AdPushup

Publishing Out Loud

AdPushup brings you a podcast discussing the top trends in ad tech that matter most to publishers, media companies, and technology providers.

Koniecznie odwiedź stronę podcastu i wesprzyj twórcę: podcasters.spotify.com

Autor

AdPushup

Kategoria

Business

Strona podcastu

podcasters.spotify.com

Ostatni odcinek

2 lut 2024

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Odcinki

Media Monetization and more with Elio Simeone of Jetcost 02.02.2024

In this episode of Publishing Out Loud, we are speaking to the Media Monetization Head of the Meta business unit of lastminute.com group, Elio Simeone. Jetcost, the main brand, is one of Europe's leading travel metasearch platforms.  Jetcost is one of Europe’s leading travel metasearch platforms giving travellers access to an unparalleled inventory of flights, hotels, private accommodations, a...

Changing Landscapes: Down to the wire with Mithun Kidambi 30.10.2023

Changing Landscapes: Down to the wire with Mithun Kidambi

S2 Ep2 -ELI5: What is Frequency Capping? 17.08.2023

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Frequency Capping.

S2 Ep1 -Eli5 : What is Geotargeting? 02.08.2023

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Ad Exchange.

ELI5- EP13: What is DMP? 30.06.2023

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- DMP

ELI5- Special Episode: What is Core Web Vitals? 27.06.2023

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry along with our special guest, Akshay Arora- Ad Exchange.

ELI5- EP:12 What is Ad Exchange? 17.05.2023

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Ad Exchange.

Beyond the Headlines with Sümeyra Teymur 25.04.2023

In this episode of Publishing Out Loud, we bring you an all-embracing conversation with Sümeyra Teymur, CEO at Haberler.com Founded in 1998 Haberler.com has grown to become one of the largest news websites, with over 288M Monthly page views it has a vast readership both in Turkey and internationally. From content and medial to digital growth, the conversation covers a range of topics related to th...

EP11-ELI5: What is CTV? 17.04.2023

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- CTV.

EP10-ELI5 : What are Overlay Ads? 03.04.2023

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Overlay Ads.

EP9-ELI5: What is floor price engine? 21.03.2023

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Floor Price Engine.

EP8- ELI5: What is Instream video player? 13.03.2023

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Instream Video Player.

Bold Over with Sussane 16.02.2023

In this episode of Publishing Out Loud, we bring you an all-embracing conversation with Susanne Sperling, the Chief Commercial Officer at Bold.dk. Susanne shares her views and insights about the ever-changing dynamics of programmatic, metrics for digital growth, viewability-based CPMs, things that worked out for Bold.dk without cookies and so much more. She even sheds light on how knowing your aud...

EP7: ELI5- What is Ad Server? 06.01.2023

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Ad Servers.

EP6 : ELI5- What is Ad Tags? 20.12.2022

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Ad Tags.

The Expanse of Monetisation, Metaverse and more with Saurabh Shukla 21.11.2022

In this episode of Publishing Out Loud, we bring you an all-encompassing conversation with Saurabh Shukla, the Manager of Programmatic Sales and Digital Partnerships at Bayut, OLX, and Dubbizle. Here, Saurabh shares his views and insights about the DART mission, transitioning from the news and media industry to classified, his previous startup, and so much more. He even sheds light on how advertis...

EP 5 : ELI5- What is Ads.txt? 11.11.2022

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Ads.txt

How advertisers can leverage SSPs to optimize their ad monetization efforts with Sean Burke 10.11.2022

In this episode, we spoke about how advertisers can drive an effective ROI based on two key factors: transparency and addressability with Sean Burke, who is the senior director for advertising solutions at PubMatic. In light of the rising concerns surrounding cookie deprecation, leveraging SSPs to drive better results for the buy-side may be the answer to optimized digital advertising efforts.

EP 4: ELI5- What is AMP? 09.11.2022

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- AMP.

How does ad relevance affect consumer behaviors? 28.10.2022

Brett Robinson is the senior vice president of ad operations at National Public Media, an NPR subsidiary. In this episode, we spoke about how podcast advertising has developed and grown to be one of the most effective tools for publishers to drive brand awareness and grow their audience, though in its initial days, podcast listening and performance were challenging to measure.

EP 3: ELI5- What is Ad Recover? 21.09.2022

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Ad Refresh.

Ep-2: ELI5- What is Header Bidding? 07.09.2022

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Header Bidding.

Acing First-Party Data and Subscriptions 02.09.2022

In this episode, we spoke about some of the changes that occurred in the publishing industries during the pandemic and post-pandemic era and how conversations around the political landscape and social change movements really forced publishers to think about the kind of content they produce and what and where they advertise. Major takeaways from the episode: Major trends in advertising during the p...

Ep 1: ELI5- What is Ad Refresh? 29.08.2022

Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Ad Refresh.

The Importance of Data Compliance in Advertising with Bryony Long 05.08.2022

In this episode, we spoke about how data privacy has become a growing concern among users, publishers, and ad agencies. We also discussed best practices for data regulation and strategies on how to use data more effectively for targeted advertising without compromising consumer trust or consent. Major takeaways from the episode: Be transparent with users about how you’re using their data. Practice...

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