Social Media Decoded

In this episode, Michelle Thames discusses the myth that a high follower count guarantees success on social media. She emphasizes the importance of engagement over quantity and provides strategies for building a quality following. Michelle highlights the significance of consistent content, authenticity, and directing followers to other platforms. She shares success stories of entrepreneurs with mo...

In this episode, Michelle Thames discusses how she used Chat GPT to craft a marketing plan that can help bring in a set amount of money each month. She shares her goal of reaching $50,000 a month and explains how she used Chat GPT to break down her offers and create a clear and actionable plan. Michelle emphasizes the importance of working smarter, not harder, and highlights the adaptability of Ch...

This episode explores the intersections of digital marketing, personal growth, and wellness. It discusses the stressors of digital marketing and the importance of mindfulness in managing them. The episode also emphasizes the significance of wellness beyond work and how it impacts work performance and mental health. Takeaways ✨ Digital marketing can be stressful due to the pressure to keep up with...

In this episode, Michelle Thames shares her experience running a digital marketing agency and the reasons behind transforming their social media management strategy. She emphasizes the importance of valuing respect and integrity in client relationships and the need to prioritize the well-being of her team. Michelle also discusses the shift in focus from vanity metrics to long-term strategies and t...

In this episode, Michelle Thames discusses Instagram's Pin Post feature and how it can be used to enhance your profile, increase visibility, boost engagement, and showcase your brand's personality and story. She provides tips on using pin posts to highlight key information and promotions, and shares insights on how pinning highly interactive content can encourage new visitors to join in on the con...

In this episode, Michelle shares the story of how her love partnership and online branding intersected in her life. Her husband played a significant role in encouraging her to start a blog and share her experiences online. They have since built a successful digital marketing agency together and collaborate on various projects. Michelle emphasizes the importance of authenticity, transparency, and s...

In this episode, Michelle discusses the latest Instagram update that allows users to add more frames to carousel posts. She highlights the benefits of this update for social media businesses and brands, such as the ability to provide additional context and information about products. Michelle also mentions a claim that some users can add up to 20 posts in a carousel. She concludes by encouraging l...

In this episode, Michelle shares her marketing strategy and platforms for 2024. She emphasizes the importance of social media, particularly Instagram, Facebook, and LinkedIn. She also discusses expanding to YouTube and utilizing email marketing. Michelle highlights the value of in-person events and hosting retreats. She focuses on her signature program, the Magnetic Mastery Marketing Academy, and...

In this episode, Michelle Thames discusses the latest updates and features on Instagram. She emphasizes the importance of using Instagram as a tool to increase visibility and profits. The chapters cover various topics such as grid preview, video cutout stickers, DM themes, Instagram's power and features, threads and multiple links in bio, scheduling posts and insights, and Instagram's continuous i...

Michelle announces her participation in the Rise Above Summit, a two-day virtual summit designed to help online entrepreneurs grow their businesses. The summit features industry experts and covers various topics related to building and growing an online business. In addition to business strategies, the summit also focuses on personal development and mindset. Michelle encourages listeners to secure...

In this episode, host Michelle Thames discusses the importance of conducting a marketing audit to evaluate strategies and improve online presence. She provides tips on gathering marketing materials and analyzing branding consistency, website optimization, and content engagement. Thames emphasizes the significance of tracking metrics, such as conversion rates and calls to action, to understand audi...

In this episode, Michelle discusses using AI, specifically Chat GPT, to overcome content blocks. She introduces the concept of AI as a brainstorming partner that can generate ideas and assist in content creation. Michelle explains how AI breaks content blocks by providing prompts, expanding on ideas, and even writing entire blog posts. She emphasizes the importance of using AI as a tool, not a rep...

In this episode, Michelle Thames discusses the importance of personal branding in today's digital age. She emphasizes that a strong personal brand can open doors to opportunities and shares her experiences of getting paid trips and speaking engagements through her brand. Michelle highlights the power of authenticity and relatability in building a personal brand and advises listeners to showcase th...

In this episode, host Michelle Thames shares a step-by-step guide on how to monetize your expertise. She emphasizes the importance of identifying your niche, validating your ideas, packaging your knowledge, building your platform, marketing your offer, launching and gathering feedback, and scaling your business. The episode concludes with a reminder that every journey is unique and offers listener...

In this episode, Michelle discusses the benefits and features of Stan Store, a creator-focused platform for selling digital products and services. She shares her personal success with the platform, having made $40,000 using it. Michelle highlights the versatility and ease of use of Stan Store, as well as its integration with social media profiles and other tools. She also mentions the pricing and...

How to use psychology to get more clients. Host and marketing expert Michelle Thames explores the psychology behind attracting clients. She discusses the role emotions play in purchasing decisions, increasing engagement, and building trust.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Facebook group Leave a review for Soci...

The importance of community building for a successful business. Host and marketing expert Michelle Thames is joined by John-David Forsyth to discuss the importance of building a community in both the physical and digital realms. John-David shares his expertise in building communities and provides tips for overcoming obstacles individuals and businesses may face when building a community.  John-Dav...

Environmentally friendly digital marketing is not only an option but a necessity. Host and marketing expert Michelle Thames shares how to minimize your digital footprint with everything from your website to your social media to your marketing campaigns. She shares tips for eco-friendly marketing and maintaining an ethical online presence. -- Catch up on other podcast episodes on Apple and Spotify...

The new trend in marketing every entrepreneur must try. Host and marketing expert Michelle Thames speaks with marketing strategist Kwinetta Moore about cognitive-aligned marketing. Kwinetta shares how a cognitive-aligned marketing strategy impacts the decision-making process to drive more customers.  Kwinetta Moore is an educator, entrepreneur, and marketing strategist. After spending her last $27...

The easiest marketing hack you aren't doing. Host and marketing expert Michelle Thames shares how automations can work in marketing to bring you more sales with less effort. She shares her favorite automation tools and tips to get the most out of your marketing automations.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Face...

Five ways to bring in more clients. Host Michelle Thames shares five simple ways to improve your marketing strategy to draw in more ideal clients to grow your business and generate more revenue. You can start implementing all of these tips today to bring in better clients quickly.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Quee...

Becoming a successful influencer isn't necessarily about having a large following. Host Michelle Thames and talent expert Courtney Bagby Lupilin share what it takes to be a successful and profitable influencer (and it isn't your follower count). Courtney also shares tips on negotiating brand deals to ensure a strong and mutually beneficial relationship between you and the brand you're partnering w...

Five books every marketer must read! Host Michelle Thames shares the five best books she's read to become a top marketer in her industry. Tune in for the full list. -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle's Cashflow Queens Facebook group Leave a review for Social Media Decoded Support the Show. Hosted by Simplecast, an AdsWizz company....

The easiest way to grow your online community is through collaboration. Host Michelle Thames shares her secret to successfully building a loyal and thriving online community. She shares different ways to expand your reach and get in front of new audiences to grow your business and your following.  -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join Michelle...

Why every entrepreneur must embrace collaboration and networking. Host Michelle Thames is joined by Robbin Kelton to share their networking secrets. They discuss the key components of networking that generate a positive return on investment for entrepreneurs and businesses and share how entrepreneurs who are starting out can build a solid network that will help them grow their businesses.  Robbin...