Joanne Z. Tan, Brand Strategist, 10 Plus Brand, Inc.

10PlusBrand

Business EN ↓ 200 episodes

https://www10plusbrand.comhttps://www.10PlusProfile.com1-888-288-4533Sign up for 10 Plus Brand’s Newsletter: https://10plusbrand.substack.com/embed10 Plus Brand Inc.’s founder, CEO Joanne Z. Tan started the first episode of #10PlusPodcast on July 5, 2019. By the end of 2023, Joanne is planning to produce and host 100th episode. Whether it is a long and in-depth interview of a notable or an influencer, or a 30-second insight, 10 Plus Podcast timely airs high quality content on various subjects on current events, technology, Silicon Valley, life experiences, politics, culture and the arts. Comin...

Author

Joanne Z. Tan, Brand Strategist, 10 Plus Brand, Inc.

Category

Business

Podcast website

branding10plus.podbean.com

Latest episode

Jul 3, 2026

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Episodes

Episode 50: The Great Resignation - Quit Job? Change Career? What’s Next? 02.03.2022

Since the pandemic began in 2020, almost half a million (and counting) people are quitting jobs in the Great Resignation, for more fulfilling career opportunities. Some are thinking of starting their own businesses, some are switching companies, while companies are trying to keep talents. What mindset, skills, disciplines and lifestyles do you need, if you are thinking of leaving your current work...

Episode 49: Super Bowl 2022 Best 3 TV Commercials 13.02.2022

This year, something peculiar happened-- previous years’ super bowl ads were all released weeks or days before the big game; this year, only about 35% of the ads have been pre-released two weeks before the game date on Feb. 13, 2022, and as of before the 56th Super Bowl, about 80% of commercials were released on the internet. Was it because companies are afraid of not making it to our top 3 best S...

Episode 48: ”Secrets” for Investing in the stock market by Patrick Geddes, from $0 to $43 Billion - Interviews of Notables & Influencers 22.01.2022

"Transparent Investing" by Patrick Geddes' is releasing Jan 25, 2022. If you invest any amount in the securities market, if you work with a financial investor, or are considering ditching or hiring one, YOU CANNOT AFFORD TO MISS THIS INTERVIEW! This one and half hour long episode can save you thousands, or tens of thousands, even hundreds of thousands of dollars, depending on your investment size....

Episode 47: Joanne Z. Tan Interviews Rotten Tomatoes Co-founder on Creator Economy, Learn to Earn Education based on Web3 & NFT Metaverse - Interviews of Notables & Influencers 15.01.2022

Web3, NFT, and Metaverse will decentralize education into learn-to-earn model, and build a creator economy, and even make movie watchers into roles they play in the movie ...  Patrick Lee, co-founder of Rotten Tomatoes, was interviewed by Joanne Z. Tan on the "Interviews of Notables and Influencers" podcast, video and blog series, where Patrick talked about these topics: The recent Theranos Elizab...

Episode 46: New Year Resolution_30 Seconds of Anything 06.01.2022

Shhh! Don’t tell anyone - about your New Year Resolutions!  Keep it to yourself and WORK on it quietly for at least 3 months before breathing a word of it  - be it avoiding sugar, losing 5 pounds, reading a few books, or even writing a book… Planning is essential, but ... - To stay in the loop, subscribe to our Newsletter   - To watch it as a video - Visit our Websites: https://10plusbrand.com/ ht...

Episode 45: Joanne Z. Tan Interviews Shawn Flynn on Networking and Podcasting_Interviews of Notables & Influencers 09.12.2021

If you want to be featured on a podcast, or to host and produce your own podcast, learn from those who have been there, done it, such as Shawn Flynn, who has hosted 110 episodes for his own "Silicon Valley Podcast" production. Among those Shawn interviewed are Jim Mckelvey, co-Founder of Square, Melanie Perkins, Co-Founder of Canva, Patrick Lee, Founder of Rotten Tomatoes, on topics from building...

Episode 44: How to Rebrand - What did Facebook & Tiffany Do Wrong 29.11.2021

Renaming Facebook into Meta is not rebranding and can't solve Facebook brand DNA problems. What did Harley Davidson and Dunkin' did right with their rebranding? - value, ethics & services. To stay in the loop, subscribe to our Newsletter   To read it as a  blog To watch it as a video https://10plusbrand.com/ https://10plusprofile.com/ OR follow us on social media: #10PlusInterviews   #30SecondsofA...

