App Marketing by App Masters

You can get access to all Checkaso tools for up to 25% off. The offer ends on December 1st, so don’t miss this opportunity!   Checkaso is an ASO tool for all levels, from beginners to advanced. One of the best features is the ASOindex which gives you all the way to optimize your app, and it’s completely free. Checkaso also has a set of tools perfect for app localization and new market researc...

Today's guest is the CIS BD Manager of SocialPeta. You are about to discover his predictions for the global mobile game market, cost intelligence of Facebook advertising and insights on how to leverage the Japanese market. Sergey Zhukovskiy is the CIS BD Manager of SocialPeta . Show Notes: - Fav app: Among Us: ( iTunes | Google Play ) *************** Check out all our latest Virtual Summit Videos...

This week's guest is Mark Loranger , Co-Founder at Braavo . You will discover how different types of funding can be used for different purposes, how to raise money for your apps, and what to consider before funding your app's growth.   Topic Covered: 03:49 When to start investing in app growth 05:44 What metrics to focus on before app growth 08:15 What’s the minimum revenue to qualify fo...

Want to know how today's guest has been able to land some massive press for his keyboard app? He shares how refining the app's value proposition has led to better conversions and more press. Also, you will discover why you should offer a lifetime price with your subscription plans and why YouTube influencers are the best channel for long-term downloads. David Eberle is the CEO at Typewise . Show M...

Today’s guest is a games entrepreneur for the last 15 years. He previously founded Next Games, Ironstar Helsinki, and was an early employee at Supercell.  Joakim Achren is the Founder and CEO at Elite Game Developers . Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training   ***************   Get your app audited: http://www.appmas...

This week's guest is David Margaryan , Head of ASO at Checkaso.io . He shares everything you need to know about all the ways to Attract Organic Downloads.   Topics Covered: 03:25 What are the new ways to drive growth using ASO 04:34 Google Play similar apps algorithm 08:47 Thoughts on using weekly subscription model 10:20 Movie Deals: Cheap Movies App Audit 35:01 Lovesync App Audit 44:22 Best...

Want to know how to improve your early KPIs so the rest of your marketing mix gets a boost? Well today's guest shares how to optimize your first-time user experience, the conversion sequence to increase conversions, and a quantitive way to determine if a game is fun. Ben Eshel is the Director of Marketing at Gliding Deer . Show Mentions - Fav app: No Humanity:( iTunes | Google Play ) SPONSORS Soci...

This week's guest is Thomas Ma , the Co-Founder and Managing Director at Sapphire . His team partners with brands to help them TREND on social media to Gen-Z / Millennials. They have an influencer network of over 1B followers throughout Snapchat, Instagram, Twitter, and Facebook. They work with clients to discover KPI that matters and BEAT traditional acquisition cost.    Topics Covered:...

Today's guest is the Co-Founder and CEO of Listory, the world’s first content refinery. He shares why creating a manifesto helps you build the right product features, why focusing on your top of the funnel will have greater returns, and why you have to give users a specific reason for downloading your app. Yaniv Gilad is the co-founder and CEO of Listory , the world’s first content refinery. ...

Today's guest is the former Head of User Acquisition at Hopper and now an app marketing consultant, Simon Lejeune . You will discover the difference in strategy between the big Facebook advertisers versus the small ones and if you're a small one he shares how you can set up a Facebook campaign just like the big guys.  Get our greatest growth hacks to increase downloads & revenue: http://w...

This week's guest is Shamanth M. Rao , the CEO & Founder at RocketShip HQ . His team partners with fast-growing companies to help them grow faster. We offer mobile user acquisition services that help our clients hit their growth & profitability goals in a capital-effective manner.   https://rocketshiphq.com/blog/what-is-an-effective-mobile-user-acquisition-strategy-for-an-indie-develo...

Today's guest is a games entrepreneur for the last 15 years. He previously founded Next Games, Ironstar Helsinki, and was an early employee at Supercell. You will discover what he would do differently if he were starting his game studio today, what small game studios can learn from the big game studios and his biggest lesson from going IPO. Joakim Achren is the Founder and CEO at Elite Game Develo...

Discover the most impactful marketing strategies to launch a successful app.    Topics Covered:  How to launch an app successfully as an indie app developer?  Best way to get the quickest installs on launch  What are the best traffic sources for downloads?  The mistake that beginner app developers make How to develop a differentiated distribution edge Get our greatest...

