Podknows Business Network

The UK podcast landscape in 2025 is looking hot. If you're not paying attention, you're missing out. With the release of the RAJAR Midas Winter 2024 report, there's plenty of data to sink your teeth into. More than 16 million people in the UK are tuning into podcasts weekly - a whopping 54% increase since winter 2020. So, if you ever wondered if it's too late to start a podcast, let me assure you,...

No more need for Listen Notes 'Listen Scores'! Ever sat down and wondered just how your podcast stacks up against the rest of the world? I mean, you could be pouring your heart and soul into each episode, but without a little context, those download numbers can feel pretty pointless. Well, fear not my podcasting padawans! Your journey towards Podmastery takes a big leap in this episode, as I'm tel...

Claiming your podcast on Apple Podcasts is kinda like getting VIP access to your podcast in Apple Podcasts' system, and trust me, it’s way simpler than you think! If you’ve ever tried to submit your podcast, only to feel like you were lost in a submission spiral, fear not! This episode walks you through the hows, whys and whats of claiming your podcast on the number 1 podcasting app. So, whether y...

Hook 'em, or lose 'em! Storytelling is the secret sauce that can turn your podcast from a snooze fest into a gripping adventure, and trust me, most podcasters are missing the mark big time. I mean, if you’ve ever listened to a podcast that made you want to claw your ears off, you know exactly what I’m talking about. In this episode, I'm sharing insights around the art of storytelling, breaking dow...

Feeling inspired, ladies? It's your time to shine! For those of us who might feel a bit disconnected from the whole “women in podcasting” narrative, let’s break it down. It’s not just about feminism or equality; it’s about the heart and soul of storytelling. This episode clues us into an an important event - The Women Podcasters Awards - which will highlight some stellar content that deserves more...

In this episode, a topic that could redefine your entire marketing strategy; branded podcasts - are they the future of marketing? I stumbled across the Signal Hill Insights benchmark report that highlight the potential impact and effectiveness of branded podcasts. This report has uncovered that branded podcasts aren't just a fresh fad. They're genuinely engaging audiences and, more importantly, ge...

Understanding your podcast stats and how to measure them is the secret all the successful podcasters have. They use deeper knowledge to elevate their podcast from just 'okay' to bingeworthy. And now you can too. If you’re out here winging it without tracking your performance, it's like trying to cook a five-star meal with a blindfold on - spaghetti might end up on the wall, but your audience won't...

Podcast ads have become a polarising topic, much like pineapple on pizza – some love it, some hate it. Handling ads on your podcast requires finesse. In this little bonus insights episode with our associate producer Amelia Knight we dissect the art of podcast advertising and how to stay out of trouble if you do accept cash for your audio warez. Here's the link to the guidance! https://www.asa.org....

Building Community Resilience Caring for our mental health is not a solo game; it’s actually a team sport! In this episode of The Weeniecast , we’re exploring the importance of seeking joy and engaging in group activities to boost our mental well-being. Hi, I'm Katie McManus , and I'm here to talk about how we’ve been sold this idea that self-care is all about meditating alone or having a quiet cu...

Choosing the right category for your podcast is like picking the perfect outfit for a first date—get it wrong, and you might just end up in the friend zone (or worse, totally overlooked)! With Apple Podcasts rolling out a major update, the stakes are higher than ever, and we’re diving headfirst into how to navigate this crucial decision. We’ll chat about why slapping your podcast into just any old...

Let's talk about Podcast SEO 2.0 Neal Veglio here, "The Podmaster" - the podcast that wants to help all podcasters, whether a brand or individual, pro or 'indie'. You might be asking yourself, "Is podcasting SEO still relevant in 2025?" The short answer is yes, but it’s evolved significantly. In this episode, we're talking all about moving away from traditional Google-centric strategies to a broad...

Let's understand the potential red flags around legal partnerships in business Have you ever found yourself caught up in the excitement of starting a business partnership with a close friend, only to realize down the line that things have escalated into a mess of resentment and conflict? It’s a common pitfall, and one that can be entirely avoided if you know what to look for. Hi, I’m Katie McManus...