Episode 43: Four Questions for Elon Musk: Science & Humanity, Life on Earth & Mars, Open Source Information Age, etc. 07.11.2021

We invite Elon Musk to answer about his own open source charity platform, saving Earth & improving humanity while going to Mars.   To stay in the loop, subscribe to our Newsletter   To read it as a blog   Question #1: Why don’t you start a charitable foundation with open source accounting yourself, if you rightfully don’t trust bureaucracies like the UN?   Question #2: If you don’t want a dog-eat-...

Episode 42: Interviews of Notables & Influencers - Celebrating 10th Interview in 2021 26.10.2021

Why heavyweights like Tim Draper want to be on 10 Plus Podcast? Other than billionaires, why do we celebrate ordinary people? In December 2021, we at 10 Plus Brand will celebrate the 10th episode of Interviews of Notables and Influencers , since this podcast and video series launched on December 30th, 2020.  If you would like to stay in the loop, subscribe to our Newsletter   To watch it as a vide...

Episode 41: Joanne Z. Tan Interviews Kevin Surace on AI, Investing in Technology, America‘s Future, Broadway Shows_Interviews of Notables and Influencers 23.10.2021

How did he get 800X on startup investment? Kevin Surace, innovator, broadway producer, & serial entrepreneur shared his tips.   If you would like to stay in the loop, subscribe to our Newsletter   To read as a Blog To watch, listen to as a Youtube Video   Introduction:   Kevin Surace is a Silicon Valley innovator, serial entrepreneur, CEO, TV personality and EDUTAINER (educator and entertainer com...

Episode 40: Joanne Z. Tan Interviews Michael Van Every on Real Estate Investment 2022 in CA - Where, What, Why, for Residential and Commercial Properties_Interviews of Notables and Influencers 06.10.2021

What are the 2022 trends for real estate investment, commercial & residential? Why remote working hurts urban development?   If you would like to stay in the loop, subscribe to our Newsletter   To read an edited transcript To watch it as a video The following are the summaries of questions Joanne Z. Tan asked Michael Van Every during this one-hour interview on Oct 5, 2021, for the podcast series "...

Episode 39: Joanne Z. Tan‘s 2nd interview of Tim Draper on why Bitcoin will replace US Dollars in 30 years, what SEC and IRS should do with it__Interviews of Notables & Influencers 01.10.2021

Why Tim Draper thinks Bitcoin is immune to inflation, power outages, hacking, and will replace fiat in 20 years - 2nd interview.   If you would like to stay in the loop, subscribe to our Newsletter   To read an edited transcript To watch it as a video The following are the summaries of questions Joanne Z. Tan asked Tim Draper during this one-hour interview on Sept. 23, 2021: Crypto and Bitcoin flu...

Episode 38: America‘s rebranding 20 years after 9/11_30 Seconds of Anything 11.09.2021

America's rebranding 20 years after 9/11 demands introspective realignment of values and principles. 30 Seconds of Anything   To subscribe to our newsletter To visit our websites: https://10plusbrand.com/ https://10plusprofile.com/   Finishing the 20-year war in Afghanistan is the beginning of America’s rebranding. Time to look deep in our DNA, our values, our principles. What does America stand f...

Episode 37: Laboring on Labor Day - Get away from the internet, be your own brand!_30 Seconds of Anything 04.09.2021

The new work-from-home reality has blurred the boundaries between labor, management, & working hours. 30 Seconds of Anything   To subscribe to our newsletter   Are You Laboring on Labor Day? Today, many people People “volunteer” to work too much, remotely, leading to overweight, insomnia, and other health issues. Just because the internet is 24/7, doesn’t mean we have to be connected 24/7.   To su...

Episode 36: Why I Came to America 39 Years Ago - Be Your Own Brand, Pt. 2 of 3_30 Seconds of Anything 21.08.2021

On 39th anniversary of my landing in U.S, what makes America unique is the opportunity to be your own brand for myself & others.   To subscribe to our newsletter   Be Your Own Brand - My Own Stories 39 years ago today I landed in the United States, leaving behind China that was NOT AT ALL like China today.  Looking back at all the ups and downs of my journey that led to where I am today, what I’m...

Episode 35: Jeopardy‘s ”Double” Jeopardy_30 Seconds of Anything 21.08.2021

Jeopardy has a real "double jeopardy". As an esteemed brand, it needs to make a hard choice between right & wrong.   To subscribe to our newsletter Jeopardy!’s executive producer, Mike Richards, anointed himself to be the host, disregarding our beloved Alex Trebeck’s wish list for his successor, including a black woman and a Jewish man, AND audience’s nomination, including a black man LeVar Burton...

