The Endurance Coaching Business Podcast

Hey everyone, welcome back to the show! Today, we're diving into the less-than-stellar side of TrainingPeaks—a platform that seems designed to keep coaches stuck in the crowd. If you’re all about losing your unique brand, letting athletes wander off to a marketplace, and dealing with sluggish tech when you need it most, this episode is for you. We'll break down eight reasons why TrainingPeaks migh...

Happy New Year and welcome to 2025. Now is the perfect time to set your coaching business up for its best year yet. A strong start isn’t just about planning—it’s about taking action and getting the support you need to succeed. Whether you’re looking to scale, streamline, or completely reshape your business, the right guidance can make all the difference. The best athletes have coaches to guide the...

We've released a lot of features and improvements since our last update. Thanks to all our coaches who have contributed to the roadmap and the development of our platform so far. We've come a long way since our basic website builder and training plan builder in 2014. You can follow along with road map and progress here in our roadmap and feedback tool . More details in the episode but here is a qu...

In this episode, we explore why clear communication is the cornerstone of effective coaching. Discover how to simplify your process, document effectively, and communicate with clarity to empower your athletes and improve their results. Think Clearly: Simplify the Complex Focus on the essentials your athletes need to execute the plan effectively. Gauge each athlete’s level of understanding and adap...

In this episode, endurance coach and business mentor Michelle Lake shares invaluable insights for endurance coaches looking to grow their businesses. Michelle discusses her transition from competitive athlete to coaching and then to helping other coaches create sustainable and profitable coaching businesses. Some of the key takeaways include: The Power of Niching: Michelle emphasizes the importanc...

In this episode, we dive into how major endurance coaching platforms, like TrainingPeaks, often overshadow coaches' individual brands. We explore the impact of platform-centric interactions on athlete loyalty and how these dynamics can influence the coach-athlete relationship. Discover how you can elevate your coaching business above the noise and ensure your brand is always front and center. Key...

How do you win against AI Coaching? I've been thinking a lot about AI and coaching lately. It's natural and reasonable to wonder about the future role of a coach. Just to be clear, when I talk about competing against AI, I am specifically talking about the platforms and tools that try to replace the coach by coaching athletes directly. You should of course leverage AI to help you do things faster,...

Introduction In this episode, we dive into the key strategies coaches can use to help athletes navigate the ups and downs of major races. From managing expectations early to celebrating every effort, learn how to support athletes through their toughest moments and foster resilience for long-term growth. Manage Expectations Early Setting realistic goals and managing expectations starts well before...

In this episode, we break down the key stages of branding for endurance coaches Branding Isn’t Important When You Start Out Initially, focus on delivering quality coaching and building relationships. Branding can wait until you’ve got a solid client base and at least some consistent revenue. Your Brand Is Your Service Early branding is about how you deliver your coaching, not just logos or color s...

AI doesn't do a good job of coaching, ignore what the direct-to-athlete platforms tell you about it. They are talking their own book. They won’t replace good coaches any time soon, if ever. Right now, they are just a much better version of a generic training plan. All tech goes through a hype cycle, AI is no different and the AI hype cycle is probably going to be the most extreme tech hype cycle w...

In this episode of the "Endurance Coaching Business" podcast, Cam sat down with Taylor Thomas, founder of Thomas Endurance Coaching (TEC) and the Growth Circle accelerator program . They delved into the common struggles endurance coaches face when scaling their businesses and shared actionable insights to help coaches turn their passion into a profitable, sustainable career. 1. Building a Scalable...

What do Starbucks and Coaching businesses have in common? Apart from being coffee lovers? Apps and automation is one thing. That’s pretty broad so you are probably wondering how that is relevant for you as a coach. Well both Starbucks and coaches have the advantage of being able to add a lot of technology and automation to the way they deliver their products and services to their customers. Equall...

Recently, I wrote a post about how some coaching platforms weren't operating in the best interest of coaches After that, I asked my email list to come and comment on one of my LinkedIn posts to help me get some traction. Only two people did. This made me realize something: not many coaches are using LinkedIn, or I hadn’t quite built enough credit with my audience yet. Probably a little bit of both...

