Heather and Corrie Miracle

Baking it Down with Sugar Cookie Marketing 🍪

Business EN ↓ 289 episodes

👋 Hey - Heather and Corrie here with the Baking it Down Podcast with Sugar Cookie Marketing (a group on Facebook full of sugar cookiers turned business owners). 🍪 We're here to help you rise with your reach, flood with new followers, bake up new ideas, and make that all-important dough (while makin' that dough - see the pun there?) 🤑. What’s it about? We’re a Facebook Group turned Podcast, Membership, Book Club, and Baking 101 that’s dedicated to assisting bakers in effectively marketing online to generate more sales and better manage their businesses. 🧠 With free Facebook Live classes,...

Be sure to visit the podcast's website and support the creator: www.sugarcookiemarketing.com

Author

Heather and Corrie Miracle

Episodes

63. Baking it Down - Competition Experience 24.05.2022 1:03:10

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62. Baking it Down - Impasta Syndrome 17.05.2022 1:14:51

Send us Fan Mail 🧠 Playin' the Imposter. 🚧 What is imposter syndrome ? Here's the textbook definition: the persistent inability to believe that one's success is deserved or has been legitimately achieved as a result of one's own efforts or skills. I mean - let's face it - there's someone out there better than us. 😒 They bake better than us. 🙁 They ice better th...

61. Baking it Down - Breakdown of a Sugar Cookie Class 10.05.2022 1:00:40

Send us Fan Mail 🍪 Anatomy of a Cookie Class . 🤑 Simply put - cookie classes are high margin offerings - and we love 'em. Plus - let's be honest, if you're okay with talking in front of groups, cookie classes can be really fun. You get the date nighters, the girls-day-outters, the mom and her kiddos, the mom trying to get away from her kiddos, the bakers looking to expand their o...

60. Baking it Down - So Long, Long Funnels 03.05.2022 57:25

Send us Fan Mail 👍 Rule of thumb - two clicks to purchase. 👎 You see - when someone clicks to your website, they're, on average, about one or two additional 🖱 mouse clicks away from quitting the entire buying process out of frustration. In our distracted world, there's a lot fighting for the eyes and ears of our audience - and we need to get them from "interested" to "in...

59. Baking it Down - Secret To-Do Listies 26.04.2022 1:09:28

Send us Fan Mail You've been there. You have an idea. A great idea. You're going to start selling macarons and that'll translate into insane smack-a-roons (money). It's easy. You'll buy the mac baking sheet. You'll snag the almond flour. You'll watch a Maradee Martin Live on the topic. Oh - don't forget the windowpane packaging. Bows - bows always look nice....

58. Baking it Down - Corrie Reads Bad Podcast Reviews 21.04.2022 54:00

Send us Fan Mail There's a marketing buzzword that I really love when it comes to content management and creation. It's 🌳 evergreen content . 🌳 Much like the name insinuates - it's referring to "evergreen trees" which last all year round - no matter the season. The same goes for that type of evergreen content. It refers to content that can be posted whenever without seem...

57. Baking it Down - Instagram Growth in All the Right Ways 13.04.2022 1:01:46

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56. Baking it Down - Business, Baking, Boundaries, and Bamilies 05.04.2022 1:39:58

Send us Fan Mail I mean, Families. It's the Baking it Down Podcast with Sugar Cookie Marketing, and we're talkin' communication - but not just client communication - family communication. Intro - Pinned Post Business of Baking - Relationships and Baking Businesses The Cookie College - Spring Bake is April 21! Voicemails - Conversions, Comment Spam, and Upcoming Moves Group Stuff - U...

55. Baking it Down - The One about THE RULES (dun dun duuun) 29.03.2022 1:27:22

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54. Baking it Down - Refund FUN 23.03.2022 1:00:26

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53. Baking it Down - Cookie Class Conflict and SWOT Teams 15.03.2022 1:23:20

Send us Fan Mail It's finally Tuesday and we're operating ON SCHEDULE for the weekly Sugar Cookie Marketing Facebook Group podcast! We talked a little longer in this episode - but for good reason - lots of content to cover! Here's what we're covering this week: Intro Marketing Minutes - Cookie Class Personalities Business of Baking - SWOT Analysis The Course Recap - Facebook L...

52. Baking it Down - Facebook Audits and Second Prices 10.03.2022 58:55

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51. Baking it Down - Popcorn Positivity 01.03.2022 49:04

Send us Fan Mail Welcome to Archer's intro for the Sugar Cookie Marketing Facebook Group podcast! We're runnin' on a skeleton crew (aka Corrie needs to ditch), so welcome to a slightly abridged version of "The Pod." Here's what we're covering this week: Intro Marketing Minutes - Popcorn Tints Business of Baking - Positive Shelly Boundaries The Course Recap Group...

