Susan Friedmann

Book Marketing Mentors

Business EN ↓ 534 episodes

Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.

Author

Susan Friedmann

Category

Business

Podcast website

bookmarketingmentors.com

Latest episode

Jul 8, 2026

Where to listen?

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Episodes

How to Unlock the Power of Storytelling to Boost Your Book Marketing - BM458 22.01.2025

How can storytelling improve your book marketing? This week’s guest is Douglas Vigliotti, author of Aristotle for Novelist and Tom Collins, A Slightly Crooked Novel . Doug, an expert in storytelling and marketing, shares how authors can use storytelling to stand out. From finding personal stories to using them in marketing, Doug explains how storytelling can attract your audience and make your boo...

How to Treat Your Book Like a Business: Marketing Secrets for Authors - BM456 08.01.2025

Ever thought about using a creative brief to make writing and marketing your book easier? This week's guest expert is Peter Murphy Lewis, founder of StrategicPete.com and fractional Chief Marketing Officer. Peter is known for turning complex marketing ideas into clear, useful strategies. He explains how to treat your book like a business, and how to tackle your marketing fears. Learn how a cr...

How to Maximize Your Podcast Guesting for Book Marketing Success - BM457 08.01.2025

Have you considered using your podcast guest appearances to help market your book? This week’s guest is Lyndsay Phillips, CEO of Smooth Business Podcasting and host of Leverage Your Podcast. Lyndsay is an expert in turning podcast content into tools that boost visibility and build authority for authors, coaches, and thought leaders. She shares practical tips on how to take charge of your podcast g...

BEST OF 2024: How to Best Unlock the Power of Podcasting for Your Book and Business - BM455 31.12.2024

This episode originally aired on May 29th and was one of the top downloads in 2024. If you missed it, now’s your chance to catch up, or for those who want another dose of Megan Dougherty's incredible wisdom. Enjoy! Thank you for being a dedicated Book Marketing Mentors listener. Wishing you a happy holiday season ***************************************** How can launching a podcast boost your...

BEST OF 2024 - How to Elevate Marketing Yourself With Winning Success Strategies - BM454 24.12.2024

This episode originally aired on February 7th and was one of the top downloads in 2024. If you missed it, now’s your chance to catch up, or for those who want another dose of Caelan Huntress's incredible wisdom. Enjoy! Thank you for being a dedicated Book Marketing Mentors listener. Wishing you a happy holiday season This episode originally aired on February 7th and was one of the top downloa...

Common Editing Mistakes Authors Make and How to Avoid Them - BM453 18.12.2024

Have you ever considered how mastering the editing process could take your manuscript to new heights of success? This week's guest expert is Jeanette Smith, a copy editor, content writer, and mermaid Instagrammer. She reveals her expert insights into demystifying the editing process and how self-editing skills can lead to a polished manuscript that stands out. Discover the secrets to improvin...

Podcast Interview Secrets: How to Maximize Your Reach and Impact - BM452 11.12.2024

Did you know podcast marketing can boost your book’s reach and impact? This week's guest expert is Suzanne Tregenza Moore, best-selling author of Hang on Tight, Learn to Love the Rollercoaster of Entrepreneurship, and host of the podcast All Things Authopreneur. Suzanne specializes in helping rising thought leaders and nonfiction authors focus on revenue and thought leadership status. From pr...

How to Embrace Your Imperfections to Boost Your Book Marketing Success - BM451 04.12.2024

Have you ever wondered how embracing imperfections can enhance your book marketing strategy? This week's guest expert is Michele Molitor, CEO of Nectar Consulting, transformational coach, clinical hypnotherapist, and author of "I Am Perfectly Flawsome." She shares invaluable insights on conquering perfectionism to boost your book marketing and personal growth. From embracing imperfe...

The Power of Questions: How to Get What You Ask For! - BM450 27.11.2024

Thank you for being a loyal podcast listener. I'm extremely grateful! Thanksgiving Greetings *************************** Have you ever wondered how asking the right questions can skyrocket your book sales? This week's guest expert is Mark Victor Hansen, co-creator of the Chicken Soup for the Soul series, and a prolific author known for his contributions to inspirational literature. Mark...

How to Use Poetry to Elevate Your Book Marketing Success - BM449 20.11.2024

Do you want to learn how poetry can transform your book marketing strategy? This week's guest expert is Viral Gor, a celebrated Canadian poet and author known as Virus the Poet. Viral shares his journey, creative process, and insights on using poetry to engage readers on a deeper, emotional level. Discover the art of captivating your audience through authentic storytelling and relatable theme...

How to Best Master Preorder Campaigns for Maximum Book Success - BM448 13.11.2024

Have you considered how a strategic preorder campaign can skyrocket your book's success? This week's guest expert is Kimberley Wells Eley, founder of KWE Publishing and an experienced guide for authors navigating from idea to publication. She shares essential strategies for turning your book into a thriving business while creating buzz through effective preorder campaigns. Learn how to m...

Virtual Presentation Mastery: How to Engage and Captivate Your Audience - BM447 06.11.2024

Have you ever wondered how to improve your virtual presentation skills to captivate and engage your audience? This week's guest expert is David Doerrier, a professional speaker, trainer, and coach with over 30 years of experience in effective communication. Known for his captivating style and expertise in adult learning theory, David shares essential tips for mastering virtual presentations....

