Profit & Grit with Tyler

A lot of home service businesses think they need more leads when the bigger opportunity may be converting more of the ones they already have. In this episode, I sit down with Josh Crouch, founder of Relentless Digital, co-host of Service Business Mastery, and co-founder of PhoneTap. We talk about one of the biggest revenue leaks in the trades: what happens after the phone rings. Josh explains why...

Going from a $130,000 one-man operation to a nearly $12 million company takes more than just selling more jobs. In this episode of Profit & Grit, I talk with Carmen Reino, owner of Anchor Pest Control, about leaving a Wall Street IT career to buy a one-man pest control company and building it into a 65-person operation on pace for around $12 million in revenue. Carmen shares how his willingnes...

Josh Kelly has spent years building, operating, and advising home service companies, helping multiple businesses reach nine figures while learning what it takes to scale beyond the point where everything depends on the owner. In this episode of Profit & Grit, I talk with Josh about his path from struggling to make payroll to owning HVAC, plumbing, and electrical businesses across the country t...

A growing trades business can still feel chaotic when too much depends on the owner. Al Levi knows that firsthand after helping grow his family’s plumbing, HVAC, and electrical company to more than 70 employees and roughly $17 million in revenue. In this episode, Al Levi joins me to share what he learned as a third-generation trades business owner, author of The 7-Power Contractor , and longtime i...

Growth in the trades has never been just about booking more calls for Keith Flores. It is about understanding the numbers, earning customer trust, building the right team, and creating a company people remember long after the service visit. In this episode of Profit & Grit, I sit down with Keith Flores, CEO of HVAC God , HG Home Services, and Home Guardian. Keith shares what he learned from gr...

Bob Beall has spent about 40 years in plumbing, building companies, selling businesses, surviving difficult growth periods, and learning what it takes to move from working in the trade to leading a larger operation. In this episode of Profit & Grit, Tyler Martin talks with Bob about his path from learning plumbing with a visual impairment to building and selling BNC Plumbing, starting over wit...

Building a multi-trade company is difficult enough when experienced technicians are available. Austin Blanchard and his business partner took a different route by building much of their talent from the ground up. In this episode of Profit & Grit, Tyler Martin talks with Austin Blanchard, co-owner of Dynamech, about growing an HVAC, plumbing, and electrical company toward $5 million in revenue...

Growing a trades business from one truck into a multi-million-dollar company can look impressive from the outside. But as Ashley Stroud explains, each new stage of growth brings a different set of problems to solve, from leadership and recruiting to marketing costs, margins, and the systems needed to support a larger team. In this episode of Profit & Grit, Tyler sits down with Ashley Stroud, c...

Brent Garrett had already built and sold a successful plumbing and air conditioning company when his next business nearly collapsed under roughly $1 million in debt. In this episode of Profit & Grit, Brent shares how losing sight of the company’s culture and finances led to one of the hardest periods of his career. He explains how he rebuilt the business by improving sales, pricing, financial...

A strong brand can help a home service company stand out, but Stephanie Allen’s story shows that the business behind the brand has to be strong too. In this episode of Profit & Grit, Tyler Martin talks with Stephanie Allen, CEO of Airworks Solutions, about building an HVAC and plumbing company around trust, ethics, and long-term customer relationships. Stephanie also shares how one of their to...

Scaling a home service company is rarely about one big move. Most of the time, it comes down to implementing the right things faster, following through, and improving the small actions that compound over time. In this episode of Profit & Grit, Tyler sits down with Paul Kelly, former leader at Parker and Sons and author of Tricks of the Trade to Success . Paul shares how Parker and Sons grew in...

A busy trades business is not always a healthy one. The phones can be ringing, the trucks can be moving, and revenue can be growing while the owner is still dealing with tight cash, unclear numbers, and pricing pressure. In this episode of Profit & Grit, Tyler sits down with Ellen Rohr , author, ServiceTitan Ambassador, and longtime champion of the trades, to talk about simplifying the money s...

