Fab Giovanetti
Alt Marketing School
Weekly audio classes straight in your earbuds (or headphones, if you are ol' school like us). Learn how to market to hearts, not brain and hear from the brightest marketing minds, keep up to date with the latest trends and expect the occasional snort-out-loud sort of laughter.
Author
Fab Giovanetti
Category
Podcast website
Latest episode
Jul 8, 2026
Where to listen?
Podcasts in the app Replaio Radio Coming soonPodcasts are coming to the app soon. Install now and be the first to see a whole new take on podcasts
Episodes
EP 041 - Why marketers need to learn how to fail with Ren Balogun 15.07.2021 34:54
Say hello to one of our amazing Alt Marketing School teachers, the awesome strategist Ren. It was a pleasure to talk to her about leadership, setting expectations with clients, the role of purpose in marketing and so much more. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurricul...
Bonus: Join our crowdfunding campaign, shape the future of marketing 14.07.2021 6:47
It all started with an idea and a podcast. Alt Marketing School is a certification challenging students to look at marketing differently. Help us turn our idea into reality and join our crowdfunding campaign. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small businesses with skilled marke...
EP 040 - Apply for your next job on TikTok (and more TikTok news) 12.07.2021 33:35
Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing tidbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/qui...
EP 039 - Instagram releases its product roadmap 05.07.2021 26:46
Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing titbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/qui...
EP 038 - How to hype yourself and master DIY PR with Lucy Werner 01.07.2021 38:29
In this chat , Fab catches up with old friend Lucy Werner to discuss how to hype yourself and master DIY PR as a founder, professional and even expert. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more ab...
EP 037 - Why Instagram is pushing recommended content 28.06.2021 30:40
Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing titbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/qui...
#036 - Will Reels change the advertising landscape? 21.06.2021 26:08
Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing titbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/qui...
EP 035 - The intersection of frameworks and hacks when building your marketing strategy with Jess Audsley 17.06.2021 34:31
Meet fellow Alt Marketing School teacher Jess Audley. We dive deep into the intersection of frameworks and hacks when building your strategy, as well as the role of social media in your marketing and much more. With over 30 years of experience in the industry, Fab and Jess could have talked for hours, but sadly due to time constraints this is all we had time for. Learn more about Alt Marketing Sch...
#034 - Instagram unveils how its algorithm works 14.06.2021 31:24
Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing titbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/qui...
EP 033 - Do we really need Twitter's weather forecast? 07.06.2021 36:55
Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing titbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/qui...
EP 032 - How to find your own voice online with Alex Merry 03.06.2021 40:47
In this episode of the podcast we explore the evolution of public speaking in an online setting. Growing your confidence in engaging with a crowd online can be tricky, and with the rise of audio marketing the power of your voice is more important than ever. Learn how to become the most irresistible person of any Zoom room with Alex Merry. Learn more about Alt Marketing SchoolApply for the Alt mark...
#031 - Marketing soundbites: Instagram new feature everyone is excited about 31.05.2021 33:35
Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing titbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/qui...
#030 - Marketing soundbites: is Facebook dead? 24.05.2021 35:04
Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing titbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/qui...
#029 - How to market your podcast in 2021 using the power of collaborations 20.05.2021 21:15
Podcasts are awesome - but then, you could say we are biased - yet we know that in order to grow your podcast collaborations are key. Fab talks to Davine from Audry about developing the audience you need to reach your podcast goals. We discuss why it's important to make connections, and access the tools to take your podcast journey to the next level. Support the show CONNECT WITH AMS 🤝 Our course...
#028 - Marketing Soundbites: authenticity vs ego on social media 17.05.2021 31:33
Join us this week, as Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing tidbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altm...
#027 - How to run a 90 Day Marketing Review and Audit 13.05.2021 29:16
In a world where social media platforms, algorithms, and trends constantly change, small teams and solopreneurs can stay ahead of the game with this step-by-step marketing review and audit. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altma...
#026 - Marketing soundbites: Instagram Captions, Twitter Spaces 10.05.2021 29:16
Join us this week, as Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing tidbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altm...
EP 025 - The future of influencer marketing with Gordon Glenister 06.05.2021 27:14
In this episode of the podcast we discuss the evolution of influencer marketing and how it has changed throughout the pandemic. We explore how you can add influencer marketing to your strategy and measure your efforts going forward. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join FindMarketing UK, a directory connecting small busin...
#024 - Marketing soundbites: TikTok lead generation ads, Snapchat and Instagram for creators 03.05.2021 27:46
Join us this week, as Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing tidbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altm...
EP 023 - Preventing the growing pains of a social media team 29.04.2021 32:51
We discuss how to scale social media efforts with a team. Learn about the areas that take up the most time for social media teams and what happens when teams grow. Is collaboration something that teams really need to focus on? Find out how teams can audit their current processes. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS 🪩 Join Find...
#022 - Marketing soundbites: Instagram stories links for all, Apple podcast subscriptions 26.04.2021 34:14
Join us this week, as Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing tidbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altm...
#021 - How we used Instagram Quick Replies to increase our sales 23.04.2021 10:22
In this short episode, Fab talks about a recent experiment in which she managed to double conversions in less than a week by using a not-so-familiar Instagram feature: quick replies. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketing...
#020 - Marketing soundbites: Zoom Fatigue, the future of Clubhouse 19.04.2021 32:44
Join us this week, as Fab and Alt Marketing School teacher Becca run through the hottest news in the marketing world. 30-minute roundup of highlights, news and interesting marketing tidbits. Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altm...
EP 019 - How to encourage diversity and inclusion in your marketing and business 16.04.2021 30:07
In this episode, we have a close look at impact marketing, making a difference and making a positive change with Mindy Morgan Avitia. With strong values of authenticity, justice, and creativity she brings a breadth of community and social impact experience to her work. She’s passionate about authentic storytelling, listening deeply, and finding the truth. Support the show CONNECT WITH AMS 🤝 Our c...
EP 018 - Why you shouldn't use ROI to understand marketing value 09.04.2021 32:51
Why are we so obsessed with marketing to show a quantifiable return on investment? What if marketing could be about improvement, and not worth? In this controversial chat, Fab and Bill Skowronski discuss why marketing should be more about being better, rather than striving to be the 'best'. Support the show CONNECT WITH AMS 🤝 Our course library Our certification Templates and tools OUR SPONSORS...
Similar podcasts
Replaio is not a podcast publisher; show names, artwork and audio belong to their authors and are distributed through public RSS feeds.