Fab Giovanetti

Alt Marketing School

Business EN ↓ 344 episodes

Weekly audio classes straight in your earbuds (or headphones, if you are ol' school like us). Learn how to market to hearts, not brain and hear from the brightest marketing minds, keep up to date with the latest trends and expect the occasional snort-out-loud sort of laughter.

Author

Fab Giovanetti

Episodes

Roundup 15 - Instagram Broadcast Channels: A Game Changer for Creators? 23.06.2023 25:56

On this episode of Alt Marketing School, host Fab Giovanetti is joined by guest Emma York for a marketing roundup answering a very important question "do we really need another Twitter-like app?" Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professi...

Roundup 14 - LinkedIn and Insta DM updates, The Power of Gen Z 16.06.2023 28:50

Get ready to learn about all things social media, marketing, and more with our latest episode featuring the phenomenal Jess Bruno. Nothing is off-limits - we tackle complex topics like , the influence of TikTok creators, and powerful DM tactics for small and big businesses. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarket...

Roundup 13 - Instagram's Search Ads Placement, LinkedIn's Topic Creators, and TikTok's AI Chatbot "Tako" 09.06.2023 24:30

This week we look at news that are focusing on improving and enhancing our users experience for LinkedIn, TikTok and Instagram. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter...

Unveiling the Secrets of 4 Successful Creators 02.06.2023 14:46

We're about to peel back the curtain and spill the beans on not just one, but four phenomenally successful creators who've cracked the code to making it big online. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membersh...

Roundup 12 - Twitter's New CEO's plans the Twittersphere, Instagram Stories Scheduling & More! 26.05.2023 31:17

Buckle up as we cover Meta's ad game on Facebook and Instagram's Reels, insights on Twitter users taking breaks, the scoop on Instagram Stories scheduling, the exciting world of AI with Meta's AI Sandbox and generative AI in advertising. And of course, we share one of our favourite insights from last week's marketing sprint. Support the show CONNECT WITH AMS 🤝 Our course library Our certification...

Roundup 11 - New LinkedIn Beta feature, Google embraces AI & more 19.05.2023 29:06

This week we cover the latest digital marketing news, including Google Bard updates, personalized visual search, AI prompts for LinkedIn, Pinterest's new format, AND we'll tackle the super important topic of mental health for marketers. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small b...

Roundup 10 - Amazon's TikTok-like Shop Feed, TikTok and Instagram tap into UGC & More 12.05.2023 28:03

Amazon's new shopping feed is giving TikTok a run for its money, Instagram is testing a new process for brands to source user-generated content, and TikTok has launched a new feature to help creators get discovered. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skille...

EP 147 - 4 ways to make your marketing better 08.05.2023 11:22

Welcome back to the Alt Marketing School podcast! Today, we're taking a look back at the season that just ended and sharing four of our favorite snippets featuring some incredible guests. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. G...

Roundup 09 - Twitter users flock to BlueSky, LinkedIn Algo Secrets & More 05.05.2023 17:01

This week we cover Twitter users flock to BlueSky, LinkedIn Algorithm Secrets, the demise of BeReal and more with Becca Holloway. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newslette...

EP 146 - The Secret to Achieving Success from the CEO of a Global Tech Startup 01.05.2023 38:56

Get ready to listen to Vanessa Sanyauke, the CEO of Girls Talk, spill the beans on how she found her passion and turned it into a movement that helps young people figure out their career paths. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing profession...

Roundup 08 - Twitter's Blue Priority, LinkedIn new Impact Feature & More 28.04.2023 20:00

Expect some rage today - don't you say we did not warn you! Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everything you need to know about the latest and greatest...

EP 145 - Email marketing 101 with Dylan from Growth Currency 24.04.2023 44:53

When was the last time you received a postcard? Just wondering. In this episode, we’re talking to Dylan from Growth Currency about email marketing, and getting their tips on how to effectively build your list. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled mark...

Roundup 07 - Instagram Most Requested Feature, TikTok Ban Updates & More 21.04.2023 27:49

The social world has gone wild this past week, so we had to bring Jess Bruno back to talk about it: Instagram now allows 5 links in bio, Montana could potentially ban TikTok, and Reels gets a new editing feature and analytics metrics. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small bus...

EP 144 - How to run a marketing experiment 17.04.2023 21:06

We delve into the world of marketing and business to bring you the juiciest tips and tricks to take your brand to the next level. Today, we're talking about marketing experiments - the good, the bad, and the ugly. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled...

EP 143 - Personality-led copywriting with Robyn LeRoy-Evans 10.04.2023 44:23

Yes, we are back with the Buffy chats. We swear we did not plan it, but it definitely ties in with this week's conversations about stories and Robyn! Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25....

Roundup 05 - Generative AI, Twitter Ranking Data, Influencer Crackdown, and More 07.04.2023 7:26

This week, we've got some exciting stories to share with you, from the rise of generative AI to Twitter's tweet-ranking algorithm data. Plus, we'll take a look at France's new influencer crackdown and LinkedIn's new Podcast Academy. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small busin...

EP 142 - Three ways to tackle customers objections with psychology 03.04.2023 24:09

Learn why Hindsight Bias may stop your audience from converting into buyers. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everything you need to know about the lat...

Roundup 04 - Twitter is doing WHAT now? 31.03.2023 7:05

Your marketing BFFs are back with the hottest news, features, and reports spotted in the wild! Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everything you need to...

EP 141 - Jeremy Enns on creating affinity through your marketing 27.03.2023 1:02:18

What do Notion, Seinfield and Buffy the Vampire Slayer have in common? You may have to listen to today's podcast episode to find out! Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsl...

Roundup 03 - LinkedIn AI Features, the State of Video in 2023 24.03.2023 9:28

EP 140 - So, is Instagram back to being a photo app? 20.03.2023 34:22

We are talking listeners questions as we dig deep into the content stratosphere and discuss the latest social changes you can keep up with. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily...

Roundup 02 - Instagram Top 3 Stories 17.03.2023 7:25

If you're feeling Instagram fatigue there's even a report out on Americans needing to take a time-out to recharge — so come on in, kick back, relax and let us keep you up-to-date with the fast-paced world of digital trends and marketing news! Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting s...

EP 139 - Christine Gritmon on why marketers need to learn how to market themselves 13.03.2023 54:35

Whether you're a marketer, an intern or CEO of the world's biggest company, personal branding is here to make everyone look and sound like an awesome superstar. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership w...

Roundup 01 - LinkedIn invited AI to the party 10.03.2023 7:03

Welcome to a special roundup of the most exciting news from the world of social media and marketing. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everything you ne...

EP 138 - Expert Q&A: How to leverage AI in marketing 06.03.2023 32:58

Marketers can view AI as a companion rather than a threat by understanding how it works and how to use it in the marketing process. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newslet...