Athletic Health

As I continue to work to get people signed up for the 4A Step Up Challenge, today I will be working on a landing page for our affiliates to learn and interact with our community and learn how to help us promote what we are working on. I will also be jumping back into the paid advertising game with house money!

When I set out to do a podcast every day for a year, I was told that it would take about 45 episodes to really get in the groove. Well, here we are!

This past weekend, I presented at the Virtual Sleep and Recovery Summit where I delivered a presentation on "The Hero's Journey." This is the framework that I have used to create 4A Health and guide all of our members. In this episode, you'll hear the actual presentation from the summit. You will definitely enjoy this.

When I created my master plan for the 4A Step Up Challenge, I came up with five role models that I could use to create an imaginary board of advisors. By doing this, I was able to get their perspectives on how to tackle these issues and I thought it was extremely helpful. Who would be on your board?

While spending years watching and working with the greatest athletes on our planet, I began to realize something that nobody else was willing to talk about. The brain was the biggest driving force of performance and recovery and it is vastly under-appreciated in the S&C world. My only goal is to drive results and that should be your only goal as well. Here's how...

Despite being told this over and over again, I'm finally realizing the importance of creating a great plan. That is my task for today. I will be working to decide how to build the 4A Step Up Challenge into the most successful event I have ever run!

The Certified Strength and Conditioning Specialist exam from the National Strength and Conditioning Association serves as the gold standard in S&C exams and rightfully so. Here are my thoughts on the test.

I was recently reading a book where the author brought this scenario up. Knowing what you know now, what would you do if suddenly you were broke, without a job and had none of your experience or accolades. What would you do? This episode will tell you what I would do.

It's fun to be able to make pain go away. There is certainly value in this but you're probably not solving any problems.

Everything you listened to over the past few weeks have been all about THIS! This is what I was working on the entire time and it is officially launched!

At some point in your career, I guarantee that you will end up working with someone with chronic pain. Dealing with chronic pain is quite a bit different than acute pain. Here is a possible solution that I just learned about.

I absolutely refuse to leave my fate up to lady luck. Take ownership of your career and watch what happens.

I wanted to call this episode "Slimy Marketing" but it turned into a 19-minute MBA. Learn how to sell ANYTHING! I'm not joking. If you become a master at these few things, you'll never worry about money again.

I have not found a better brand of exercise/rehab science than PRI. They really got it working. But it's really complex. If you're teaching it to another coach or client, keep it simple!!!! 4A Health Homepage

This has become a cliché on social media. Providing value doesn't have the same definition as it did many years ago. The world is different, so is perceived value.  4A Health Homepage

The word "game-changer" is used a lot but I think there are only four real game-changers in exercise science. This is a BIG one! 4A Health Home Page

30 episodes deep, this is what’s been going on and my thoughts so far on the one year of podcasting challenge.

I think immersion training may actually be a real shortcut to success. It’s not easy and not everyone is cut out for it but it works and more importantly, it works fast. Do you have the chops for it?

Belly breathing is only “sorta” good. This episode will cover why you should stop and what you can do instead.

There are four levels of output that produce consistent results. But the secret fifth level will carve your name into the fabric of history forever.

I have a challenge for you. Are you up for it?

Take an inside look at how I’m growing my company and creating a highly efficient sales machine.

Most people believe that they don’t have enough time or not enough money but that is never the case.

Listen and learn Tony Robbins’ three step system to unlimited results.

After four days with Tony Robbins, I have a lifetime of content to share with you.