Beyond The Gym Floor

Likes and followers can help, but don't translate to sales. Here's what matters more for your online presence. This week's topics: 1. Why trends don't build businesses 10:32 2. Can style beat substance? 18:04 3. Content that converts 23:45 4. Posts aren't enough - you still need DMs 31:32 Breakout PT program:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Become a Standout PT:...

Books full, but feel burnt out, almost at your limits? We were in the same boat. Here's how you can grow out of it. This week's topics: 1. The ceiling of only delivering sessions 14:42 2. Creating space = Being able to scale 26:45 3. What a $10k/month business model looks like 33:38 4. What I unlearned, to scale my PT business 39:33 5. Scaling isn't about more access to you 38:13 Break...

Forward vision, scalability, and patience - What we wish we knew, back when we first started as PTs. This week's topics: 1. A business is more than delivering sessions 10:31 2. You can't scale what you haven't defined 20:51 3. Over-supporting clients can break you 26:47 4. Your offer is more than just your time 31:34 5. Scaling isn't about more access to you 38:13 Breakout PT progr...

Want to prep clients for the stage/platform? Here's everything you should consider. This week's topics: 1. What we love about prep coaching 8:31 2. Bodybuilding vs. Powerlifting preps 18:28 3. Who should actually compete? 26:08 4. Collaborative vs. Authoritative coaching 44:49 Register for our free workshop: ⁠⁠⁠Access⁠⁠⁠ Breakout PT program:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Become...

Want committed, high-calibre clients? Here's how to create them, instead of waiting for them. This week's topics: 1. Why most PTs attract the wrong clients 11:54 2. Don't wait for better clients - Build them 17:01 3. Standards - For yourself & your clients 28:00 4. Inspiration isn't proof - Lead by example 33:31 Register for our free workshop: ⁠⁠Access⁠⁠ Breakout PT:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠...

Ok, we're not actually doomed. So here's how you can actually leverage AI to make you and your business function even better, daily and weekly. This week's topics: 1. Do we still matter? 5:29 2. Will AI replace or make you better? 18:52 3. A 40-day sprint fixed my PT business 24:23 4. Hybrid PTs: Your weekly AI checklist 50:02 Register for our free workshop: ⁠Access⁠ Breakout PT:⁠⁠⁠⁠⁠⁠...

PTs spend way too much time in their content, marketing, consults, onboarding and sales... Here's how you can streamline it all. This week's topics: 1. Could you be reaching your cap? 6:49 2. Time is costing you leads / income 16:38 3. How to nail your consult & sale 25:49 4. What kills onboarding & check-ins 32:51 Register for our free workshop: Access Breakout PT:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠ ⁠⁠⁠⁠...

How do you make a bulletproof offer that not only guarantees results, but also confidence for your client? This week's topics: 1. What makes up a great offer? 8:56 2. The pitfalls of too many options 18:20 3. What are you guaranteeing? 23:34 4. What makes your service premium? 37:30 Breakout PT:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠ ⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠...

These are the biggest things we see coaches under-estimate when going online. This week's topics: 1. The goal of your online content 3:29 2. When & how to get into paid ads 14:01 3. Nailing your online consultation 23:58 4. A smooth onboarding is crucial 27:25 5. An under-rated organic strategy 29:48 Pre-register for Breakout PT:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠ ⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Become a Standout PT: ⁠⁠⁠⁠⁠⁠...

F2F coach looking to move online? Here's the rundown on branding, messaging and your offer. This week's topics: 1. How much branding matters online 5:50 2. The importance of your message 21:18 3. Your offer: The power of a guarantee 28:25 4. How much content should you post? 35:57 Pre-register for Breakout PT:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠ ⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Acce...

Frustrated with your capped income? Here's how to get more PT clients faster, while streamlining the process for both you and your business. This week's topics: 1. Your stats are your plan forward 3:41 2. Better calls = More appointments 11:50 3. How to actually close more sales 23:33 4. The solution, streamlined for you 32:34 Pre-register for Breakout PT:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠ Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Become a Stan...

Here's the current, real state of the industry, and what it means for your PT business (Hint: it's not all doom & gloom). This week's topics: 1. Has the size/spend of the industry shrunk? 6:52 2. What people are willing to spend 13:46 3. Online vs. face-to-face value nowadays 17:53 4. Rise of cost of living & competition 22:48 5. The next big demographic / The way forward 31:32...

Your service should be great for both your client and your business - So, is it? This week's topics: 1. The income ceiling most PTs reach 5:15 2. Streamlining your offers 11:10 3. Deliverables your clients expect 19:46 4. Facilitating community as a coach 30:20 Build a World-class Service:⁠⁠⁠⁠⁠⁠ ⁠ ⁠Access⁠⁠⁠⁠⁠⁠⁠⁠ Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our co...

