Heather and Corrie Miracle

Baking it Down with Sugar Cookie Marketing 🍪

Business EN ↓ 289 episodes

👋 Hey - Heather and Corrie here with the Baking it Down Podcast with Sugar Cookie Marketing (a group on Facebook full of sugar cookiers turned business owners). 🍪 We're here to help you rise with your reach, flood with new followers, bake up new ideas, and make that all-important dough (while makin' that dough - see the pun there?) 🤑. What’s it about? We’re a Facebook Group turned Podcast, Membership, Book Club, and Baking 101 that’s dedicated to assisting bakers in effectively marketing online to generate more sales and better manage their businesses. 🧠 With free Facebook Live classes,...

Be sure to visit the podcast's website and support the creator: www.sugarcookiemarketing.com

Author

Heather and Corrie Miracle

Episodes

38. Baking it Down - Toot Toot and Sunk Costs 16.11.2021 1:02:46

Send us Fan Mail That jingle is gettin' me in the MOOD. Sugar Cookie Marketing Facebook Group Baking it Down podcast here with some knowledge and more laughing directly into your ear canal. Here's what we're covering this week: Intro Marketing Minutes - Toot Tooting your Own Horn Business of Baking - Sunk Costs and Advents The Course Recap - A Fav Gmail Tip Voicemails / Texts / Ema...

37. Baking it Down - Results in Mind and Investing 09.11.2021 57:44

Send us Fan Mail First - the chair fiasco. Please listen. My bum hiney depends on it. Sugar Cookie Marketing Facebook Group Baking it Down podcast is back to spread some holiday cheer (chair) with some holiday jingle. Here's what we're covering this week: Intro Marketing Minutes - Replying with the End in Mind Business of Baking - Investing in your Busines The Course Recap - Upcoming Cou...

36. Baking it Down - Groups vs Pages 03.11.2021 57:26

Send us Fan Mail We're recording the Sugar Cookie Marketing Facebook Group Baking it Down podcast from jail because my speeding ticket didn't go as planned. KIDDING. Here's what we're covering this week: Intro Marketing Minutes - Groups vs Pages and Why Business of Baking - Training your Clients The Course Recap - November Digital Downloads Voicemails / Texts / Emails (571) 55...

35. Baking it Down - Communication and More Communication 26.10.2021 57:36

Send us Fan Mail Hey, it's the Sugar Cookie Marketing Facebook Group Baking it Down podcast! If you're new here (hey mom), welcome! Here's what we're covering this week: Intro Marketing Minutes - Main Street Marketing Business of Baking - Validation Station The Course Recap - Hawaiian Bake-Along Voicemails / Texts / Emails (571) 556-5644 Group Stuff - Upcoming Lives and such...

34. Baking it Down - Main Street Marketing and Validation 19.10.2021 1:11:00

Send us Fan Mail It's the ONE YEAR anniversary of our beloved group - Sugar Cookie Marketing Facebook Group and we're here to recap the lessons learned on the Baking it Down podcast! From what we'd do differently to what has surprised us - it's been a wild and wonderful year of beads, heat sealers, and everything in between. Here's what we're covering this week: Intro...

33. Baking it Down - Pre-Sales and Pop Ups and Thrift Shops 12.10.2021 1:08:04

Send us Fan Mail Back to our regularly scheduled programming - the Sugar Cookie Marketing Facebook Group Baking it Down podcast is back again - and yes, we were back again yesterday too. Here's what we're covering this week: Intro Marketing Minutes - Popups and Presales Business of Baking - What I learned from Thrift Shops The Course Recap - Bakesy App Voicemails / Texts / Emails (571) 5...

