Running With Wolves

Do you actually know if your marketing and sales team is making you money right now? Or are you paying for posts, emails, calls and beautifully formatted reports while still feeling like you're doing all the work yourself? In this episode of Running With Wolves, Savannah turns one of her most popular TikToks into a full breakdown of the questions she would ask if she walked into your business tomo...

Ty Hiss is the CEO and co-founder of Fresh Sends, the modern gifting brand reinventing the way we send flowers. What started as a wedding florals side hustle at 22 turned into a nationwide brand that she and her husband Jesse launched out of their 900 square foot duplex, right before COVID. Fresh Sends has been mostly bootstrapped and grown largely through organic marketing and word of mouth. The...

September was one of the most chaotic months of the year. There was nonstop travel, a packed schedule and every sales objection under the sun. It still turned into the highest sales month of the year to date, without Savannah taking a single sales call. In this episode of Running With Wolves, Savannah does something she has never done before and breaks down her own marketing strategy. She walks th...

Nine out of ten Americans say they absolutely need hope. St. Jude Children's Research Hospital did not assume that. They commissioned a study to prove it. In this episode, Samantha Maltin, chief marketing and brand officer of ALSAC, joins Savannah on the St. Jude campus to break down the Hope Imperative, what it revealed about how people move from awareness to action, and why the same principles t...

She is six months pregnant, opening her sixth studio location and managing a 70-person team. And she is only executing about half of the marketing strategy Savannah gave her. In this episode of Running With Wolves, Savannah breaks down the full case study of her fitness studio client in San Diego, who sent one push notification and made 1,000 sales in 24 hours, then made 100,000 dollars in foundin...

Áine Rock had a life that looked perfect on the outside. Beautiful house, two kids, everything in place. And she recognized she was not happy and not fulfilled. So she blew it up. In this episode of Running With Wolves, Savannah sits down with Áine, author of Blow Up Your Life: The Wild Art of Wanting More, co-founder of Savanya Wellness, certified coach and breathwork healer, to talk about what i...

Most founders start thinking about Black Friday the week before. The ones who actually win it start four weeks out and are already closing sales before they ever make a public announcement. In this episode of Running With Wolves, Savannah walks through the complete Black Friday marketing playbook, the promotion options, the four week countdown and the exact moment you stop teasing and start sellin...

Serena Kerrigan, known as SFK, is the founder of Let's F cking Date and author of the brand new book Let's F cking Date: Become the Prize, Enjoy the Ride, and Never Settle Again. She is a Duke University graduate, a Forbes 30 Under 30 honoree and the creator and star of Peacock's Older Hotter Wiser. Her book is the dating bible for women who want love, have standards and are done apologizing for e...

Most founders treat Q4 like a sprint. They show up in October with a discount code and a holiday campaign and wonder why their results feel flat. The brands that actually win Q4 — the ones who sell out, hit their biggest revenue months and build audiences that come back — they started in July. In this episode of Running With Wolves, Savannah breaks down exactly what the Q3 window is for and the th...

In 2006 Lauren Alexander co-founded LNA Clothing in Los Angeles at 22 years old — hand-sewing dresses, selling to boutiques around LA and figuring it out as she went. No business plan. No fashion degree. Just a genuine idea and the delusion of someone young enough not to know how hard it was going to be. Nearly two decades later LNA is still independent, still growing and still entirely hers. In t...

The brands winning right now are not the ones with the biggest ad budgets or the most polished content. They're the ones with a human face attached to them. In this episode of Running With Wolves, Savannah breaks down why founder forward marketing is not a trend — it's a permanent infrastructure shift in how people decide to buy — and what it actually looks like to build a brand that converts in a...

Gigi Robinson grew up in and out of hospitals with a connective tissue disorder. She could have hidden it. Instead she built her entire personal brand around it — and now has over 500,000 followers, a book deal, and a keynote speaking career. In this episode of Running With Wolves, Savannah sits down with Gigi to talk about what it actually looks like to build a brand from your most vulnerable sto...

