Small Business Growth School

What if you could add anywhere between $5-$5,000 to your clients initial purchase? That would be huge right?! Not only because your margins would go through the roof, but your client will get an insane amount of value from you. Today we're going to walk through how this can be done in a simple way and also some examples of different order bumps we've used successfully across different smal...

We all know what Im talking about here.. clients that always a have a problem, are rude, cancel last minute, don't pay on time, take up hours of your day with pointless questions, etc. What if I was to tell you that you can shift how you market slightly to allow you to get a lot less of those people? It would be pretty great wouldn't it! So with that said, we're doing a deep dive into...

Wouldn't it be nice to know how your business would turn out over the next year.... whether you close up your doors or scale it to another 50-100k? In today's episode Im going to go over a 3 question formula that I've used for years to determine the viability of any business. Its oddly accurate, and a great tool for any business owner to have. Best part about it, you can do the formula...

Have a competitor that's destroying your chances of getting customers by selling at a huge discount? This happens a good bit in small towns. And the two choices seem to be to ... A) go out of business or B) cut your prices and make less to compete. I don't really like any of those options, so lets insert option C... What if we could actually charge more than them and then steal their custo...

I can guarantee one thing.. if you follow all of the 10 steps outlined in today's episode you will 100% go out of business within your first year. But on the flip side of things, if you do the opposite you can turn that little business into a money making machine! :) All of these mistakes I've either made myself or seen in clients businesses, so they are definitely all proven to hurt you....

Ever sit down and ponder.. I can't think of anymore things to talk about with my content, its humanely impossible! What do I do!? Well Im glad you asked, today we're doing a deep dive into how you can reuse your old content to save you time but also keep your potential customers happy in the meantime. Welcome to Small Business Growth School, If you're a small town business owner lookin...

Making a new hire can be literally the worst decision of your life... They can not only mess up the role and annoy your customers. But also destroy your good name that took you years to build up within months. Here's the little caveat though... that's if their a bad hire! :) If you get it right though, it can completely change the game for you. You have someone that has your back, grows yo...

Can you NOT sell ice to an Eskimo? If not, your not alone.. most folks starting up a small business have zero sales training. But what if I told you that advanced sales skills weren't required to grow you company to a pretty nice level (300kish after tax profit). In today's episode Im going to teach owners the single thing they must develop to allow them to get loads of customers with... y...

When it comes to marketing Facebook is one of my FAVORITE platforms. So it should come as no surprise that I test strategies on it on a weekly basis. In today's episode we're going to do a deep dive into a type of post that I've coined the "Conversation Starter" post. It's massively effective when used on an owners personal Facebook page. Listen up today, and figure out h...

No one wants to buy your stuff, your definitely going to go out of business! That can be just the start of an avalanche of bad thoughts that pop up when you get your first "no" in business. I guess what, you'll keep getting no's... lots of them! But today we're going to talk about how you can get at least 50% of those no's to turn into yes's and keep that business ali...

Ever have that sinking feeling in your stomach or have that rush of dread that hits you like a mac truck? This can happen with everyday life, but even more so in a small business! I can tell you from first hand experience that yes a business can give you complete time freedom to do what ever you want and even the financial means to enjoy things you never thought you'd be able to enjoy. But it...

Im going to give you all a little "secret" that I learned from my wife that use to be a newspaper editor. There's are more than one way to get free ads in the newspaper. In today's episode Im doing a deep dive into a method can you use to get some free advertising in front of locals on a monthly basis to speed up the growth of your small business! Welcome to Small Business Growth...

Ever have a slimy car salesman that was trying to push you into buying that run down car in the corner of the lot? Now that's unethical selling! But what if you actually have a great service/product, and your staff think their being a "bad person" when they sell customers your stuff? This will literally cost you THOUSANDS, and not to mention you won't be able to help as many peop...

With over four years of split testing, my "3 word" email has literally blown all of my other email copies out of the water. Sometimes its been up to 50-60% more effective at getting new customers. With that said, Im going to dig into how you can market your small business through email and what these magical 3 words are! Welcome to Small Business Growth School, If you're a small town...

People always talk about how to hire new staff, but what about in what order? Because I can tell you this much, if you get the order wrong it can slow down business growth & even give you lots of added payroll expense with very little benefit. With that in mind, today we're going to talk about the 6 major hires any small business needs to make and in what order, enjoy! Welcome to Small Bus...

Im always testing the newest marketing routes to see if they actually work by applying them to my own businesses first before I recommend it to yall! So we did a pretty lengthy test on Linked In groups, and the results we're actually pretty surprising. Check out today's episode to find out what happened and if you should use this in your own business. Welcome to Small Business Growth Schoo...

My first manager hire got me from doing 50 hours a week in that business to just 2 hours.. And those two hours are purely for "high level" activities to grow that business further. A general manager is the final step to automate your business, and they takese some much stress off your shoulders. On the flip side, if you hire the wrong person for the job you'll be just as stressed, co...

I had a mastermind a few weeks ago, and we had a member that has come up with this completely new marketing approach where you can give your employees an insane benefit they love and get loads of new customers at the same time... Confused? You should be! But don't worry, Im going to walk through what sort of benefits you would give and how you go about getting your new customers from it. Welco...

What if I told you that you can get a complete stranger to do your marketing for you and you wouldn't have to pay them a dime UNTIL they made the sale? 99% of owners out there would say yes to that deal in a heartbeat! Im here to say that this is an actual marketing approach that any small town business can use. So lets dig into it! Welcome to Small Business Growth School, If you're a smal...

Ever wonder how I can run a few businesses without even working "in" them... :) Theirs about 4 key things and a document you need to get to that point, and it doesn't matter if you have a dog grooming business, your a book keeper, pressure washer, etc. If you have these things in place, you will have an automated business that runs without you! So lets dig into what the four steps an...

From 1970 to 2024, using an inflation calculator online the value of a dollar is 8x's less than what it use to be! So literally your cash is worth less and less as the weeks go by. And this isn't a conspiracy theory, this is cold hard facts. So how do we protect our hard earned cash that we get from our small businesses? Check out the episode below and we'll go over 4 top ways to store...

Worried that you're going to seriously mess up your logo? You may be anxious about getting the perfect colors, the best image, and even great copy. And the thought of finding the right graphic designer makes your head want to explode! No worries, I've got you covered. Im going to go through all of those things today so you can learn how to create a great logo and get started on whats reall...

Any quick google search will tell you, Marcus Lemonis's speaking fee is anywhere between $50,000 to $170,000. Pretty hefty chunk of change, so this guy definitely knows his stuff. I was lucky enough to have him do an event in one of the Masterminds Im apart of, and today Im going over an insanely useful "golden nugget" he gave me to help me grow my businesses. Enjoy! Welcome to Small...

Its rare that a business name will actually stop people from wanting to do business with you, but why settle for just not offending people? Why not create a business name that is so good it acts as a form of marketing all by itself? That's exactly what we're going to talk about today. Im going to cover two simple strategies in designing your business name that will help you get as many new...

What if I was to tell you their was a cheap way that you could get your local post office to tell everyone in your neighborhood about your business every day of the week? Well it may seem like a fairy tale, but its an actual thing! And today we're going to dive into how you can use this marketing approach to scale your local mom & pop business. Welcome to Small Business Growth School, If y...