The Digital Slice

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Elizabeth Greene as they chat about helping business owners who sell on Amazon and feel lost in the jungle with a butter knife. Elizabeth Greene is the founder of Junglr, an Amazon advertising agency built on one core principle: simplify to scale. A former Amazon seller herself, Elizabeth unde...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Emeric Ernoult as they discuss digital marketing ROI and attribution. The art of getting credit for your social media work. Emeric is the co-founder and CEO of Agorapulse, a leading social media management platform he grew to $20 million in revenue without external funding. Emeric's strategic...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Kevin Dean as they discuss the shift in how business is done, AI, and the importance of business owners considering the real value they provide to clients and customers. Kevin J. Dean is leading AI-driven business transformation. As the Founder and CEO of ManoByte, a technology services compan...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Jonathan Baker as they chat about a topic every business owner needs to think about at some point. Having an exit strategy! Jonathan Baker heads up the M&A practice at Punctuation. He has worked on dozens of deals both inside and outside the industry and brings a unique perspective as a fellow...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Sabir Semerkant as they chat about tactics to employ when setting up your storefront, marketing your e-commerce business, and more! Sabir Semerkant is an eCommerce expert, growth strategist, and entrepreneur with over 20 years of experience driving over $1 billion in revenue. Endorsed by Gary...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode, Brad Friedman and Ivan Burban discuss the need to collect the right data in order to make data-driven decisions that generate revenue. Ivan Burban is the Head of Marketing at Coupler.io, with over 12 years of experience in digital marketing, SEO, analytics, and product management. Ivan advocates the...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Adam Ortman as they chat about the ins and outs of consumer psychology and the importance of businesses knowing their audience. Adam Ortman is a marketing author as well as the president and founder of Kinetic319, a leading marketing and advertising agency headquartered in Denver, Colo. The ag...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Saul Marquez as they discuss the ins and outs of marketing strategies and tactics for practices, vendors and healthcare systems.  Saul Marquez is a prominent figure in healthcare digital marketing, serving as the founder and CEO of Outcomes Rocket a global digital marketing agency serving heal...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.   Join Brad Friedman and Carolyn Lowe as they discuss the science behind growing your brand's profitability by selling products on Amazon without ads.   Carolyn Lowe established ROI Swift in 2015 to provide expert assistance and profitable Amazon strategies for established brands. Her mission is to rectify the overc...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Refresh vs. Rebrand: Learn how a strategic rebrand can skyrocket your firm's success with Brad Friedman and The Rebrand Man, Jim Heininger. Jim Heininger is the Rebrand Man. He leads the efforts of The Rebranding Experts, which he founded in 2017, after 30 years of business and brand strategy experience for P&G, McD...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Jim Pietruszynski as they discuss how branding is more than a log, and how great brands solve problems, while their branding elicits emotions. Jim Pietruszynski is the CEO of Soulsight, a full-service brand design agency, that utilizes an empathic mindset to motivate consumer connections with...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Jim Harenchar as they discuss the importance of collecting data to measure the results of your businesses' marketing efforts. Jim is the CEO of Response Marketing Group, a consumer-data-focused marketing agency that primarily serves clients in the financial services, tourism and healthcare sec...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad and Jennifer White as they chat about the importance of communication between the marketing department and the sales department for business success. 5 & Rise Marketing Solutions founder and principal consultant, Jennifer White, has more than 25 years of marketing experience and has held senior marketing l...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Ron Green as they chat about recent advancements in AI technology, the rise of reasoning models, and when the robots take over. Ron Green is the Co-founder and Chief Technology Officer at KUNGFU.AI, the leading AI management consultancy and engineering firm. He is a sought-after speaker, thoug...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad and Joel Steel to learn about the use of gamification to get the attention of customers while gathering data and building a one-to-one relationship. Joel Steel is the Co-founder & CEO of Komo Technologies (Komo). His experience spans two decades and includes fostering and guiding teams across diverse indus...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad and Andrew Howlett as they chat about creating engaging, interesting and inspiring workplaces that keep our employees and clients coming back. Andrew Howlett is the CEO of Struck, an agency that excels in transforming brands in the destination marketing, outdoor recreation, and biotech industries. Strategi...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Chris Zeunstrom as they chat about businesses that build relationships and Chris' work improving relationships between people and the technology they use. Chris Zeunstrom is the Founder and CEO of Ruca and Yorba. Since July 2017, Chris has led Ruca, a full-service global design cooperative, ov...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Katie Smith as they chat about the Customer Journey, marketing stagnation and the #1 marketing metric business owners need to track. Katie Smith, known as the Queen of the Customer Journey, is a visionary marketer dedicated to transforming chaos and stagnation into strategic success. Her appro...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Jon MacDonald as they discuss optimizing your website using psychological principles focused on getting website visitors to convert. Jon MacDonald is the founder of The Good, a digital experience optimization firm that has achieved results for some of the largest online brands, including Adobe...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Casey Mank as they chat about how workplace writing impacts your personal brand and how to write with more confidence at work. Casey Mank is the Co-founder of Bold Type, a women-owned communications training firm. She has worked with organizations including Kellogg's, Viacom Media, the Kauffma...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad and Wayne Stanley as they discuss what small business owners can do to create compelling content that increases website visits and generates revenue. Wayne is the founder and Chief Inspiration Officer of Bowe Digital, is a dynamic force in the world of marketing and communications. As the owner of Bowe Dig...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad Friedman and Caroline Crawford as they discuss the need for business owners to take a step back and examine their marketing holistically. Caroline helps business leaders with aligning marketing initiatives effectively to achieve overarching business goals. She is a seasoned marketing and communications exp...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad and Jason Kramer as they chat about the importance of a CRM to businesses focused on managing customer interactions and data to help generate revenue. Jason Kramer is the founder of Cultivize, a consulting firm that specializes in B2B lead nurturing strategies and technology. With 15 years of experience ru...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode, Brad Friedman and Skip Wilson talk about the fact there is actually science behind advertising and the many benefits of a fractional CMO. Skip Wilson's journey in advertising began at the age of 16 as a copywriter. He was trying to impress a girl, so he started looking for writing jobs. Over the yea...

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Join Brad and Mercer as they chat about how small business owners can identify key metrics and master measurement marketing to guide their decisions.  Chris Mercer is an esteemed measurement marketing expert and the co-founder of MeasurementMarketing.io. With an unwavering dedication to helping marketers, marketing...