Here are our best takeaways from some time away + our mentors, so you don't have to spend time making the same mistakes. This week's topics: 1. Learning to drop the ego / posture 11:40 2. Looking outside your industry 14:49 3. Creating space for creativity 19:57 4. You need to be willing to fail 23:16 5. Building trust vs. selling cold 26:40 Build a World-class Service:⁠⁠⁠⁠⁠⁠ ⁠ Access⁠⁠⁠⁠⁠⁠⁠ Becom...

Jess & Mimi break down the biggest lessons they've learned in running a business, and how they've reached optimal days/weeks in terms of productivity. This week's topics: 1. Dialing in your online vs. F2F niche 9:54 2. The systems that allow for growth 18:40 3. How rigid should your weekly plan be? 32:46 4. Planning time off is just as vital 49:57 World-class Service Checklist:⁠⁠⁠⁠⁠⁠ ⁠ Access⁠...

Performance coach Kirsty discusses mental hurdles, self-awareness, validation, and pushing past fears. Kirsty: https://instagram.com/thethriveandgrowproject This week's topics: 1. Structure provides more flexibility 3:03 2. Why self-reflection is under-rated 31:42 3. How validation is keeping you stuck 42:36 4. This keeps you stuck at the same level 1:04:09 Take the $10k Scorecard: ⁠⁠⁠⁠⁠⁠ ⁠Acc...

This is how we structure our days and weeks to manage and build our businesses, and lives. This week's topics: 1. What data to track & how to review it 6:50 2. "Get sh*t done" days - check-ins, content 22:30 3. Scheduling time away from the desk 31:32 4. The value of repeat appointments 37:22 5. Knowing when you do certain work best 43:01 Take the $10k Scorecard: ⁠⁠⁠⁠⁠ ⁠Access⁠⁠⁠...

If you feel like your business is stuck in a cycle with no growth ahead, here's what you need to reassess. This week's topics: 1. Micro-influence & return of old brands 9:46 2. Look outside the "box" of your business 31:07 3. Importance of a strong message & niche 45:05 4. Why your business has hit a plateau 58:14 5. Your business is a continual W.I. P. 1:06:45 Take the $...

We're joined by our head F2F coach Mimi, for her insights on career growth as a PT, going online, and mentoring. This week's topics: 1. It's not hard to be less sh*t in the gym 4:33 2. The misconception about big box gyms 29:38 3. The hardest thing about being a new PT 38:41 4. When doubt shifts to confidence 52:02 5. Growth & potential over income 1:06:00 $10k months free workshop...

Fodbods founder Vanessa sat down with us to chat all things food product development, marketing, goals and growth. This week's topics: 1. The beginnings - concept, logistics, capital 6:24 2. Testing, creating & FODMAP-certifying 18:01 3. Selling online? Physical? International? 25:20 4. Who are you selling & marketing to? 28:26 5. Biggest lessons learned so far 46:11 Use discount code BARB...

From your offer, to social media content, to emails, to long-form YouTube / podcasts - here's the complete process. This week's topics: 1. Your offer - Workshop, giveaway, etc 18:22 2. What's your social media plan? 32:21 3. The importance of emails 49:58 4. Should you focus on YouTube? 59:42 5. What a podcast costs, but can do 1:09:03 $10k months free workshop: ⁠Access⁠ Take the $10k...

This took us too much time and money to learn - here's how to become a successful online coach. This week's topics: 1. How A.I. has helped dial in our business 16:16 2. Where PTs miss the mark with niching 29:28 3. The layers of marketing you need 39:15 4. How to be definitive in your message 50:05 5. Outreach is mandatory - here's how 56:01 Register for the free workshop: Access Take...

Want to be a successful full-time online coach? Here's the essentials checklist. This week's topics: 0. Why you're scared to take the next step 25:40 1. Mentality 44:19 2. Model 49:00 3. Service 52:56 4. Sales 1:00:33 5. Skills 1:03:40 Take the $10k Scorecard: Access Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our community:  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠...

From picking up the phone to weekly sessions - how does your service portray you? This week's topics: 1. From the phone to the gym floor 41:42 2. Goal & timeline = longer retention 51:53 3. Do you offer nutritional guidance? 1:04:41 4. The value of your face-to-face time 1:09:56 5. Your personal image & presentation 1:17:08 Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our co...

Celebrating Jess' 10 year milestone, we discussed traits seen in the most successful PTs. This week's topics: 1. Be able to choose to stay in the industry 13:15 2. Emotional highs & lows as a coach 24:27 3. The most important trait as a new PT 34:41 4. Looking past monetary value, for skill 47:36 5. How to attract / build your own team 1:03:56 Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠...