What It Really Takes

In this episode, I share insights and my personal experiences as a first generation college student. I discuss the challenges faced, the importance of preparation in high school, and the resources available in college. Emphasizing the significance of scholarships, internships, and leveraging one's status as a first generation student to access opportunities. The conversation aims to guide and...

In this episode, I chat with Global Brand Manager, Simone Jackson , whose career spans Spotify, Wieden & Kennedy, Kamp Grizzly, and major global campaigns like the Adidas x Ivy Park launch with Beyoncé. From crafting handmade cards as a child to leading high-impact brand strategies, Simone’s journey shows what it really takes to turn creativity and ambition into a global career. We dive into h...

In this episode, I sit down with New York Knicks Senior Manager, Digital Content, Lakeyia Brown, MMC , to uncover what it really takes to grow a career in sports marketing. Lakeyia shares her journey from a social media specialist at the University of South Carolina to leading digital content for one of the world’s most iconic sports teams. We explore how sports social media has evolved since 2016...

In this special introduction episode, I share the story behind What It Really Takes and why I started this podcast. Growing up in upstate South Carolina, I saw very few career options and had limited access to guidance or resources. I had big dreams but wasn’t always sure how to make them happen — and I know so many people feel the same way. This podcast is my way of opening doors, sharing real st...