Scale Sessions

What does it take to build and scale global brands in today’s hyper-competitive world? In this episode of Scale Sessions , Nicola Anderson sits down with Carol Howley , a CMO with a track record of scaling tech companies, driving transformation, and delivering commercial results in complex, high-growth environments. At Exclaimer, she doubled ARR to over £80M, and has also led marketing at Canonica...

What if the secret to scaling revenue teams wasn’t just about hiring or retention, but about treating performance, growth, and retention as one continuous cycle? In this episode of Scale Sessions , host Nicola Anderson sits down with Pamela Marsh, Director of Strategic Sales at Udemy to explore the habits, mindsets, and leadership strategies that create high-performing teams. Pamela reveals why nu...

How can you leverage AI to revolutionize your sales strategy while maintaining the human touch with your leads? Join host Nicola Anderson on this episode of Scale Sessions as she welcomes Amelia Scott , CRO and Founder of Compound Revenue Lab. Amelia is a sales leader who transitioned from psychology research to sales innovation. Together, they explore how AI is reshaping sales leadership by empow...

What if you could accelerate your sales career from SDR to CRO in just five years? Join host Nicola Anderson on this episode of Scale Sessions as she welcomes Nazma Qurban , Co-Founder of Flooencer , to explore her inspiring rise from cold calling at 15 to becoming a CRO. Nazma shares how mentorship, authentic leadership, and capacity planning shaped her journey, while also unpacking how B2B influ...

What if the key to growth isn’t more leads, but fixing what’s broken in your funnel? Join host Nicola Anderson on this episode of Scale Sessions as she welcomes Hannah Ajikawo , founder of Revenue Funnel , to discuss transforming go-to-market strategies through smarter processes, cultural audits, and how to integrate AI with a human touch. From her unique start in criminology to leading high-perfo...

What if you could turn your sales teams into robust growth engines by generating 25% of your pipeline through AI without losing the human touch? Join host Nicola Anderson on this episode of  Scale Sessions as she welcomes Saima Rashid , SVP of Marketing and Revenue Analytics at 6sense . Together, they discuss how AI is reshaping modern marketing and sales. Saima shares how companies can drive...

What if the key to building high-performing sales teams isn’t just strategy, but science? In this episode of Scale Sessions , hosts Tom Lavery and Nicola Anderson welcome Sim Riordan , Commercial Director at Reward Gateway , who shares a framework for high-performing sales teams by connecting behavioural science with sales strategies. Sim shares how personality assessments and psychometric testing...

In this episode of Scale Sessions , hosts Tom Lavery and Nicola Anderson speak with Sharon Mahoney , a Strategic Sales and Operations Consultant, about transforming sales data into a revenue-driving force. They explore how to pinpoint slippage in the sales funnel, use AI for call analysis, and align teams through shared metrics. Sharon shares a three-pillar framework, technology, processes, and pe...

In this episode of Scale Sessions , host Nicola Anderson is joined by Shabri Lakhani , Chief Revenue Officer at ScreenCloud , who talks about her evolution from door-to-door sales to scaling global revenue teams. Shabri shares how to build high-performing sales teams using her “Four S’s Framework”s. The conversation dives into restructuring teams, experimenting with AI SDRs, and building thriving...

In this episode of Scale Sessions , hosts Tom Lavery and Nicola Anderson are joined by Natasha Evans , VP of Customer Success at Hook , to uncover how high-performing CS teams drive both customer value and revenue. Natasha shares her unique path from mathematics to CS leadership and reveals practical strategies for building trust, using AI, hiring effectively, and managing red accounts. Whether yo...

In this episode of Scale Sessions , hosts Tom Lavery and Nicola Anderson are joined by Heather Staff , co-founder of Street Group , to explore her journey from family-run roots to revolutionising UK property tech. Heather shares how her success was shaped by bootstrapping, sibling collaboration, and strong values. Learn how to scale while preserving culture, why direct mail still works, and how to...

In this episode of Scale Sessions , hosts Tom Lavery and Nicola Anderson are joined by Sophie Carter , Founder of Tractioners and fractional CRO, to discuss transforming sales culture. They explore the shift from traditional sales management to coaching-focused leadership, strategies for attracting more women into sales leadership, and how to build a high-performing, inclusive sales team. Sophie s...