Three million views on a single video. And 15K a month in sales. The views were there. The reach was there. The engagement was there. But something was missing — and in this episode of Running With Wolves, Savannah breaks down exactly what it was and how fixing it took a non-toxic kitchenware brand from 15K to 80K per month in six months. This is the full case study. The gaps, the strategy shifts,...

Luke Cook has played the devil on Netflix, made millions of people laugh on social media and built a fresh protein company from scratch. And the thread connecting all of it is one thing — he has never sold out his audience. Not once. In this episode of Running With Wolves, Savannah and Luke dig into what it actually means to build trust with an audience before you ever ask them to buy, why enterta...

You look at the millions of views you're racking up and then you look at your bank account — and the zeros don't match. Not even close. That gap has a name. And in this episode of Running With Wolves, Savannah explains exactly what's causing it and how to fix it. Gen Z marketing gets you seen. Millennial marketing gets you paid. And if all you have is one of them you are leaving serious money on t...

Bridjet Morris doesn't sell tickets. She sells transformation. She sells the feeling of being in a room with women who are willing to go there — to share the mess, the divorce, the postpartum, the business failure — alongside the wins, the glamour and the celebration. And that feeling has built a multi-six-figure event company that has taken women from Michigan to London almost entirely on word of...

Hannah Huante built her personal brand on one idea — unapologetic realness. Sharing fashion alongside mental health. Showing the glamorous parts and the hard parts. And that duality built a community that trusted her enough to follow her into an agency, a podcast and a physical content creation studio. In this episode of Running With Wolves, Savannah and Hannah dig into what it actually means to m...

Content going out and content built to make someone buy are two completely different things. Two completely different strategies, two completely different skill sets and two completely different intentions. And most founders — and most agencies — only know how to do one of them. In this episode of Running With Wolves, Savannah breaks down a full client case study that proves exactly why. Her clien...

Jesrina Arshad didn't have money for marketing. She didn't have a product yet. What she had was four years of trust built through pure education — no selling, no pitching, just genuinely helping her audience understand an ancient Malaysian herb called pegaga. So when she finally asked her community to pre-pay for a product that wouldn't ship for three months, she sold out 250 units in two weeks. W...

Most founders are told to niche down and stay in one lane. But what happens when you have more than one passion — and the skills to build more than one thing? In this episode of Running With Wolves, Savannah sits down with Shannon Matson, founder of The Social Bungalow and Bungalow Coffee Co., to talk about the real mechanics of being a multi-passionate founder. How to know when your first busines...

Two brands doing $46 billion in revenue combined spent millions of marketing dollars insulting the exact people responsible for the majority of that revenue. Five other brands made their buyers feel so seen that their comment sections looked nothing like comment sections for products — they looked like communities. In this episode of Running With Wolves, Savannah breaks down the Q2 marketing campa...

Your buyer showed up to your marketing ready to hand you their payment info. And your marketing sent them to your competitor without you knowing it. Not because your marketing is bad — because it's actually really good. You created the demand, built the urgency and did 80% of the work it takes to create a sale. And then you went silent on the one sentence that closes the loop. In this episode of R...

The competitor who keeps showing up at the events you should be at, getting the press placements you want, and being invited into rooms you've been trying to get into — their product probably isn't better than yours. Their work isn't sharper. They haven't been in the game longer. The only difference is their marketing is doing things yours isn't. In this episode of Running With Wolves, Savannah br...

If your sales have slowed down and you're blaming the economy, this episode is for you. The economy is not the reason your sales have slowed. The economy is the reason you can finally see what your marketing was always doing — just under pressure. In this episode of Running With Wolves, Savannah makes the case that market share transfers in tight economies do not reverse when the economy loosens —...

She had been building her brand for five or six years. She was going viral every single week. People were begging for her product in the comments. And she was stuck at 15 to 20K months, had already cut 80% of her expenses and was ready to walk away. Twelve months after that conversation, she made almost $300,000 in 90 days. In the second half of 2025 alone, she made $600,000 in sales — up from $18...