Christopher Anastasio
Pransform, Inc.
Pransform specializes in helping startups and traditional SMEs leverage digital technologies to propel sustainable business growth. We take pride in becoming active stakeholders in our partners’ digital transformation journeys. Our complete suite of business support services include: Digital Strategy, Digital Marketing & Advertising, Website & App Development, Digital Content Creation, Outsourced Accounting and Tax Preparation.
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Autor
Christopher Anastasio
Kategoria
Strona podcastu
Ostatni odcinek
25 maj 2026
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Odcinki
Nick Foster - What Entrepreneurs Get Wrong About Taxes | S2 E12 25.05.2026 1:00:15
Most entrepreneurs focus on revenue, growth, and marketing—but overlook one of the biggest levers in building real wealth: tax strategy and financial discipline. In this episode, we sit down with Nick Foster to break down what founders actually get wrong about taxes, entity structure, and long-term financial planning. We cover:Then an S-corp election actually makes sense (and when it doesn’t)The m...
David Hori - The Psychology of Scaling a Brand, and Why Most Growth Strategies Plateau | S2 E11 07.04.2026 42:00
Most founders think growth is about better ads, better funnels, or better tactics. But what if the real constraint isn’t execution—it’s how you think about growth in the first place? In this episode, we sit down with David Hori to unpack why many growth strategies plateau, the role of introspection in growth, and what actually separates companies that scale from those that stall. We get into: Th...
John Salzinger - Business Leadership & Social Impact | S2 E10 15.12.2025 32:19
In today’s episode, John and Chris dive into what it really takes to build a social impact–driven business —from creating a business community that truly reflects your values to aligning your personal beliefs with your professional journey. And yes, there’s a little basketball talk in the mix too. 🏀✨ #SocialImpact #PurposeDrivenBusiness #ValuesMatter #BusinessCommunity #EntrepreneurMindset #Impa...
Angela Thurman - Mastering Project and Risk Management with Angela Thurman | S2 E9 19.11.2025 50:14
In this episode of the Pransform podcast, we sat down with Angela Thurman of Thurman Co. to discuss project management, risk management and process improvement. Angela delves into specific, actionable steps you can take to undertake or improve these areas for your business, as well as tools and automations you can apply today.
Mark Roberts - The No-Smoke-and-Mirrors approach to explosive growth | S2 E8 17.11.2025 49:26
In this episode of the Pransform podcast, we sat down with Mark Roberts of OTB Solutions to discuss his 'no smoke and mirrors' approach to sales. Mark also goes into what it takes to drive explosive growth in a business, sharing examples of how he's helped companies do just that. If you're looking to expand your business and reach more customers, this is the episode for you.
Deepak Bhootra - Mastering the Sales Mindset for Business Growth | S2 E7 07.11.2025 1:01:08
In this episode of the Pransform podcast, we sat down with Deepak Bhootra of Jabulani Consulting to discuss sales and mindset. Deepak explores why the proper sales mindset is so critical to success, and debunks sales myths along the way. If you're a business owner, you're always doing some kind of selling, and this episode will help you refine your approach and drive growth in your busines...
Michael Reeder - Taxes, Entity Strategy, and Franchising | S2 E6 31.08.2025 51:16
In this episode of the Pransform podcast, we sit down with Michael Reeder of Reeder CPA Group to unpack the real-world challenges and opportunities of entrepreneurship. From smart tax strategies and entity formation to franchising, leveraging debt wisely, and more — Michael shares hard-earned insights from building his own business. Tune in and take away practical wisdom you can apply today.
Connor Drake - Talking Radical Delegation | S2 E5 20.04.2025 28:33
In this episode of the Pransform Podcast, Connor Drake—Executive Coach at Mindmaven—shares actionable insights into how leaders can scale their impact through Radical Delegation. Connor specializes in helping high-performing founders and executives free up to 12+ hours a week by leveraging their time, relationships, and attention more effectively. This episode dives deep into how business owners c...
Andrew Longcore - Fall in love with running your company | S2 E4 19.03.2025 38:33
Running a business is tough—but what if you could fall in love with it all over again? In this episode, Andrew Longcore, M&A Coach, Investor, and Managing Partner at Cecil Sterling & Co., shares his expert insights on how business owners can eliminate frustrations, unlock growth, and build a company they truly enjoy running. Key topics we covered: ✅ The biggest challenges small businesses...