Wanna make £100k from your podcast in one hit? While the idea sounds alluring, this episode analyses a Forbes article from Kristen Bousquet that suggests various monetisation strategies, some of which might leave you 'lolling' hard. I know we were! https://www.forbes.com/sites/kristenbousquet/article/how-to-make-money-podcasting/ Amelia Knight summarises the article's advice on sponsorships, paid...

Hey there, it's Neal Veglio from The Podmaster, and boy, do we have a hot topic for you today. Ever wondered what happens to our podcasting world if TikTok suddenly vanishes? From understanding why TikTok is such a game-changer for boosting podcasts, to exploring real-life stories of shows skyrocketing due to the platform, we've covered it all. If you're a podcaster, this episode is crucial, as it...

Going Solo: Strategies for Independent Business Owners There’s something absolutely terrifying about trying to start a business on your own. The loneliness creeps in, and the self-doubt roars like a hungry lion. You might even think, "Do I need a business partner to be taken seriously?" Trust me, I’ve been there. In fact, I tried working with multiple business partners when I started. I thought I...

A year ago, we celebrated the potential of AI in the industry. In this episode, we’ll be examining the challenges it brings along with the benefits. To ensure a balanced perspective, I chat with NeAIl, an AI version of myself. Together, we dissect how AI is both revolutionizing and complicating podcasting. From automatic transcription tools to ethical concerns, this episode promises an in-depth lo...

Master Your Goals in 2025: The Power of the 12 Week Year There’s nothing like the satisfaction of completing a challenging sprint and crossing that finish line with a sense of accomplishment... You feel that rush of adrenaline, the pride of having met your goal in a short, intense burst of effort. That feeling is the motivation behind the approach I'm diving into today. Imagine transforming your e...

Imagine this: you're scrolling through the latest business advice from the top names in the industry, Tim Ferriss and Steven Bartlett, and feeling an overwhelming sense of inadequacy. You think, "If Tim could do it with four hours a week and Steven could do it living in a crowded New York apartment, why can't I?" But here's the thing - what you're not seeing is the privilege laid out beneath their...

Choosing the right microphone can make or break a podcast, especially for brands looking to establish a strong audio identity. Neal Veglio provides an extensive overview of microphone options tailored for different budgets and needs in podcasting. He starts by stressing the importance of audio quality, noting that even the best content can be undermined by poor sound. For beginners on a budget, Ve...

The Gender Gap in Video Podcasting Is video podcasting an uneven playing field for women? As more and more creators incorporate video elements into their podcasts, the unique challenges faced by women can't be ignored. From societal beauty standards to issues of confidence, we delve into whether the current environment is fair and what measures we can take to level the field. If you're curious abo...

Welcome to this episode of "The Podmaster" which delves into the continuing debate around the trend of 'video podcasts' and whether we need to take it more seriously in 2025. The article that inspired this episode is this one from Vulture - https://www.vulture.com/article/will-video-kill-the-audio-star-in-2025 Hi, I'm Neal Veglio, The Podmaster, and I want to open this topic by acknowledging that...

There’s nothing quite like the moment you realize your business is thriving, even exceeding your wildest expectations. You’re reflecting on your journey, on those initial nerve-wracking days of stepping into the unknown, and you can’t help but smile. But here's the thing - it's not all rainbows and butterflies. Far from it. There have been more failures, more ‘wrong turns,’ and more doubts than yo...

The Power of Admitting Ignorance: How Asking for Help Fuels Business Growth Have you ever walked into a room and felt like you were the least qualified person there? Maybe you’ve even thought, “What am I doing here?” Well, let me tell you—I’ve been there. Trying to be the expert on every single aspect of your business can be overwhelming and downright impossible. But what if being the "dumbest" pe...

Tackle Sales Like an IKEA Pro: The Essential ADKOFL Method There’s nothing like that feeling when you get off a sales call knowing you've nailed it. Imagine, you’re buzzing from the conversation, feeling confident that you've expressed your expertise just right. You send the follow-up email, and the reply you get is enthusiastic and positive. Deep down, this is why you started your business. So yo...

Clarify Your Life Goals with Mission, Vision, and Values There’s that exhilarating feeling when everything just clicks into place. You’ve spent hours dreaming big, setting those massive goals for yourself, and visualizing the impact you want to have on the world. But then reality hits, and you find yourself stuck, wondering why you can't get past the planning stage. In this episode about Mission V...