AI is changing how home service companies think about websites, search, and marketing. But Dan Antonelli’s message is clear: AI is a tool, not a brand strategy. In this episode of Profit & Grit, Tyler Martin is joined again by Dan Antonelli, founder of KickCharge Creative , to talk about AI websites, branding, truck wraps, customer acquisition cost, and why trades companies need to focus on be...

Growing Isaac Heating & Air Conditioning from a family HVAC shop into a scalable home service company took more than adding revenue, employees, and trucks. In this episode of Profit & Grit, Ray Isaac shares how the company became more professionally run, why bad leadership can cost more than money, and how family-owned businesses can avoid the traps of entitlement and lifestyle spending. R...

Fast growth can look exciting from the outside, but inside the business, it usually means something is being tested. Systems get exposed. Hiring standards get challenged. Pricing has to be revisited. And the owner has to decide whether the company is going to keep reacting to problems or build the discipline needed for the next stage. In this episode of Profit & Grit, Treasure Boston shares ho...

Lawrence Castillo helped grow Brody Pennell from a roughly $6 million HVAC company into a business approaching $70 million in annual revenue. In this episode of Profit & Grit, Tyler Martin sits down with Lawrence to discuss what changed inside the company as it scaled. He shares the challenges he found when he first arrived, the systems that were built along the way, and the operational discip...

For many trades owners, trucks are one of the biggest expenses in the business, but fleet decisions are often made by habit instead of strategy. A paid-off truck can feel like a smart move until repairs, downtime, fuel, maintenance, and lost production start costing more than expected. In this episode, Tyler sits down with Renee Milum, Fleet Advisor at JumpSpark, to talk about how HVAC, plumbing,...

After building and exiting a $100 million company, Dustin Marx chose a very different next move: buying a small plumbing company doing around $15,000 a month. In this episode, Dustin shares how that business grew into a company running at roughly a $10 million pace, and why the growth came from listening to the field, building around the right people, and creating a culture where the team understa...

After 40 years in HVAC and plumbing, Darren Yarbrough has built Yarbrough & Sons from a small family-run shop into a multi-trade company with more than 50 team members. In this episode, Darren shares how he started the business in 1988 with no big plan, just a need to provide for his family. He talks about growing through word of mouth, getting stuck around the $5M mark, and how the company ch...

Private equity has been buying up HVAC, plumbing, electrical, and other home service companies for years. But Dillon Caraway believes trades owners have more options than they may realize, especially when financing is used as a growth strategy instead of a last resort. In this episode, Tyler is joined again by Dillon Caraway from Live Oak Bank to talk about how service business owners can use lend...

At 24, Mark Paup bought a plumbing company from a newspaper ad with four trucks, five employees, and no real plan. More than 25 years later, that decision has grown into Golden Rule, a multi-location, multi-trade business with over 150 employees. In this episode, Mark shares how he went from working two jobs to growing a company across Des Moines, Omaha, and Salt Lake City. He talks about the less...

After years of advising service businesses on growth and marketing, Mike Venidis is now stepping into the owner-operator seat with Good Golly Garage Doors. In this episode, Mike shares what it’s been like to go from giving advice to actually building a business from scratch. He talks about the emotional weight of making the phone ring, buying leads, answering late-night calls, and learning that ev...

Being busy isn’t the same as being profitable, and in a lot of service businesses, that gap is bigger than most owners realize. Jason Noel from CEO Warrior joins the show, bringing more than two decades of experience helping HVAC, plumbing, and electrical companies improve performance and turn around struggling operations. In this episode, we break down why so many service businesses look successf...

Marketing in a home service business doesn’t fail because of a lack of tools or agencies. It breaks down when there’s no strategy, no accountability, and no one owning the outcome. Adam Rich , founder of Rich Ideas , joins the show to share his perspective after more than 15 years helping HVAC, plumbing, and electrical companies improve their marketing performance and decision-making. In this epis...

Scaling an HVAC or plumbing business gets difficult when systems, structure, and leadership can’t keep up with growth. Brandon Saiz, owner of NCB Mechanical in Albuquerque, shares how he went from getting fired at 19 to building a multi-million dollar HVAC and plumbing company after starting during COVID with his own money. In this episode, we break down the real challenges of growing a home servi...