

Want to build trust with your author brand?  Tune in to this insightful episode, where I interview branding expert Maya Gray, CEO of Daydream Design Firm. Maya brings her years of experience building Fortune 500 brands, sharing her invaluable strategies for authors looking to develop a holistic and impactful brand. Key takeaways from this interview: Branding Beyond Visuals: Branding is 70% verbal...

If you want to know how to tap into the power of positivity to transform your book marketing, you'll want to listen to Dr. Paul Jenkins, the Positivity Psychologist.  Dr. Paul has dedicated 30 years to understanding the science and psychology behind positivity. He offers a fresh perspective, moving beyond the clichéd advice of 'just think positive,' and provides practical insights i...

Ready to boost your book sales significantly and position yourself as a leading authority in your niche market?  In this insightful episode, Chris Benetti, the visionary behind Smart Author Media, shares innovative marketing techniques to help authors successfully market and sell their books.  Here's what you'll gain from listening to this interview: Learn the simplicity behind successfu...

Have you ever wondered how television can amplify your book's visibility? This week's guest expert is Meredith Allen Breitstein, internationally acclaimed speaker, leadership trainer, and host of "The Meredith Show." She shares invaluable insights on making your book TV-ready.   From crafting a compelling pitch to delivering memorable sound bites, discover the art of captivatin...

Do you want to uncover the secrets to anchoring a solid book marketing strategy to enhance your sales success? This week's guest expert is Alyssa Berthiaume, a professional writer, entrepreneur, and expert in authentic storytelling. Together, we delve into the intricacies of book marketing. Alyssa shares her unique perspective on connecting with audiences, the power of authenticity, and the c...

Are you curious how to transform your right and elevate your book's success?  Tune in as I chat with Alexandra Watkins, the creative force behind the naming firm Eat My Words, and author of the Inc. Magazine top ten marketing book, "Hello, My Name is Awesome."  In this insightful episode, we delve into the crucial role branding plays for nonfiction authors, offering practical advice...

Is your book the beginning or the end of your entrepreneurial journey? In this week's episode, experienced business coach, Margie Beiswanger, shares the secrets to transforming a single book into a multitude of golden opportunities.  She explains how to use your book content in different ways to create online courses, blogs, and other content that can benefit authors. Here's what stood o...

Want to boost your book sales using the power of podcasts? Tune into this week's episode as Susan Friedmann, the host of Book Marketing Mentors, shares her expert advice on unlocking podcast guesting secrets. Key takeaways include... Podcast Guesting: Take advantage of the most popular trend in book marketing by being a guest on podcasts. This is a strategic way to promote your book and messa...

Want to unlock your creative potential to unleash your authentic voice? In this week’s interview, Jennifer Dohr, shares her profound insights into harnessing the transformative power of authentic writing. As an acclaimed educator and the brain behind “Authentic Voice,” Jennifer explained her method of combining subconscious thoughts with real-life events to create honest stories. Here’s what stood...

If you want to unlock the secret to becoming unforgettable online, then tune into this week's powerful interview with marketing expert, Virginia Parsons. Virginia brings an impressive three decades of industry insight, as she reveals her groundbreaking "Core 4" marketing strategy—a master plan that promises to propel authors from the depths of anonymity to the heights of recognition...