How to Unlock Sponsorships to Turn Your Podcast into Profit - BM446 30.10.2024

How can you monetize your podcast, even with a small audience? In this episode, I interview podcast expert and consultant Traci DeForge. With over 30 years of experience in broadcast media and business development, Traci is the founder of Produce Your Podcast and the creator of the Podcast Management Academy.  Discover practical, step-by-step strategies for monetizing your podcast—no matter the si...

How to Unlock the Power of Partnerships to Boost Your Book Sales - BM445 23.10.2024

Have you ever considered leveraging joint venture partnerships to amplify your book's reach? This week's guest expert is Danny Bermant, renowned joint venture strategist known as Captain JV. He has helped over 500 joint venture partners generate millions through collaborations and is here to share his insights on how non-fiction authors can benefit from strategic partnerships. From under...

How to Master Being a Memorable Podcast Guest - BM444 16.10.2024

Have you thought how being a podcast guest could boost your book marketing? This week’s guest is Julie Fry, founder of Your Expert Guest, a podcast guest booking agency. Julie shares valuable tips for nonfiction authors on how to find and land podcast guest spots to increase visibility and attract new clients. Julie walks you through how to find the right podcasts, make the most of your guest appe...

How to Craft Meaningful Marketing Messages that Charm Your Audience - BM443 09.10.2024

Have you ever found it hard to create marketing messages that really connect and charm your audience? This week’s guest is Jason Van Orden, a growth strategist with almost 20 years of experience. Jason has launched over 60 online courses and helped over 10,000 entrepreneurs. He shares his tips on how to craft messaging hooks that grab your audience’s attention. Jason discusses how to make your mes...

How Playful Sales Strategies Can Drive Your Book Success - BM442 02.10.2024

Have you ever thought how being playful and experimenting can help generate new sales leads? This week’s guest is Nikki Rausch, CEO of Sales Maven, and a sales coach certified in neurolinguistic programming. Nikki teaches real, effective sales strategies and shares her tips for better book marketing. From creating conversations to building strong relationships, Nikki offers practical ways to boost...

Podcasting for Authors: How to Build Your Platform and Boost Book Sales - BM441 25.09.2024

Have you ever thought how starting your own podcast can boost your book marketing? This week’s guest is Sam Liebowitz, TEDx speaker, bestselling author of Everyday Awakening, and host of The Conscious Consultant Hour. Sam shares how podcasting can grow a dedicated audience and boost your book sales.  Discover the advantages of hosting your own podcast and strategies to engage listeners. For author...

How to Maximize Your Reach Integrating Audiobooks into Your Marketing Plan - BM440 18.09.2024

Have you ever wondered how audiobooks can transform your book marketing strategy? In this episode of "Book Marketing Mentors," my guest expert is Tina Dietz, an award-winning speaker, audiobook publisher, and expert in vocal leadership. Tina is the founder of Twin Flames Studios, and she shares her insights on how audiobooks can play a key role in your book marketing. Tina discusses the...

How to Use Your Book to Create Profitable Digital Workbooks and Courses - BM439 11.09.2024

Have you ever considered how transforming your book into an online course can boost your revenue and engagement? This week's guest expert is Parchelle Tashi, an award-winning creative educator and former teacher who has won awards for her work. She helps authors turn their books into online courses that are fun, easy to understand, and successful. Parchelle helps you create successful learnin...

How to Unlock the Art of Storytelling for Your Sales Success - BM438 04.09.2024

Have you ever wondered how storytelling can drive your book marketing success? This week's guest expert is Lisa Bloom, best-selling author, speaker, coach, and founder of Story Coach. She shares invaluable insights on how authentic storytelling can transform your marketing strategy. Discover the art of making connections through compelling narratives, from harnessing the power of personal ane...

Unleash Your Story: How to Use Memoir as a Pathway to Purpose - BM437 28.08.2024

Have you ever considered how the memoir method can deepen the emotional connection between your readers and your story? This week's guest expert is Amanda Nell Edgar, an award-winning author, ghostwriter, and book coach. She reveals the transformative power of the memoir method, particularly for women looking to share their personal stories. Join us as Amanda shares the nuances of writing a c...

Book Marketing Mastery: How to Maximize Your Potential for Success - BM436 21.08.2024

Have you ever wondered how physical books can boost your book marketing strategy? This week’s guest expert is Peter Thomson, the UK's leading strategist for business and personal growth. He shares invaluable insights on using physical books to make a good impression and attract more clients. Discover how to boost your book's value by turning its content into useful products. Grasping Pet...

How to Conquer Limiting Beliefs that Block Your Book Marketing Success -BM435 14.08.2024

Have you ever wondered how your subconscious limiting beliefs impact your book marketing success? This week's guest expert is Judy Kane, author of "Your 4 Truths: How Beliefs Impact Your Life." As a transformative coach dedicated to helping individuals overcome subconscious barriers, Judy shares invaluable insights on breaking free from limiting beliefs that can hinder your book mar...

The Chunky Method: How to Best Unlock Your Writing Productivity Potential - BM434 07.08.2024

Have you ever wondered how to boost your writing productivity and beat writer's block? This week's guest expert is Allie Pleiter, international bestselling author and creator of the Chunky Method Writing Technique. She shares invaluable insights on tailoring your writing process to match your personal productivity rhythms to consistently craft engaging content. From discovering your opti...

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