32. Baking it Down - Better Late than Never? 11.10.2021 1:01:45

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31. Baking it Down - Speeding into Farmer's Markets 27.09.2021 53:46

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30. Baking it Down - Online Shopping and Charity Cases 21.09.2021 1:06:18

Send us Fan Mail Corrie won't be quittin' her day job to be a single mom who works too hard, so we're back with the Sugar Cookie Marketing Facebook Group Baking it Down podcast! Born from a lively group of business bakers on Facebook, this podcast covers some marketing essentials we deemed important to bakers everywhere. Here's what we're covering this week: Intro Marketin...

29. Baking it Down - Ray Banned 16.09.2021 1:01:36

Send us Fan Mail Two days late and a dollar short - but we're back! Welcome to the weekly Baking it Down Podcast from the Sugar Cookie Marketing Facebook Group ! Here's what we're covering this week: Intro Marketing Minutes - Ray Bans Business of Baking - Target Audience Loading... The Course Recap Voicemails / Texts / Emails (571) 556-5644 Group Stuff - Upcoming Lives and such. Spo...

28. Baking it Down - COOKIECON 2021! 07.09.2021 43:46

Send us Fan Mail HEYO COOKIECON! This session was recorded Live at CookieCon Orlando 2021 - if you're new here, welcome to the Sugar Cookie Marketing Facebook Group Podcast! Here's what we're covering this week: Intro Marketing Minutes - Investing Business of Baking - Communication is KEY The Course - Launch Date! Voicemails / Texts / Emails (571) 556-5644 Group Stuff - Upcoming Liv...

27. Baking it Down - Supply and Demand and Mitigation and Elimination 24.08.2021 1:10:17

Send us Fan Mail We survived my flat tire and Corrie's coolant debacle to bring you this week's Sugar Cookie Marketing Facebook Group Podcast! Here's what we're covering this week: Intro Marketing Minutes - Supply and Demand Business of Baking - Eliminate - Mitigate - Alleviate The Course - Google Calendar Voicemails / Texts / Emails (571) 556-5644 Group Stuff - Upcoming Lives...

26. Baking it Down - Red Bottoms and Rock Bottom 17.08.2021 1:00:03

Send us Fan Mail WHOA, guys - this isn't our best work, but I'll be darned - it's finally on time. It's the weekly Sugar Cookie Marketing Facebook Group Podcast, and it's just okay! LoL. Here's what we're covering this week: Intro Business of Baking - Red Bottoms Marketing Minutes - SouthWorst Refunds The Course - Live Staging Voicemails / Texts / Emails (571)...

25. Baking it Down - Analysis Paralysis and Pre-Sales 12.08.2021 1:03:17

Send us Fan Mail Day Late (or two) and a dollar short, BUT it's the Sugar Cookie Marketing Facebook Group Podcast, and Heather has finally landed in Virginia! Here's what we're covering this week: Intro Marketing Minutes - Choice Paralysis Business of Baking - Anatomy of a Presale The Course - Facebook Ads Voicemails / Texts / Emails (571) 556-5644 Group Stuff - Upcoming Lives an...

24. Baking it Down - Marketing Eggs and Reputation Management 03.08.2021 1:04:51

Send us Fan Mail The Sugar Cookie Marketing Facebook Group Podcast is back and better than ever! Kidding - it's exactly the same + Gregiracle. Here's what we're covering this week: Intro Marketing Minutes - F-R-E-E that spells MONEY Business of Baking - Sticky Pricing The Course Voicemails / Texts / Emails (571) 556-5644 Group Stuff - Upcoming Lives and such. Sponsors Mailbag In...

23. Baking it Down - F-R-E-E and Sticky Pricing 27.07.2021 1:11:37

Send us Fan Mail This Sugar Cookie Marketing Facebook Group Podcast featured Casper himself while Corrie babysits adults (kidding - it was a rough 'sode). Here's what we're covering this week: Intro Marketing Minutes - F-R-E-E that spells MONEY Business of Baking - Sticky Pricing The Course Voicemails / Texts / Emails (571) 556-5644 Group Stuff - Upcoming Lives and such. Sponsors...