Marva Sadler - Making a difference for small businesses | S2 E3 12.02.2025 33:21
In this episode of the Pransform Podcast , we sit down with Marva Sadler , Managing Director at MLSOdyssey LLC , to explore the strategic decisions that shape small business success . With decades of experience—from transforming struggling businesses to scaling high-growth firms—Marva shares practical insights on overcoming challenges, driving growth, and making an impact in the SMB space. We also...
Michael Ly - Building trust in your brand | S2 E2 21.11.2024 37:04
Michael Ly , CEO of Reconciled joined us as a guest for our second episode of the season. We're not exaggerating when we say Michael delivered an absolute masterclass on brand trust-building. This discussion is a goldmine for to-the-point insights on running and growing a successful service business. #PransformPodcast #Season2 #BrandTrust #ServiceBusinessGrowth #MichaelLy #Reconciled #BusinessSu...
Mayank Singh - AI in Marketing and Beyond | S2 E1 05.11.2024 30:35
Season 2 of the Pransform Podcast is here! After an incredible journey with over 100 episodes of audio-only insights, we're thrilled to launch Season 2 with a fresh, interview-style video format! In our opening episode, Christopher Anastasio sits down with Mayank Singh, co-founder of Plethora IT and an integral part of Pransform's digital and marketing services arm, to dive into the world of digit...
Ep 114: What Does It Mean to "Be Iconic," Anyway? 17.08.2023 11:47
In this episode, we'll talk about how to make your marketing benefit themes more impactful and resonant with your audience, using a little inspiration from US car commercials, like Cadillac's "Be Iconic" campaign for summer 2023.
Ep 113: Get Started On Threads Today 21.07.2023 9:57
In today's episode, we'll discuss the importance of trying out Meta's new Twitter competitor platform, Threads, and also examine why Twitter isn't going anywhere anytime soon.
Ep 112: Going Live On Facebook 27.06.2023 10:18
In today's episode, we'll discuss the advantages behind going Live on Facebook, and how you can optimize your Live sessions.
Ep 111: Get Smart on Instagram Algorithms 01.06.2023 13:55
In today's inaugural video episode, we review a recent piece on Social Media Today about Instagram's recent explainer about how its various algorithms work for the main Feed, Stories and Reels. Whether you're on IG or not, this information is invaluable for either optimizing your presence there or finally taking the plunge and getting onto the platform.
Ep 110: Try This Alternative to ChatGPT 01.05.2023 13:52
In today’s episode, we will talk about an alternative to ChatGPT from Copy. AI. Copy. AI has created a new tool called Chat that appears to have similar functionality to ChatGPT.
Ep 109: Use These Marketing Examples for Inspiration 25.04.2023 13:52
In today’s episode, we will take a close look at some excellent examples of mass marketing that create a reaction in the audience, and how you can draw inspiration from these examples for your own marketing campaigns.
Ep 108: Don’t Worry About the TikTok Ban, Worry About Attention 18.04.2023 11:05
In today’s episode, we will discuss the potentially imminent ban of TikTok in United States, where your focus should be instead of the TikTok ban, and tactical advice for what to do if TikTok does get banned.
Ep 107: Instagram Adds New Engagement Feature 04.04.2023 10:42
In this episode, we’ll discuss Instagram’s new engagement feature that they are rolling out on an experimental basis, whereby users can make better connections with like-minded followers, and share textually relevant content with those followers.
Ep 106: Don’t Be Boring (w/Your Headlines) 28.03.2023 13:33
In todays episode, we’ll take a closer look at the importance of grabbing attention with your headlines.
Ep 105: Start Making Facebook Reels 24.03.2023 10:33
In today’s episode, we’ll talk about the importance of experimenting with creating content for Facebook Reels.
Ep 104: How To Put Content Repurposing On Autopilot 28.02.2023 14:22
In today’s episode, we discuss a method for systematizing content, repurposing, in order to help you to move faster and not have to rethink how to repurpose content every time you produce a new piece.
Ep 103: Time To Check Your Fonts 17.02.2023 11:44
In today’s episode, we will take a close look at why it’s important to review the stylistic elements of your brand, such as your font choice, and how that can impact the overall impression of your business, sales, and brand lift. This episode builds on a very early episode on the Pransform podcast that went into detail about choice of logo, color choice, word choice, etc.
Ep 102: The AI Takeover 08.02.2023 14:30
In this episode, we present a prologue of sorts about the artificial intelligence (AI) tools that are coming into the digital marketing landscape, such as ChatGPT, Bard, and Synthesia, the implications of these tools, and the resultant impact on your business going forward. This episode will serve as an entrée into deeper, more detailed, tactical discussions about how you can use AI for marketing...
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