Episode 34: Nothing is ever too big to fail_Be your own brand, part 1 of 3_30 Seconds of Anything 17.08.2021

No organization or country is too big to fail. Be your own superpower. Be your own brand.   To subscribe to our newsletter It’s gut-wrenching to see Afghan people desperate to leave Afghanistan, after 20 years of relying on the American superpower. Deja vu, the fall of Saigon in 1978. Even if you are perfectly happy, AND lucky, to work for a large brand all your life, BE YOUR OWN BRAND. To visit o...

Episode 33: More than 11 Olympic medals - how Allyson Felix became her own brand 14.08.2021

More than 11 Olympic gold medals: Allyson Felix became her own brand after Nike cut her pay because she was pregnant.   To subscribe to our newsletter https://www10plusbrand.com https://www.10PlusProfile.com   In 2018, when she was renewing Nike’s seven-year sponsorship while being pregnant, Nike cut her pay by 70% and would not make any guarantees if her performance dropped due to giving birth. H...

Episode 32: It‘s a Small World_30 Seconds of Anything 04.08.2021

The world is too small for tribalism during pandemic & climate change. We need to get together more than Olympic games.   To subscribe to our newsletter It is indeed a very small world. There is a one of kind Olympic hybrid medal fused from a silver and a bronze, by two Japanese pole-vaulters tied for second place in 1936. The two friends opted not to compete, but to fuse a “friendship medal” for...

Episode 31: Great Job Biles & Athleta!_30 Seconds of Anything 03.08.2021

Winning at all costs is challenged by Simone Biles, a big win for mental health and humanity.   To subscribe to our newsletter A small step for Biles, but a giant step for womankind It took guts and wisdom for Simone Biles to step out of competition based on her own judgement of her mental and physical conditions. Our world IS slightly better today when winning-at-all-cost no longer trumps an indi...

Episode 30: Antivax, Economy, Democracy - Warning signs!_30 Seconds of Anything 31.07.2021

We're all in it together - controlling the pandemic with vaccination and avoid an economic downturn.   To subscribe to our newsletter We are all in this together: No one is safe from COVID unless everyone gets vaccinated. If we don’t put our act TOGETHER,  we won’t control inflation, Delta, gun violence... Our democracy will collapse. Please share, subscribe, if you want to hear more episodes on m...

Episode 29: Character Counts_30 Seconds of Anything 29.07.2021

Character matters - for brands and our country. Capitol Hill police's bravery contrasts Trump's lack thereof.   To subscribe to our newsletter   Capitol Hill Police's characters contrasted the complete lack thereof by the instigator of the Insurrection from the top. Character matters. Stand for something. Want to make your brand stand for something? - Check out our website: https://10plusbrand.com...

Episode 28: What mindset is needed for winning Gold?_30 Seconds of Anything 25.07.2021

Mental toughness, psychological power, emotional stability are needed to win Gold, more than physical strength & skills.   To subscribe to our newsletter It takes physical strength, mental toughness, psychological power, and emotional stability to be in the flow state of peak performance to win the gold. Many get psyched out and under-perform.  Want to be a champion BRAND?  We at 10 Plus Brand ( h...

Episode 27: A Unicorn Builds a Brand, Not Just a Book of Business - a masterclass by Joanne Z. Tan on Entrepreneurs on Fire 10.07.2021

A Unicorn Builds a Brand, Not Just a Book of Business - a masterclass by Joanne Z. Tan on Entrepreneurs on Fire The following is a summary for the masterclass podcast on "Entrepreneurs on Fire", by Joanne Z. Tan, CEO & Brand Strategist at 10 Plus Brand, Inc., at the invitation of EOF host John Lee Dumas. EOF has a million downloads per month, is one of the top 10 Itunes podcasts in the world.  Man...

Episode 26: Can the social media “likes”, ”shares”, ”comments” increase a post‘s Google ranking? How is herd mentality related to popularity? 30.06.2021

Is your content valuable measured by "likes", "shares", & comments, real, or fake? What makes a post rank on Google?   To subscribe to our newsletter   A Podcast by Joanne Z. Tan, Founder & CEO of 10 Plus Brand, Inc. On social media, not all "likes" are phony, but there are definitely phony "likes". Fishing for “likes” rather than giving value is a waste of time for both the “fishers” and the “fis...

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