The best coaches are not the cheapest, and the cheapest coaches are not the best. One of the biggest mistakes coaches make is underpricing their services. I see it everywhere, coaches promoting the high quality of their service but charging cheap prices. Cheapest and best? Nup, there is no such thing. Highest and Best is what is real. The hard truth: you can’t be cheapest and best. If you’re tryin...

Our AI Coaching Assistant can now help coaches with their writing by suggesting comments to add to completed activities or help with replies to your clients. The goal of the assistant in this case is not to automate comments to your clients but rather a way to speed up the process and save you from having to type all of what you wanted to say. The assistant is aware of the clients details includin...

In this episode, I discuss a topic that's been on my mind: the "Bait and Switch" tactics some coaching platforms use. These platforms often offer seemingly great deals with cheap or "free for coaches" subscriptions and lucrative referral programs. But there's a catch—they also sell plans and self-coaching services directly to athletes, potentially cutting you out after you've brought your athletes...

Lately, my focus has been scattered, thinking about multiple tasks at once. I'm revisiting 'Exhaust the Body - Tame the Mind' to see how it helps with my mental clarity. You can read the full blog here https://trainingtilt.com/exhaust-the-body-tame-the-mind You can watch the video version here https://youtu.be/LgKWVYfu6lk Training Tilt is an all in one coaching and e-commerce platform that helps c...

Today's episode dives into the often-discussed topic of TrainingPeaks' pricing. While some coaches find it on the pricier side, we're taking a closer look at the value it offers, especially given its extensive features tailored for endurance coaching. Sure, it's not without its flaws, particularly in how it serves the coaching community, but there's no denying it's a powerful tool designed with sp...

Ever heard of the business phrase "selling sawdust"? It's a marketing concept drawn from a very traditional business, sawmills. A by-product of milling timber is of course sawdust. Sawdust is a product in itself but sawdust is not made to sell, it’s just created as part of the process of making a different product. The sawdust is not wasted though, it’s sold and used for many things including gard...

In this episode, we're diving into something that's been buzzing around our world lately - the shutdown of Today’s Plan. It's not just big news because it shakes up the coaching software scene; it's also a moment that makes us think about what it means for all of us in this niche, especially for folks like me running Training Tilt and coaching businesses in general. Here’s what we’re chatting abou...

In this episode, we explore the inevitability of criticism in the coaching world, especially for those who share their ideas publicly. We delve into why criticism is a part of the journey and how it can be used to refine and strengthen your coaching philosophy. Key Points: Understanding that criticism is inevitable with increased visibility. The importance of maintaining your unique voice and styl...

In this episode, we delve into the concept of simplicity in the realm of coaching, particularly in the disciplines of running, triathlon, and endurance sports. Drawing inspiration from an artist's approach to mastery, we explore how this analogy beautifully applies to the art and science of coaching. Topics Covered: Simplicity as Mastery: How the most effective coaches adopt a minimalist approach....

🎧 Join us as we explore the diverse landscape of endurance sport coaching. Whether you’re coaching out of a love for the sport, or you’re mixing your passion with a dose of business acumen, understanding your current position is key to your evolution. 🔍 We dissect the characteristics of Hobbyist, Professional, and Transitional coaches: 🔥 The Hobbyist's fire is lit by passion alone, coaching for...

A follow on from last weeks release, you can now use the AI Cycling workout builder when building template plans or directly on a client calendar. See the release notes https://build.trainingtilt.com/announcements/create-cycling-workouts-in-the-calendar Watch the video  demo on Youtube https://youtu.be/lKxF9zLfOd4 Sign up for a free trial of our coaching platform at https://trainingtilt.com/signup...

New feature released to Training Tilt. Use our AI tools to quickly and easily create cycling workouts by using text Watch the video version on Youtube https://youtu.be/ZkY3mzzO5rY Sign up for a free trial of our coaching platform at https://trainingtilt.com/signup Creators & Guests Cam Langsford @ Training Tilt - Host Training Tilt is an all in one coaching and e-commerce platform that has eve...