Daniel Patterson & Nate Shaw
7-Figure Music School
7-Figure Music School is a podcast for music school owners who want to create fantastic margins, hire energetic teachers, and leverage their team's time and talent to create a sustainable business. Join hosts Daniel Patterson, Founder & CEO of Grow Your Music Studio, and Nate Shaw, Co-founder & CEO of Brooklyn Music Factory, as you create YOUR 7-figure music school.
Author
Daniel Patterson & Nate Shaw
Category
Podcast website
Latest episode
Dec 17, 2025
Where to listen?
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Episodes
Pricing Lessons and Influencing Your Clients (Live Q&A) | 7FMS132 07.08.2024 44:39
Throughout the year this year, we have been answering the questions that you have submitted! This is from one of the last live Q&A episodes that we did, and in that episode we discussed the following topics: Pricing for music lessons + programs (tactical advice) Teaching multiple students at different levels & questions about RCM Mitigating parent responses to changes in your school &...
The Power of Branding in Your Music School | 7FMS131 31.07.2024 51:13
In this episode, we talk about branding, logos, working with designers, creating programs in your school, the power of naming your products…. And much more. This is a unique episode and one that will get you thinking about your school’s strategy in a different way. - - - - - Check out our free trainings and resources on school marketing, group lessons, and using AI in your music school: growyourmu...
Creating an Efficient Hiring System for Your School (w. Peira M.) | 7FMS130 24.07.2024 53:19
Last week, we aired the first part of a 2-part interview with Peira Moinester, the co-founder of Brooklyn Music Factory . She shared quite a bit about BMF ’s overall hiring strategy. In today’s episode, Peira reveals the specific details of BMF ’s hiring strategy. - - - - - Check out our free trainings and resources on school marketing, group lessons, and using AI in your music school: growyourmus...
Relationships as a Teacher Recruiting Tool (w. Peira M.) | 7FMS129 17.07.2024 44:05
In March of this year, I took part of the Grow team to Brooklyn New York to do some in person planning for the podcast. I spent a considerable amount of time at Brooklyn Music Factory’s gorgeous studio space. While there, I had a “stop and chat” with Peira (BMF’s co-owner). In the course of that conversation, she made some interesting comments about her hiring strategy for Brooklyn Music Factory....
Training Teachers, Negative Thinking, and Group Lesson Challenges (Live Q&A Episode) | 7FMS128 10.07.2024 40:04
We did another live Q&A episode! Here are the topics that we cover in this episode: Should you use a call to action / hard pitch in your social media posts? Choosing a commercial location for your group classes Building a story around your challenges in order to overcome them Training inexperienced teachers in the group lesson format + tackling common group lessons challenges (curriculum...
Success Patterns of Big Music Academies (w. Sam L.) | 7FMS127 03.07.2024 38:37
What’s the best way to run your music school? What decisions should you make when it comes to programming, staffing, and marketing? Our guest today has strong opinions about these questions… Listen with an open mind… this might challenge your beliefs! - - - - - Check out our free trainings and resources on school marketing, group lessons, and using AI in your music school: growyourmusicstudio.com/...
Tools and Tactics for Improving Teacher Performance (Part 2) | 7FMS126 26.06.2024 40:02
Are your teachers underperforming? How can you judge their effectiveness? Nate and Daniel unpack these ideas (and more) in today’s podcast episode. - - - - - Check out our free trainings and resources on school marketing, group lessons, and using AI in your music school: growyourmusicstudio.com/free Get updates and FREE workshop invites from Nate and Daniel: growyourmusicstudio.com/7fms If t...
Improving Your Music School’s Teacher Performance (Part 1) | 7FMS125 19.06.2024 34:06
In this episode, Nate and Daniel discuss everything you need to know about measuring teacher performance, including… The tools to use The metrics to track The pitfalls to avoid The results you’ll enjoy - - - - - Check out our free trainings and resources on school marketing, group lessons, and using AI in your music school: growyourmusicstudio.com/free Get updates and FREE workshop invites from Na...
When You Lose a Key Employee (w. Alyssa O’ Toole) | 7FMS124 12.06.2024 1:03:10
In this episode, Nate, Daniel, and Alyssa share their stories of a time when one of their key team members left… What happened… What they learned… And what you can learn from their experiences. - - - - - Check out our free trainings and resources on school marketing, group lessons, and using AI in your music school: growyourmusicstudio.com/free Get updates and FREE workshop invites from Nate and D...
How Do I Get Students to Practice More? (Live Q&A Ep.) | 7FMS123 05.06.2024 1:07:25
We did another live Q&A episode! Here’s today’s questions: How do I handle a key teacher's summer absence? How do I hire committed and reliable teachers? How do I build a community amongst my teaching staff? What percentage of tuition should teachers receive? How do I motivate students to practice independently? - - - - - Check out our free trainings and resources on school marketing, group le...
Should You Scale Your School?: Assessing Risk and Opportunities | 7FMS122 29.05.2024 55:29
A listener sent in a question and a REAL LIFE dilemma she faced. She was presented an opportunity to take her studio out of her home… but it would require her taking a financial risk and investing in a commercial location. This is a different kind of episode… instead of Nate and I giving theoretical advice about expansion, scale, investment, and investing in a location… - - - - - Check out our fre...
How to Market Programs in Your School | 7FMS121 22.05.2024 39:19
Every once in a while, we highlight a specific element of Brooklyn Music Factory ’s strategy… and today we’re going to do that again. In this episode, we spotlight the “One Sheet”... a tool used at Brooklyn Music Factory to: Promote their programs externally Provide information to parents internally Grow their programs Make sure that their teachers stay “on mission” - - - - - Check out our f...
How to Build a Premium Lesson Program (w. David C.) | 7FMS120 15.05.2024 58:09
In this episode, we invited David Chang back on the podcast He goes beyond the basics, and shares the “how to” of building a premium lessons program. However, I will warn you… If you’re just looking for a “checklist” of “things you have to do” to build a high-grossing lesson program… you’re going to be disappointed. While David does share a ton of practical tips… I believe that the most important...
Outsourcing Social, Parenting, and Long-Term Retention of Students (Q&A Episode) | 7FMS119 08.05.2024 1:02:35
We did another viewer mailbag episode… and answered questions from school owners all over the world! In this episode, we cover the following topics: More thoughts on social media for your music school How to delegate social in your school How to delegate in your school (in general) More thoughts on long-term retention (not discussed in past episodes) Parenting Work-life balance Much more - - - - -...
Advice We’d Give to Our Younger Selves (w. Alyssa O’Toole) | 7FMS118 01.05.2024 46:23
Recently, three of the coaches at Grow (Alyssa, Nate, and Daniel) got together at Brooklyn Music Factory and recorded an episode about the “one thing we’d change” if we could go back. This is a conversational episode, a thoughtful episode. As Daniel puts it during the episode… “Learn from my mistakes so you don’t have to make them.” We’re really proud of this one and there’s something here for eve...
Premium Pricing Model with NO Private Lessons? (w. David C.) | 7FMS117 24.04.2024 27:56
We interviewed a studio owner who: Does not use a private lesson model Charges ultra-premium rates Offers “luxury” quality lessons Caters only to serious adult pianists Is almost entirely online So much to learn in this episode. - - - - - Check out our free trainings and resources on school marketing, group lessons, and using AI in your music school: growyourmusicstudio.com/free Get updates and FR...
Are You Afraid of Teaching Group Lessons? (w. Greg Genter) | 7FMS116 17.04.2024 57:12
In the last year, I’ve really noticed that mid-size and larger academies have a tendency to resist or reject group lesson programs. Now, they might have a “rock band” program… Or a preschool class… Or “group makeup lessons”... Or they might have a small keyboard class… But they don’t really fully commit to a group lesson structure and convert 200 private students into a group program. The reasons...
Do Nate and Daniel Disagree On Marketing Strategy?!?!? | 7FMS115 10.04.2024 41:26
In this episode, we recorded a private conversation between Nate and Daniel about music school marketing strategy… … And Daniel reveals marketing strategies he hasn’t talked about publicly before, including: Top of funnel vs bottom of funnel marketing strategies A rookie marketing mistake that most music schools are still making in their program offers The #1 message you should be using in your ad...
Tools for Financial Freedom in Your Music School (w. Alyssa O’ Toole) | 7FMS114 03.04.2024 54:03
In this week’s episode, we invited Alyssa back to talk about one of her favorite topics… Money, debt, financial tools, and why business owners tend to avoid these topics. Alyssa opens up and shares her story… At times scary… and at times HEROIC… She talks about the steps she took along the way to build a powerful and successful studio in one of the toughest markets in the United States. - - - - -...
Growing Your School’s Social Media (w. Lauren Kelly) | 7FMS113 27.03.2024 45:16
How do you use Facebook and Instagram effectively for your music school? Do you have to “like” social media to use it as a tool for your business? Is it possible to delegate this entirely to a team member in your studio or school? We brought Lauren Kelly on the podcast to talk all things social media… Including how she built massive followings on Facebook and Instagram. - - - - - Check out our fre...
How to Equip Your Team to Run Your Music School | 7FMS112 20.03.2024 53:28
We did an episode that goes beyond platitudes and cliche’s about delegation, “working on your business, not in your business”, and other trite advice we’ve heard 1000x already. This is the HOW, not the WHY. - - - - - Check out our free trainings and resources on school marketing, group lessons, and using AI in your music school: growyourmusicstudio.com/free Get updates and FREE workshop invites fr...
Smash Your 90 Day Goals! | 7FMS111 13.03.2024 48:52
How do you stay on track with your annual goals during the year? That’s the subject of today’s podcast episode… where Nate and I talk about how to set and achieve short-term goals each quarter. - - - - - Check out our free trainings and resources on school marketing, group lessons, and using AI in your music school: growyourmusicstudio.com/free Get updates and FREE workshop invites from Nate and D...
Investing and Retirement (Music Industry Edition) | 7FMS110 06.03.2024 38:53
In his many years of coaching school owners… Daniel has discovered that financial planning, investment, and retirement preparedness is a topic that is often neglected and fraught with confusion. In this compact episode, Daniel and Nate discuss their personal approach to this topic and give a dozen or so suggestions as to how they are planning for the future. - - - - - Check out our free trainings...
Finding Your Studio’s Unique Message (w. Tim Topham) | 7FMS109 28.02.2024 57:06
Our guest today doesn’t really need an introduction… Tim Topham is an enormous figure in our industry. He emerged as an important voice in pedagogy a decade with his membership and resources created TopMusic.co. Tim came on the podcast to talk about how we educate beginners in our studio, creativity, and how his passion for pedagogy led him to discover his studio’s unique message. There’s a lot to...
Gamifying Your Summer Camps (w. Greg Genter) | 7FMS108 21.02.2024 49:54
Greg and Daniel built a beginner music summer camp in northern Virginia. The camp eventually enrolled hundreds of new campers each summer… growth that was built on word of mouth and a tiny marketing budget. Parents loved the camp and told their friends about it! A huge part of the success of the camp was the gamification that was built directly into the curriculum… An element that eventually led t...
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