Social Selling Simplified with Lori Ervin

You will never outperform your own beliefs in yourself.   Here's what I need you to know -    You are likely the only thing standing in the way of the goals you have set for yourself.   What you believe yourself to be capable of. What you believe you will stick to. What you believe is possible for you.   So if you want to shift the outcome, not only do you need to adopt ne...

What if I told you that you could choose who your customers were going to be?   And what if I told you that ultimately the brand that you build, and the content that you share - will be what will lead to the audience that you build?   It's a little bit about who your products will appeal to, but more than that - it's about who you desire to serve through the brand you are building and th...

If you could be known for anything ...what would you be known for?   This is one of the questions that you should be asking yourself as you build out your brand.    Because the truth is -    Your brand represents you, your beliefs and the mark you want to leave on the world.   This episode is all about taking the Content Pillars that you created, and digging deeper to...

When building out a brand - the place where the majority of my clients and my team members get stumped is what to post!   How to integrate the behind the scenes of your life, with content for your brand.   And the truth is - this is going to look a little different for every single business owner, and brand. And you will need to find your own groove.    But what I teach is Pers...

There are likely a zillion ways to build a brand - but I am going to lay out 2 of them for you in this episode.   The first will have your products as a part of the brand, and the second will focus more on something else that you are an expert in, or passionate about.   The key here to remember is - your products and your business, are likely the least interesting thing about you. You ha...

I think when we hear the word 'BRAND' we don't necessarily think of our own personal businesses, and unless you've been in my world for awhile - you definitely don't think of it as a requirement for running a Network Marketing business.   But my friends ...I am here to tell you that building a personal brand, is going to flip your business on its side and increase its potential exponentially....

It's never easy when your decisions are made for you, is it?   The truth is - I didn't see it coming. And the other truth is - I wouldn't change a thing when all is said and done.   This episode will be the final chapter, in getting you up to speed on where I am at, before digging into the true behind the scenes of building a 6 and 7 figure business.   This is the chapter on how it...

I spent over 8 years with Stella & Dot.   I went from someone who had zero interest in building a business, to someone who replaced her full time teaching income to become a full-time entrepreneur.   And there was a lot of life that happened in the middle of that, but I thought I would pull out some of the biggest lessons that I learned over the course of those 8 years:   People...

I cannot wait to take you behind the scenes this year, as I literally build a business from the ground up.   It wasn't in my plans - starting from scratch. It wasn't even on my peripheral - getting in on something at the ground level. But I have to be honest - I am freaking excited, and I cannot wait to use this experience, to be able to dive deep with everyone both on my Podcast and on my bl...

As we close out one year, and get ready for the next - I thought it would be fun to end Season 4 (how is it even possible that there are already 4 seasons?!) of the Podcast, with what 2022 has taught me.   Here's an overview: Sometimes change can be good. Sometimes when a door slams in your face, it's only because you are supposed to look for a window. Always follow your energy. Sometimes you...

This week on the Podcast, I had the opportunity to sit down with Helen Thacker - a successful multi 6-figure business builder, who also runs a coaching business for Network Marketers.   Sounds familiar, right?! The similarities won’t end there.   We dig deep on why branding is so important for your business, how to show up on social media and why to get started with email marketing. &nbs...

So, here’s the thing - It’s not about WHO you are in the moments when you’re winning, but it’s about WHO you are and how you move forward in the moments when you lose.   I ended last month with the hopes of a pretty big promo in my company …and if I’m being honest, most of the goals (even the audacious ones) that I have gone for - I have achieved. And because I didn’t understand something cor...

It is so much easier to take care of the customers you have, than it is to acquire new ones.   And sometimes I think we forget this.   We get on the hamster wheel of doing parties and vendor events and reach outs …always thinking - new, new, new. When there is already a lot of low dangling fruit inside of the customer base that is already established.   So! This episode is going to...

We all know that this time of year is the very best time of year for sales in our businesses.   Tune into this episode to hear all about how Megan maximizes the holiday season! She is a sales queen and gives us some amazing tips and ideas.   I can’t wait to hear what you’re going to run with inside your own holiday season!

This episode was so much fun to record!   And such an incredible example of the opportunity that we have to build something (all our own) on TOP of our NWM’ing businesses. Something that doesn’t take away from our businesses - but actually layers on value, and allows us to expand on what we offer our incredible customers.   Diana and I have been working together for over 6 months - and I...

I think as leaders, we are often on the hunt for how to inspire and motivate the masses. How to get others to rise as the leaders that we know they are inside.   This Podcast episode is a dedication to that pursuit. And my advice on this topic.   I would love to hear your thoughts, and your AHA moments. How you hold yourself accountable to your own goals, and how you connect with your te...

Grab your pen and and paper my friends, because this episode is going to rock your world, in the biggest and best way!   We all know how much I love systems and we chat about them a lot on this podcast - but this episode takes the cake.   In an interview with Whitney Hoefer, an Online Business Manager for Network Marketers - we learn the top 5 systems that every single NWM’er needs to ha...

Are you playing the long or the short game in your business?   I often compare growing a business, to growing a garden ...   You never truly know what will sprout. It takes a lot of love, attention and nurturing. And sometimes you’ll need to evaluate and rework some things.   Here’s the thing - some of what you do will be short game stuff …running promotions/sales, doing reach outs,...

I asked the question the other week - “If I was to look at your personal FB profile, how long would it take me to see your business? How about a picture of you?”   The responses were varied and I think this is a topic we should dig into!   I know for me - I shied away from sharing on my personal platform for a really long time. I wasn’t sure how to integrate my business, I didn’t want to...

This is a hot topic in my world these days, so let's break it down:   Here are 3 reasons that your FB VIP Group, may be dead.   You aren’t being consistent. You want to be posting 4-5 times, throughout the day …5 days/week. And yes, I can hear you gasp from here. Ha. But trust me, it’s the secret sauce.   You aren’t growing your group. You want to be adding at least 10 new customers...

If you have ever considered building a business all your own, on top of a full time job, on top of being a mom, on top of a NWM’ing business …and top of an already full life - you’re going to LOVE this episode.   In this episode I dive deep with Andrea Federico-Henwood all about her brand new business - Educators Finding Balance, that she just started 6 months ago.   We also talk about h...

In this episode I am actually talking about the very first incentive (in this case, a company trip) that I didn't go for.   Why I made the decision, how it felt and the ultimate purpose behind the choice.   Always remember that your business is a choice. You get to choose how you build, where you build - all. the. things.   I think sometimes we lose sight of this, as we charge towar...

These last few weeks have been such a whirlwind for me! From finding out that S&D was changing out of the MLM format, to starting a whole new journey - I feel like I’ve been on a rollercoaster.   A magical rollercoaster, but still a rollercoaster.😂   The ups and downs. The questions. The fear of the unknown. The excitement of potential. The beginning of a brand new journey.   A...

Those that are in my inner circle know that I have started something brand new. Something that I am super duper excited about!   And while this episode isn’t about that (you’re going to need to hit me up personally for insider deets 😉) this is about my very best tips to launch your brand new business …or even to help new team members launch their brand new business, strong.

I open up about finding out about the changes on the horizon with Stella & Dot, a bit more about my journey - and all of the lessons that I have learned and am now learning along the way.   This episode is my real and raw truth, and hopefully has some advice that you can take with you so that you're always financially safe inside your biz.