Team Liscious

Yes, we said it! It's not too late to make 2023 be YOUR YEAR regardless of what obstacles were put in your way. We know for many, this year has been one full of trials and tribulations but you are STILL HERE and smarter, better and stronger than ever. In this episode we give some real examples of marketing advice that works today! Even if social media isn't your thing and talking to the ca...

After 3 month hiatus, moving states and huge career changes... There is so much we chat about in this episode. We hope you enjoy this conversation touching on a few hot topics: - why we moved to Nevada - what my new position at PLA entails - how Hakim's role has changed - the current economic climate - where to focus energy in business - how to get / keep clients in todays market - psychology...

Lots of change on the forecast for Team Liscious, our take on how and why the market is shifting so dramatically. Plus what we are doing right now to get back to a full book of lash / hair clients after almost 2 years of not accepting clients and focusing on education / retail. www.thelashpapi.com

"The lash industry is TOO SATURATED!", "There are too many LASH artists already, it's impossible to be successful"... These phrases are amongst the most common and honestly, most frustrating for me to hear. Simply because we know SEVERAL new artists who have grown in less than a year to a steadily booked and busy artist without 10k followers even in todays "saturated m...

So many emotions as we navigate through this HUGE transition. While we will be experiencing a lot of changes, one thing that remains the same is our mission of helping you guys along our journey of growth. Transparency is important to us and making sure we give you all the opportunity to learn from our difficult lessons is also a priority. Thank you to all of you who continue to support us and we...

The easiest way to make more money is to increase your menu prices across the board, we know that is not a new or complicated concept to wrap your head around. However, knowing WHEN is the right time and WHAT is the best technique for having those conversations about money with our beloved clients... that is the hard part for many artists. In this episode we share some of the lessons we learned ab...

Are you running your business, or is it running you? No wrong answer 😂 The truth is, MAJORITY of entrepreneurs are struggling with this one same issue across the board, regardless of how long they have been in business. When you are your own boss, you wear a LOT of hats and there typically is not someone above you holding you accountable. If you too struggle with this, you are going to LOVE this...

Part of our F@#k up Friday series, in this episode Ashley and Hakim keep it 10000% on the conversation of setting your service prices. This is not your run of the mill tutorial encouraging you to "charge your worth", we are not those guys. Fluff is not our style, it is so important to us that we share with you all how to set up your business for LONG TERM success and prevent you from mak...

In this episode we sit down with our friends, Paul & Tussanee Luebbers of LashCast podcast to have a conversation about the different options for artists after beauty school, plus some pros and cons for each. If you are struggling or nervous about what to do next, you NEED to listen to this episode. All four of us has had years of experience doing all of the above, so when you hear us getting...

What better way to RING in Season 4 of Team Liscious Podcast than to set the tone for the entire season, by sharing some of the most COMMON mistakes that we see from both beginner and even long time business owners. This is not to shame, embarrass or "call out" any of our friends, by the way! We just want to spread awareness to all of our listeners so you can HOPEFULLY avoid some of the...

If you have been dying to start that business, or develop that product, maybe get into trainings or simply try a new style / technique but you just "can't".... you might be STUCK wondering WHY on earth am I freezing up? Why must I be so hesitant? YOU ARE NOT ALONE. We have both felt this way many times and even until this day. Getting our podcast onto youtube has been a goal of ours for quite some...

With the new year, new goals are arising and many lash artists are aspiring to add new avenues of income into their businesses in order to “work less and earn more”… in this episode we break down the differences between passive income and residual income in order to simplify the idea of “money while you sleep”. You’ll not only learn the differences between the two, but we give you a few examples +...

If you struggle with scrolling online and fall into a pit of self-loathing... you are not alone! We want you to know that not only is that a normal response, but we explain in this episode why that is and how we have experienced it in our lives. Most importantly, in this podcast we give you 3 super helpful devices for overcoming the urge to give in to negative and self-harming thoughts that restri...

Wow thats a lot of W's 😂 hahaha Well, anyways! In this episode Hakim and Ashley are both giving their top lessons or wisdom that they wish they learned earlier on in their entrepreneurial journeys. Making mistakes and learning as you grow is inevitably part of owning a business, but there are without a doubt some KEY teaching moments that costed us a WHOLE lot of pain and stress that we want you...

F around with us and Find out all about how The Lash Conference went for Beautyliscious, what our favorite parts were, what we wish was different and some tips / tricks on how to have the best time if you decide to go next year. For more business / lash events see these links below : LashCon 2023 : https://www.thelashconference.com/ Millionaire Mindset | Minneapolis, Minnesota : https://lifestylel...

We are all aware of how important it is to grow your network, but many people struggle with the actual DOING it part. I am not exempt to that phenomenon and want to share with you my 5 step frame work for mastering social gatherings in a way that is simple and straight to the point. No more wasting thousands of dollars and days at a seminar to come home with a bag full of business cards that blend...

If you have been in business for a little while, you have definitely heard of networking events, seminars, conferences and trade shows. It can seem to be overwhelming in many ways to be responsible for all the day to day duties as a business owner AND have to keep up with professional social events on top of it all, I 100% get it. So, you might be wondering, is it really a sound investment of my p...

Todays mini-episode is all about my ADHD brain and the random ideas I get about business when doing regular day to day thing. If you found this inspirational, helpful or even just funny, make sure to subscribe to the podcast. Oh and if you love me, I’d really appreciate you taking 5 minutes and leaving a detailed review with a key takeaway and/or ideas for future episodes. Id love to shout you out...

This episode is very different, not a usual business topic per se… but very very much related to our company and our mission to spread knowledge & awareness to minority entrepreneurs. If you have heard of these “trends” brought forth by popular influencers, or maybe you haven’t and you just want to be in the loop, I explain each one in detail. Not only do I tell you what they are, but I go ahead a...

If you are like me and come from a background filled with a rich, beautiful culture from a foreign country that our ancestors, parents etc migrated from in order to make a "better life" in the USA... you will likely understand all too well that not EVERYONE in our families was super excited about us starting a small business, let alone supportive. This has a major impact on the way we actually mak...

If you struggle with positioning your business as a respected / knowledgable brand because you are a small business and feel inferior or looked down upon for being new-ish to the game... first of all you are not alone and do not worry because there are ways to overcome that fear! Believe it or not I have been there too and so has Hakim, my husband and one of the few hetero / cis males publicly ope...

No matter what type of entrepreneur you are, what stage of your business you are in BRANDING is a major factor in the success level of your career. In this weeks episode I talk about the most common mistakes when businesses are "attempting" to brand their companies and develop brand awareness. Exposure is a MAJOR component in gaining customers and making sales, but the wrong kind of message is eas...

First of all, do you even know what BRANDING is? If not, you are in the right place!  In this episode Ashley breaks down what branding is and how it applies to YOUR business, regardless of what you do or sell. Branding for a small business is more than your logo and color pallet, its what people think of when they are confronted with your company. If you want to learn more about my 90 day coa...

This is the first episode in a new series where Hakim answers questions that he gets asked all the time, here on the podcast. If you have ever wondered what that lash cholo is like behind the scenes when he's not dancing on tiktok, get a peak inside the male perspective with regards to all things small business owners struggle with in this series. For the intro to this series, we focus on Hakims n...

If you LOVE what you do, that does NOT make you automatically in love with posting about it online. QUITE the contrary in my research, in fact. Many service providers actually find it really difficult to sit down, in their "downtime" to think about content creation and take the time to connect virtually with potential customers. Ironically, the first thing a LOT of struggling entrepreneurs do when...