Alt Marketing School

Ready to supercharge your SEO game with another throwback episode?  We're unpacking all things SEO with the fabulous Amanda Lutz - a meme and SEO connoisseur who makes SEO as easy as pie (and who doesn’t love pie?) Amanda’s spilling her top tips on making your content both user-friendly and Google-approved. ABOUT OUR GUEST ♥️ Amanda is a Nashville-based SEO content specialist with a passion for th...

We may be on a break after Summer School, but we are kinda not. It's throwback time with a refresher on all things buyer psychology. Join us as we talk about common mistakes businesses make in customer discovery and discover the secret sauce for identifying who your ideal customers really are by bringing back some gems from EP 115 with Katelyn Bourgoin.   ABOUT OUR GUEST ♥️ Katelyn Bourgoin is a 4...

Ready to unravel the magic behind building an inclusive, value-aligned community? Join Fab and our guest Areej AbuAli as she spills the tea on how she created a thriving Women in Tech SEO movement from scratch.  From automated welcome messages to a buddy system, Areej shares her secrets on fostering a true sense of belonging. Plus, we’re talking personal stories, impactful career moves, and the jo...

Ready for a behind-the-scenes peek into our rebrand adventure? In this bonus episode, Fab spills all the juicy details on what inspired our brand makeover, the goals we set, and the hurdles we jumped over. We spill the tea on how the team and community opinions helped shape this stellar brand refresh, including as testimonials as the pixie dust that added magic to the rebrand. Psst, she even got f...

Hey there, marketing rockstars! Ready to smash through those pesky writer’s blocks and design dilemmas? In this episode, Fab teams up with the marketing maestro, Nia Patel. They dive into the nitty-gritty of marketing careers, explore hiring vs. training, and share book recommendations that’ll turn your brain into a marketing powerhouse. Nia also shares her personal marketing journey, LinkedIn win...

Ready to transform your marketing game with a dose of AI magic? This week, Fab sits down with the brilliant Heather Murray to unravel the wonders and woes of AI in marketing. From crafting SOPs like a pro to scaling your solo business without hiring extra hands, we got the scoop! Curious about how AI can help you juggle multiple campaigns or zip through emails faster than an espresso-fueled cheeta...

This bonus episode is part of a Q&A taken from our new course, Value-Driven Community Strategy ➡ find out more here Unlock the secrets to creating meaningful and sustainable communities i with Lara Sheldrake. Have you ever wondered how aligning your community's values with your personal values can help you avoid burnout and maintain passion? Lara shares her journey and offers invaluable advice...

Ever feel like you’re swimming in a sea of likes and follows but still missing something? Becky Pierson Davidson is here to dish out the ultimate recipe for creating a community where everyone feels at home. She’s like the Yoda of connection-crafting (strong with the community vibes, she is!). Fab and Becky chat about the great shift in community experiences for 2024. Plus, learn how to start smal...

In this special behind-the-scene episode, we’re tackling the wild world of beta testing. We’ll walk you through the essentials, from gathering the right testers to collecting feedback that’ll make your product shine. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skill...

In this special behind-the-scene episode, Fab is diving into the world of webinars. Yep, those digital shindigs that can either dazzle your audience or send them to snooze-ville. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% of...

Today's episode is a special bonus one. We're sharing with you the recording of our graduation panel from our latest cohort - the eighth one, to be precise. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with...

Join Fab and our expert Jen Corcoran to discuss LinkedIn newsletters, live events, and the power of LinkedIn. EPISODE RESOURCES ✍️ FREE LinkedIn masterclass for driven midlife women in business who are ready to replace messy marketing and unpredictable referrals with consistent leads CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK,...

It’s a season finale, baby! In this episode, Fab and Emma discuss various topics including Canva, LinkedIn, AI, and lessons learned this first half of the year. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership w...

Join Fab and guest Tomisin Smith to discuss the challenges of scaling a business, the importance of authentic social media content, and the future impact of AI on marketing. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any...

Join Fab and co-host Jess Bruno to discuss podcast goals, ad spend credits, Instagram changes and much more! Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everythin...

Join Fab and our co-host Becca Holloway to discuss summer campaign strategies, LinkedIn's new features, and the importance of authenticity. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily...

Join our host Fab and co-host Emma York to discuss platform changes, audience engagement, and aligning values. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everyth...

Join our host, Fab Giovanetti and guest Sonia Thompson as they share personal reflections and profound insights. Shedding light on how we can create marketing that embraces everyone. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25...

Fab and Jess are tackling the big question: should you start a fresh Instagram account for growth? They bust the myth that Instagram favours new accounts, proving that it’s all about quality content and smart strategies. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with s...

Tune in and turn up your social media game as Fab and Becca guide you through the maze of metrics, visibility challenges, and a very unexpected feature come back will make Millennials go AW. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals...

As we saddle up for a ride into the digital marketing Wild West, Todd shares how authenticity and genuine connections trump sales pressure and KPIs every time. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership wi...

Join Fab and Emma to discuss long-form social content, platform trends, and caption shifts. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everything you need to kno...

Join Fab and our guest Jess Bruno to discuss authentic engagement, audience strategies, and Many Chat dynamics. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals. Get 25% off any membership with AMS25. This daily newsletter condenses everyt...

We're chatting it up with the one and only Isabel Sachs. This woman is a firecracker, having jumped into the university scene at just 17 and now she's running the show at I Like Networking. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketing professionals....

Pull up a chair and join in, because James Sandbrook is here, and trust me, this guy knows a thing or two about bringing people together. He's going to spill the beans on what truly makes a community tick. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marketin...