Book Marketing Mentors

Think publishing your book is enough? Think again. If your launch fizzled or your powerful message isn’t reaching readers, you're not the only one asking why. In this episode, Debby Kevin, Founder of Highlander Press and champion for women’s voices, reveals the real reasons your book isn’t selling, and what to do about it. Get ready for myth-busting insights and smart, practical marketing mov...

Is your book launch leaving money on the table? What if your book launch could do more than get you on Amazon—it could bring you clients, visibility, and real revenue? This week, launch strategist and bestselling author Robbie Samuels is back to expose the most common launch mistakes nonfiction authors make—and how to flip your book into a powerful business asset.  With 650+ Amazon reviews and thr...

Want real readers—and real results—for your book? If you're tired of hoping your book gets noticed and ready to start making it happen , this episode is for you. This week, bestselling author and digital marketing pro Alex Strathdee (founder of GetShelfLife.com ) shares how to turn your book into a powerful tool for bulk sales and long-term impact.  With over $10M in ad campaigns and 1,000+ t...

Think social media is enough to sell your book? Think again. This week’s guest, Patricia Viscount, is here to shake things up. She’s a master storyteller, sharp-eyed brand strategist, and the queen of email that actually converts. Patricia pulls back the curtain on why authors who only focus on social are leaving money (and readers) on the table. She’ll show you how a smart, personal email strateg...

Think your book title is brilliant? Think again.  In this week’s episode, ghostwriting powerhouse Maggie Mills pulls back the curtain on what really makes a nonfiction title grab attention, and sell books.  After decades behind the scenes helping authors shine, she’s revealing why some titles flop and others spark instant curiosity (even from across a crowded shelf). Whether you’re stuck on a work...

You’ve been told YouTube is for influencers, but what if it’s actually the smartest way you can grow your book brand? This week's guest expert is Louise Brogan. She’s a LinkedIn expert, YouTube creator, and author of Raise Your Visibility on LinkedIn . She also hosts the Raise Your Visibility Podcast .  Louise Brogan has over 100,000 YouTube subscribers and nearly 3 million video views. In th...

Are you struggling to shake the “sleazy salesperson” stereotype and confidently sell your book? This week’s guest expert is Benjamin Dennehy, famously known as "The UK’s Most Hated Sales Trainer." Benjamin brings his no-nonsense, results-driven approach to help you reframe your sales mindset and learn how to sell your books with intention and authenticity. From overcoming childhood progr...

Do you know how strategic sponsorships can boost your book sales and author platform? This week’s guest expert is Charmaine Hammond, co-founder of Raise a Dream, 11-time bestselling author, and certified speaking professional. With first-hand experience working with over 40 sponsors, Charmaine reveals how authors can leverage sponsorships to market their books and open new doors for partnerships....

Feeling like your small email list isn’t enough to move the needle? Think again. This week’s guest expert is Kathy Farah, a seasoned email marketing strategist and implementation specialist. Kathy reveals how to turn even a handful of subscribers into a loyal fanbase that buys, shares, and raves about your book. If you’re tired of chasing social media trends and want a proven way to nurture reader...

Are you ready to transform your LinkedIn presence and make your book promotion unforgettable? This week’s guest is Miranda von Fricken—keynote speaker, LinkedIn strategist, and author of Own Your Awesome on LinkedIn. Miranda helps women entrepreneurs and authors grow their brand with confidence, energy, and authenticity. From busting imposter syndrome to creating engaging content and converting fo...

Are you struggling to cut through the digital noise and make real connections to promote your book? This week’s guest expert is Cahill Camden, founder and CEO of Digital Vision Media Group, and best-selling author of Automatic PR and Decoding Digital.      He's an authority on brand building and AI-powered marketing.  In this episode, Cahill shares transformative strategies for leveraging pod...

Ever wondered how strategic public relations can help get your nonfiction book featured in top media outlets? This week’s guest expert is Marjie Hadad, globally recognized PR leader, former television journalist, and author of The Power of PR Parenting . Marjie reveals the insider secrets every nonfiction author needs to attract media attention, establish expertise, and build lasting relationships...