50. Baking it Down - Watering Instagram and Diane 22.02.2022 1:05:21

Send us Fan Mail The Sugar Cookie Marketing Facebook Group podcast has reached its 50th episode! Which means... the same thing as usual - weird noises from Corrie. Here's what we're covering this week: Intro Marketing Minutes - Water Water, Everywhere Business of Baking - Targeted Targets The Course Recap - Copy 101 Group Stuff - Upcoming Lives Voicemails / Texts / Emails (571) 556-5644...

49. Baking it Down - Jane and Pre-Planning 15.02.2022 47:30

Send us Fan Mail Take two - we sounded lame in the first version of this podcast, so we filmed it twice - as nice. The Sugar Cookie Marketing Facebook Group podcast is back for a post-Valentine's Day breakdown! Here's what we're covering this week: Intro Marketing Minutes - Call me Colonoscopy Business of Baking - Pre-Planning Easter The Course Recap - Enrollment is OPEN Group Stuf...

48. Baking it Down - Margin Eaters and Dry January 07.02.2022 1:03:36

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47. Baking it Down - User Experience and Organization 01.02.2022 1:03:23

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46. Baking it Down - Facebook Times and #PodcastGiveaway 25.01.2022 1:02:40

Send us Fan Mail Corrie forgot to pick up her kid so enjoy this extremely intense episode of the Sugar Cookie Marketing Facebook Group podcast. Warning: elephant noises. Here's what we're covering this week: Intro Marketing Minutes - Facebook Posting - When and Why Business of Baking - Podcast Giveaway (finally) The Course Recap - Facebook Planner App Group Stuff - Upcoming Lives Voicem...

45. Baking it Down - Effective Universal Billboards 18.01.2022 1:03:05

Send us Fan Mail Listen as Corrie doesn't listen to me talking about small business ethics in this Week's Sugar Cookie Marketing Facebook Group podcast! Here's what we're covering this week: Intro Marketing Minutes - Effective Frequency Business of Baking - Billboard Principle The Course Recap - Facebook Business Planner Group Stuff - Upcoming Lives Voicemails / Texts / Emails...

44. Baking it Down - We vs Me and VoIP 11.01.2022 59:35

Send us Fan Mail There's a podcast?! WHEW it's been a minute - but we're back with a new jazzy intro and the same old interruptions. The Sugar Cookie Marketing Facebook Group podcast is here for the tail end of 2021 talkin' about goal settin' and roadblock gettin'. Here's what we're covering this week: Intro Marketing Minutes - We vs Me Business of Baking -...

43. Baking it Down - Construction Roadblocks 21.12.2021 58:41

Send us Fan Mail Hey - are you role-playing as a roadblock in the path of your own success? The Sugar Cookie Marketing Facebook Group podcast is here for the tail end of 2021 talkin' about goal settin' and roadblock gettin'. Here's what we're covering this week: Intro Marketing Minutes - Frogs Business of Baking - Roadblocks The Course Recap - Enrollment is OPEN Group Stu...

42. Baking it Down - Meeting with Failure 13.12.2021 1:07:35

Send us Fan Mail The Sugar Cookie Marketing Facebook Group here - well, mostly - Corrie is still somewhat in the Facebook prison, but we're here audibly. Anyways - we're a day early and a dollar extra with the Tuesday podcast goin' up on a Monday! Here's what we're covering this week: Intro Marketing Minutes - Meetings Business of Baking - Fear of Failure The Course Recap...

41. Baking it Down - A Mission for Smart Goals 07.12.2021 1:16:28

Send us Fan Mail The Sugar Cookie Marketing Facebook Group "pod" is back and Corrie's in the Facebook clinker - and all's right with the world. Here's what we're covering this week: Intro Marketing Minutes - Mission Statements Business of Baking - SMART The Course Recap - Cookie Classes Voicemails / Texts / Emails (571) 556-5644 Twinterests Sponsors In the Marketing...

40. Baking it Down - A/Be Mindful 29.11.2021 1:06:40

Send us Fan Mail The Sugar Cookie Marketing Facebook Group duo is finally back (Corrie actually decided to work), but I'm off tomorrow, so you get this a day early and a dollar extra (?). It's the Baking it Down Podcast with Sugar Cookie Marketing! Here's what we're covering this week: Intro Marketing Minutes - A/B/C/D Testing Business of Baking - Mindfulness The Course Recap...

39. Baking it Down - Black Friday Vendor Blender + Reels and Tiktok Test 23.11.2021 53:19

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