The Pretty Smart Podcast

In this Ask Us Anything episode of Pretty Smart, the hosts answer real questions from designers who are curious about—or already working in—vacation rental design. From pricing structures and contracts to finding clients, entering new markets, and avoiding costly mistakes, this conversation is packed with candid advice and actionable insights. The episode dives deep into how vacation rental design...

Vacation rental design is not an extension of residential design—and it’s definitely not staging. In this episode of Pretty Smart, the hosts unpack what vacation rental design really is: a strategic blend of hospitality, business strategy, psychology, logistics, and data-driven decision-making. From durability, guest behavior, and photogenic design to pricing strategy, replenishment models, and lo...

In Episode 2 of Pretty Smart — “Let’s Name Names” — the founders dive into the people, partnerships, and pivotal moments that have shaped this growing design movement. From the trailblazers who stepped up to speak, to the unexpected friendships and collaborations formed at the Summit, this episode celebrates the individuals who make the Pretty Smart community what it is. It’s a conversation about...

In the premiere episode of Pretty Smart, hosts Jane Dagmi, Jessica Duce, and Ericka Saurit share the real, never-before-told story of how a single courageous moment at High Point Market sparked an idea that grew into the Vacation Rental Design Summit, a thriving community, and ultimately a new platform filling an unserved space in the overlap of design and vacation rentals. Through candid storytel...

Pretty Smart is your new candid, stylish, real-talk podcast about what it actually takes to build something meaningful in the worlds of design, hospitality, and creative entrepreneurship. Hosted by industry insiders Jane Dagmi, Jessica Duce, and Ericka Saurit, this show pulls back the curtain on the messy middle of building a business—the doubts, the pivots, the big swings, and the friendships tha...