This week is a solo live stream where we will be covering app store optimization (ASO) strategies, my favorite app marketing growth hacks, and what's working in app marketing today.   04:05 What is your opinion on affiliate marketing networks like clickbank   06:29 What do you think of selling ebook   10:20 360 Mobile Phone Security app audit   21:36 Six Pack in 30 days app aud...

Today's guest is the former Head of User Acquisition at Hopper and now app marketing consultant. You will discover how to effectively drive user growth using dynamic ads and how he set up his entire automation system. Also, listen to the part of the show where he shares the difference in strategy between the big Facebook advertisers versus the small ones and if you're a small one he shares how you...

You will discover the factors that impact keyword rankings for app store optimization. Topic Covered: Will backlinks help with keyword rankings?   How does keyword density impact Google Play keyword rankings?   Does revenue impact have an impact on keyword rankings in iOS?   How long does it take to rank for keywords?   Get our greatest growth hacks to increase downloads &...

Today's guest is Natalie Rozenblat , Marketing Strategist at Incipia . She shares everything you need to know about driving mobile app downloads on TikTok. Topic Covered: (03:12) - What is working on TikTok (04:43) - Macro influencers working better on TikTok (06:21) - Macro influencers vs micro influencers (13:17) - How much to actually pay your influencers (17:26) - Do you Reach influencers with...

Today's guest is the Director of Growth Partnerships at Reddit. You will discover how Reddit fits into the UA ecosystem, how to target the different subreddits and how to balance community engagement with direct response KPIs. Ryan Angerami is the Director of Growth Partnerships at Reddit . Show Mentions: - Fav app: SpotHero  SPONSORS B7DEV.com is the app development firm dedicated to helping...

This week's special guest is Jasmine "Zeno" Hinchen who is the CEO at Giodaco - a consultancy that identifies revenue and monetization strategies that will maximize earning opportunities for games, apps, and businesses. Topic Covered: (04:40) - What’s working with ASO on Google Play (11:10) - How to drive downloads with YouTube influencers  (13.06) - Facebook group as a community space for yo...

Coming up is an indie success story that you are going to love. You will discover how he used reddit to come up with his app idea and get downloads from that community, the mindset barrier that he overcame to 3X his app revenue and when he knew to stop working on his other app ideas to focus on this one. Chris Onuigbo is the Founder at Grounded .   Show Mentions: - Beta Testers - Fav app...

Today's guest is Chaim Sajnovsky , Founder at B7Dev.com . We will answer your app development questions and give you the common pitfalls that you need to avoid.   Topic Covered: (02:36)  What is your initial thoughts on iOS14 and how developers can utilize iOS 14 (13:07)  C41 Photo competition App Audit (21:25)  How can we improve keyword ranking for specific keyword if it is s...

Today's guest is the Senior Market Insights Manager at App Annie. You will discover how iOS 14 will impact mobile advertising, the categories of apps that are growing pre-pandemic and during the pandemic, and the most impactful marketing channel marketers need to be focused on. Lexi Sydow is Senior Market Insights Manager at App Annie . Show Mentions: - App Annie Ascend - Fav app: Houseparty SPONS...

In this video, Chaim Sajnovsk and I talks about the common mistakes that we see first time (or even advanced) app creators make. There are no perfect path to success but we want to help you avoid the pitfalls and the things that could set you up for failure. *************** Check out our app marketing agency: http://www.appmasters.com/  Never miss an app marketing growth hack: http://www.appm...

The key to unlocking app growth? User engagement!   This week's guest is Mirela Cialai , Senior Global Marketing Director at ZINIO. Topics Covered : (06:50)  How marketing has changed during COVID (10:02)  Should you have lifetime plan with the subscription plans? (12:15)  Who owns user engagement - the Product team or Marketing team? (14:59)  Rivers App Audit (26:50) &nbs...

Today's guest helps non-technical entrepreneurs go from idea to App Store. You will discover the App Blueprint that will take the headache out of building apps, how to accelerate your startup phase, and how he got a company to pay them $40K to build an app that is now a part of their portfolio. Daniel Vasquez is the Co Founder of 3E Development . Show Mentions: BUNIBOX Canva Grid Kings 3E Developm...