Curious about how ghostwriting can help transform your business book into a best-seller while retaining your authentic voice? This week’s guest is Danielle Hutchinson, Chief Creative Officer at Authors on Mission. With experience ghostwriting 50+ books and collaborating with over 1,100 authors worldwide, Danielle reveals the secrets to working effectively with a ghostwriter (aka “angel writer”) to...

What if your intuition held the secret to bold business moves to skyrocket your book’s success? This week's guest expert is Jennifer Jane Young, an intuitive leadership coach and consultant, international speaker, and author of "Say Yes to Your Yes, How to Trust Your Gut and Take the Leap." Jennifer shares how to use the power of intuition in your business and book marketing. Discov...

Do you want to know how to use podcast book tours to market and sell your book? Listen as Tony Guarnaccia, creator of Podcast One Sheet,  shares his expertise to help authors leverage podcast book tours to dramatically increase their audience, income, and impact, to sell your book. You will learn how to promote your book with a bang by discovering the secrets of successful podcast book tours. &quo...

Have you ever wondered how leveraging media can boost your book sales? This week’s guest expert is Paula Rizzo, an award-winning television producer, bestselling author, and media training coach. She shares her unique insights on effectively using media to promote your book. Uncover the secrets of gaining media attention, crafting impactful pitches, and leveraging various platforms to enhance your...

How can your book become a powerful marketing tool to land speaking engagements and enhance your authority? This week's guest expert is Dr. Yaniv Zaid, also known as Doctor Persuasion, an acclaimed speaker and bestselling author specializing in persuasion, marketing, and sales. He shares strategies to transform your book into an effective tool for securing speaking opportunities and building...

Want to know how to use a book to build your thought leadership and grow your expert brand? In this episode, I had the pleasure of chatting with Verity Craft, a brilliant book coach and thought leadership expert from New Zealand. Verity and her team help big-thinking experts turn their ideas into strong, meaningful books.  We discussed why writing a book is one of the best ways to build your thoug...

How can you use beautiful book design to attract readers and boost book sales? This week's guest  expert is Catherine Williams, a seasoned book design professional with over 30 years in publishing. Catherine shares practical insights into making your book visually appealing, easy to read, and professionally polished. Learn essential design tips, the importance of early cover creation, and why...

How can nonfiction authors create a powerful brand for successful book marketing? This week, brand marketing expert Blaire Brown, featured in Forbes and Yahoo Finance, shares essential strategies to help nonfiction authors stand out. Learn how to build a recognizable author identity, leverage branding elements like color and logos, and engage consistently on social media to grow your audience. Key...

Want to land a traditional publishing deal for your nonfiction book?  This week’s guest expert, Joelle Hann, also known as the Brooklyn Book Doctor, shares expert insights on crafting a winning book proposal, building an author platform, and navigating the publishing process. Joelle works with major publishers like HarperOne, Wiley, and Shambhala Publications, helping nonfiction authors refine the...

How can building strong relationships revolutionize your book marketing strategy?  In this episode, I interview marketing expert Scott Grates to reveal how relationship-driven strategies lead to greater book marketing and sales success. Key Takeaways: The Power of Relationships – Digital marketing is important, but genuine human connections open doors to business growth and new opportunities. Reth...

Ever thought about how LinkedIn could revolutionize book marketing for authors who dread the traditional marketing approach? This week’s guest expert is Sophie Lechner, a speaker, author, and business coach specializing in helping entrepreneurs attract clients in a natural and authentic way. Sophie shares her "Magnet Model," a powerful framework that enables authors to use LinkedIn effec...

Did you know branding can make a huge difference in your book marketing success? This week's interview is with Kim Rozdeba , a branding expert with over 30 years of experience. He breaks down author branding, sharing insights from his books, Branding Queens and Loyalnomics . We explore the difference between branding yourself as an author versus branding your book, plus key strategies to buil...

Have you ever wondered how LinkedIn can help you grow your audience and build your author brand?  In this week's episode, I interview Sandra Long, a global LinkedIn expert, TEDx speaker, and bestselling author. She shares simple but powerful strategies for authors and speakers to use LinkedIn effectively. From creating a standout profile to connecting with the right people, Sandra explains ho...