22. Baking it Down - Sales and Imposter Syndrome 20.07.2021 1:06:20

Send us Fan Mail The Sugar Cookie Marketing Facebook Group 's QVC Channel is back again sellin' you on some LIVES lol. Here's what we're covering this week: Intro Marketing Minutes - Analysis of a Sale (or two) Business of Baking - Imposter Syndrome Voicemails / Texts / Emails (571) 556-5644 Group Stuff - Upcoming Lives and such. Sponsors In the Marketing Minutes , Corrie wa...

21. Baking it Down - TikTok and Reels and the Halo Effect 13.07.2021 55:17

Send us Fan Mail The Sugar Cookie Marketing Facebook Group 's Podcast is back for Season TWO - yes you read that right. It felt like it was time to roll over to a new season. Why? No reason at all. Here's what we're covering this week: Intro Marketing Minutes - TikTok and Reels (oh no) Business of Baking - The Halo Effect Voicemails / Texts / Emails (571) 556-5644 Group Stuff - U...

20. Baking it Down - Personal Branding and 5 Psychology Tactics 07.07.2021 1:24:06

Send us Fan Mail DON'T TELL ME HOW TO LIVE MY FACEBOOK LIFE and more with Sugar Cookie Marketing Facebook Group 's Podcast! Here's what we're covering this week: Intro Marketing Minutes - Personal Branding Business of Baking - 5 Psycho Tips lol Voicemails / Texts / Emails (571) 556-5644 Group Stuff - Upcoming Lives and such. Twinterests Sponsor Mail Bag ! In the Marketing M...

19. Baking it Down - Instagram Workflow and Photography Do's 30.06.2021 1:28:07

Send us Fan Mail Hey - late or fashionably late? Either way - we made Tuesday with your weekly dose of Sugar Cookie Marketing Facebook Group 's Podcast! This week - let's talk about maximizing Instagram reach, best practices when it comes to photos, and upcoming events! Here's what we're covering this week: Intro Marketing Minutes - Instagram Workflow Business of Baking - Pho...

18. Baking it Down - No Repertoire and Push Button Starts 22.06.2021 53:17

Send us Fan Mail Hey - Sickly Corrie and Heather here with this week's Baking it Down Podcast a la Sugar Cookie Marketing Facebook Group ! In this podcast, we talk about best business practices, client communication, & random things Corrie does that annoy Heather. Here's what we're covering this week: Intro Marketing Minutes - "No Repertoire" Business of Baking - Ed...

17. Baking it Down - Disney Return and Recap 15.06.2021 1:03:00

Send us Fan Mail The Disney magic has done a bippity boppity boop on our wallet, and the Sugar Cookie Marketing Group twins are back in the office on Episode 17 to talk about sale psychology at the Magic Kingdom. Here's what we're covering this week: Intro Disney - How They Get You to Spend Even More While Smiling Voicemails / Texts / Emails (571) 556-5644) Group Stuff - Upcoming Live...

16. Baking it Down - Packaging and Price Anchors 08.06.2021 54:07

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15. Baking it Down - Sales Talks and Reframing 01.06.2021 1:01:54

Send us Fan Mail Heyo! It's the Sugar Cookie Marketing Group twins on episode 15 of a seemingly never-ending season 1 of the Baking it Down Podcast. If you're new here, welcome - we're a group of bakers here to buff up that bottom line. Here's what we're covering this week: Intro Marketing Minutes - Open-Ended Questions vs Closed Questions The Business of Baking - Refra...

14.5 Baking it Down - Oops, We Forgot 25.05.2021 9:26

Send us Fan Mail Okay oops! We forgot the Mailbag portion of the podcast - Greg (yes, there's a podcast) sent us a peanut butter pie! Corrie stole it though and photographed it - so more on that soon (hopefully - I'm still upset by it). Also - we'll be speaking at CookieCon Orlando ! SO COME SEE US! It'll be our first CookieCon, but it'll definitely be better than Dallas...