In this episode of Scale Sessions , host Nicola Anderson leads a discussion with revenue leaders Hannah Ajikawo , CEO and Founder of Revenue Funnel , Penny Orme , Director at Revintis , and Aly Read , CCO at Seed Legal . Together, they explore the transformative power of feedback, sharing strategies for fostering psychologically safe environments where feedback drives growth. The conversation cove...

In this episode of Scale Sessions, host Nicola Anderson leads a discussion with revenue leaders Hannah Ajikawo, CEO and Founder of Revenue Funnel, Penny Orme, Director at Revintis, and Aly Read, CCO at Seed Legal. Together, they explore the transformative power of feedback, sharing strategies for fostering psychologically safe environments where feedback drives growth. The conversation covers effe...

In this episode of Scale Sessions , hosts Tom Lavery and Nicola Anderson are joined by Penny Orme , Director at Revintis and co-author of The Female Sales Leader. Penny is a seasoned sales executive with 30 years of experience. She shares insights on navigating leadership as a woman in sales, the power of mentorship, and fostering allyship in male-dominated spaces. She also explores work-life bala...

In this episode of Scale Sessions , hosts Tom Lavery and Nicola Anderson are joined by Emma Lynas, Business Development Lead at Accurx , to discuss her career journey from law to health tech. Emma shares insights on navigating cultural shifts between corporate and mission-driven environments, the value of coaching in leadership, and strategies for building effective teams. With a focus on scaling...

In this episode of Scale Sessions , hosts Tom Lavery and Nicola Anderson welcome Lisa Rauch , Director of Sales, EMEA, at FareHarbor . Lisa shares her incredible journey through the travel and hospitality industry, reflecting on how frontline experience shaped her sales skills and leadership style. She discusses navigating cultural nuances, fostering curiosity in sales teams, and entering diverse...

In this episode of Scale Sessions , hosts Tom Lavery and Nicola Anderson welcome Alanna Flynn , Sales Manager at Super Payments , to discuss her fascinating journey from professional acting to sales leadership. Alanna shares how her background in performing arts has equipped her with unique skills, such as resilience, adaptability, and effective communication. The conversation explores the role of...

Welcome to Scale Sessions: straight-talking, unfiltered chats with growth leaders. We bring real-world insights from female revenue leaders on the front lines. Our guests are hands-on change-markers navigating the daily challenges of scaling businesses. Whether you're a CRO, VP of Sales, or a marketing leader, Scale Sessions delivers candid, no-nonsense advice to help you boost revenue and overcom...

Welcome to Scale Sessions: straight-talking, unfiltered chats with growth leaders. We bring real-world insights from female revenue leaders on the front lines. Our guests are hands-on change-markers navigating the daily challenges of scaling businesses. Whether you're a CRO, VP of Sales, or a marketing leader, Scale Sessions delivers candid, no-nonsense advice to help you boost revenue and overcom...

Welcome to Scale Sessions: straight-talking, unfiltered chats with growth leaders. We bring real-world insights from female revenue leaders on the front lines. Our guests are hands-on change-markers navigating the daily challenges of scaling businesses. Whether you're a CRO, VP of Sales, or a marketing leader, Scale Sessions delivers candid, no-nonsense advice to help you boost revenue and overcom...

Welcome to Scale Sessions: straight-talking, unfiltered chats with growth leaders. We bring real-world insights from female revenue leaders on the front lines. Our guests are hands-on change-markers navigating the daily challenges of scaling businesses. Whether you're a CRO, VP of Sales, or a marketing leader, Scale Sessions delivers candid, no-nonsense advice to help you boost revenue and overcom...

Welcome to Scale Sessions: straight-talking, unfiltered chats with growth leaders. We bring real-world insights from female revenue leaders on the front lines. Our guests are hands-on change-markers navigating the daily challenges of scaling businesses. Whether you're a CRO, VP of Sales, or a marketing leader, Scale Sessions delivers candid, no-nonsense advice to help you boost revenue and overcom...

Your go-to resource for practical revenue growth strategies. Listen as successful revenue leaders share their proven approaches, lessons learned, and step-by-step guidance for scaling your business—no fluff, just results.